Soumettre la recherche
Mettre en ligne
How to Grow your Business with Social Media
•
1 j'aime
•
2,766 vues
Michelle Hummel
Suivre
Learn the secret strategies for growing your business with Social Media!
Lire moins
Lire la suite
Formation
Technologie
Business
Signaler
Partager
Signaler
Partager
1 sur 29
Télécharger maintenant
Télécharger pour lire hors ligne
Recommandé
Success Story Quota Consulting Group Schweiz AG: Arena Pharmaceutical GmbH
Success Story Quota Consulting Group Schweiz AG: Arena Pharmaceutical GmbH
Jürgen Maier
Chapter 6 gw
Chapter 6 gw
beer_kanyarat
Secure development of code
Secure development of code
SalomeVictor
ProtipBose Creative Solutions - e-brochure
ProtipBose Creative Solutions - e-brochure
Protip Bose
Accessibility is not disability Drupal South 2014
Accessibility is not disability Drupal South 2014
Gareth Hall
#SCMW2014 - Knowledge Sharing - Marc Rougier
#SCMW2014 - Knowledge Sharing - Marc Rougier
scoopit_fr
2do. parcial
2do. parcial
Mario_FloresS
Dasar diagnosis malaria
Dasar diagnosis malaria
Januar Rizky
Recommandé
Success Story Quota Consulting Group Schweiz AG: Arena Pharmaceutical GmbH
Success Story Quota Consulting Group Schweiz AG: Arena Pharmaceutical GmbH
Jürgen Maier
Chapter 6 gw
Chapter 6 gw
beer_kanyarat
Secure development of code
Secure development of code
SalomeVictor
ProtipBose Creative Solutions - e-brochure
ProtipBose Creative Solutions - e-brochure
Protip Bose
Accessibility is not disability Drupal South 2014
Accessibility is not disability Drupal South 2014
Gareth Hall
#SCMW2014 - Knowledge Sharing - Marc Rougier
#SCMW2014 - Knowledge Sharing - Marc Rougier
scoopit_fr
2do. parcial
2do. parcial
Mario_FloresS
Dasar diagnosis malaria
Dasar diagnosis malaria
Januar Rizky
Web Strategy Plus Media Kit
Web Strategy Plus Media Kit
Michelle Hummel
Web strategy plus media kit 2016
Web strategy plus media kit 2016
Michelle Hummel
Using Social Media for Recruitment and Retention
Using Social Media for Recruitment and Retention
Michelle Hummel
How to Successfully Build a Social Media Presence
How to Successfully Build a Social Media Presence
Michelle Hummel
Secrets to LinkedIn Networking Success for Lead Generation
Secrets to LinkedIn Networking Success for Lead Generation
Michelle Hummel
How to Successfully Grow Your Business With Social Media
How to Successfully Grow Your Business With Social Media
Michelle Hummel
Social media marketing strategies for success
Social media marketing strategies for success
Michelle Hummel
Mobile Marketing Techniques to Jumpstart your Business
Mobile Marketing Techniques to Jumpstart your Business
Michelle Hummel
Secrets to LinkedIn Networking Success
Secrets to LinkedIn Networking Success
Michelle Hummel
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
Understanding Accommodations and Modifications
Understanding Accommodations and Modifications
MJDuyan
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
Elizabeth Walsh
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
Celine George
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
agholdier
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
Jisc
Salient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functions
KarakKing
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
Ramakrishna Reddy Bijjam
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
MaryamAhmad92
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
Poonam Aher Patil
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
Esquimalt MFRC
How to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POS
Celine George
Fostering Friendships - Enhancing Social Bonds in the Classroom
Fostering Friendships - Enhancing Social Bonds in the Classroom
Pooky Knightsmith
Contenu connexe
Plus de Michelle Hummel
Web Strategy Plus Media Kit
Web Strategy Plus Media Kit
Michelle Hummel
Web strategy plus media kit 2016
Web strategy plus media kit 2016
Michelle Hummel
Using Social Media for Recruitment and Retention
Using Social Media for Recruitment and Retention
Michelle Hummel
How to Successfully Build a Social Media Presence
How to Successfully Build a Social Media Presence
Michelle Hummel
Secrets to LinkedIn Networking Success for Lead Generation
Secrets to LinkedIn Networking Success for Lead Generation
Michelle Hummel
How to Successfully Grow Your Business With Social Media
How to Successfully Grow Your Business With Social Media
Michelle Hummel
Social media marketing strategies for success
Social media marketing strategies for success
Michelle Hummel
Mobile Marketing Techniques to Jumpstart your Business
Mobile Marketing Techniques to Jumpstart your Business
Michelle Hummel
Secrets to LinkedIn Networking Success
Secrets to LinkedIn Networking Success
Michelle Hummel
Plus de Michelle Hummel
(9)
Web Strategy Plus Media Kit
Web Strategy Plus Media Kit
Web strategy plus media kit 2016
Web strategy plus media kit 2016
Using Social Media for Recruitment and Retention
Using Social Media for Recruitment and Retention
How to Successfully Build a Social Media Presence
How to Successfully Build a Social Media Presence
Secrets to LinkedIn Networking Success for Lead Generation
Secrets to LinkedIn Networking Success for Lead Generation
How to Successfully Grow Your Business With Social Media
How to Successfully Grow Your Business With Social Media
Social media marketing strategies for success
Social media marketing strategies for success
Mobile Marketing Techniques to Jumpstart your Business
Mobile Marketing Techniques to Jumpstart your Business
Secrets to LinkedIn Networking Success
Secrets to LinkedIn Networking Success
Dernier
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
heathfieldcps1
Understanding Accommodations and Modifications
Understanding Accommodations and Modifications
MJDuyan
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
Elizabeth Walsh
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
Celine George
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
agholdier
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
Jisc
Salient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functions
KarakKing
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
Ramakrishna Reddy Bijjam
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
MaryamAhmad92
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
Poonam Aher Patil
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
Esquimalt MFRC
How to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POS
Celine George
Fostering Friendships - Enhancing Social Bonds in the Classroom
Fostering Friendships - Enhancing Social Bonds in the Classroom
Pooky Knightsmith
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
Nirmal Dwivedi
On National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan Fellows
Mebane Rash
Dyslexia AI Workshop for Slideshare.pptx
Dyslexia AI Workshop for Slideshare.pptx
callscotland1987
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
MaritesTamaniVerdade
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University of Engineering & Technology, Jamshoro
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
christianmathematics
Single or Multiple melodic lines structure
Single or Multiple melodic lines structure
dhanjurrannsibayan2
Dernier
(20)
The basics of sentences session 3pptx.pptx
The basics of sentences session 3pptx.pptx
Understanding Accommodations and Modifications
Understanding Accommodations and Modifications
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
How to Create and Manage Wizard in Odoo 17
How to Create and Manage Wizard in Odoo 17
Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
Salient Features of India constitution especially power and functions
Salient Features of India constitution especially power and functions
Python Notes for mca i year students osmania university.docx
Python Notes for mca i year students osmania university.docx
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
HMCS Max Bernays Pre-Deployment Brief (May 2024).pptx
How to Manage Global Discount in Odoo 17 POS
How to Manage Global Discount in Odoo 17 POS
Fostering Friendships - Enhancing Social Bonds in the Classroom
Fostering Friendships - Enhancing Social Bonds in the Classroom
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
UGC NET Paper 1 Mathematical Reasoning & Aptitude.pdf
On National Teacher Day, meet the 2024-25 Kenan Fellows
On National Teacher Day, meet the 2024-25 Kenan Fellows
Dyslexia AI Workshop for Slideshare.pptx
Dyslexia AI Workshop for Slideshare.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
2024-NATIONAL-LEARNING-CAMP-AND-OTHER.pptx
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Single or Multiple melodic lines structure
Single or Multiple melodic lines structure
How to Grow your Business with Social Media
1.
How to Grow
Your Business with Social Media
2.
The Future of
the Internet is Social Google+ “Google+ invites were being sold on eBay for up to $27 each!” Players may change but you MUST learn how to adjust Start now or you will be behind by your competitors Why Social Media? How do you keep up with social media trends? © Web Media University 2013. All rights reserved.
3.
Move people
to take action, join contests Increase email and blog subscribers More likes, fans and followers Increase sales Improve search engine ranking Increase blog post comments Reduce your sites bounce rate Increase event registration Turn fans into advocates Increase website traffic Step #1: Define Your Goals What are your marketing goals? © Web Media University 2013. All rights reserved.
4.
Blog should
be part of your website Drive traffic with original content Content is critical even more now with Google+ WordPress is one of the best blogging platforms Do You Have a Social Media Hub? Do you have a Blog? Does it live on your website? © Web Media University 2013. All rights reserved.
5.
Fresh Content,
you must be writing and posting new blogs for SEO Social Content, you must be providing interesting content others will enjoy and share Easy to share, do you provide your visitors easy ways to share, like, download and/or retweet your content? Is your site “Social Media Friendly”? Is your content easily shareable? © Web Media University 2013. All rights reserved.
6.
Mobile Devices
have become bigger than PC sales 86% of adults own a mobile phone 53% use it to access the internet Mobile Internet use is up because it’s more convenient and we carry them everywhere we go Mobile Internet is becoming the Internet Is your site “Mobile Friendly”? Do you have a Mobile Friendly website? © Web Media University 2013. All rights reserved.
7.
You have
3 seconds to grab your prospects attention! Free Webinar Free White Paper Free Download Free Trial Free Consultation What is Your “Call To Action”? What is your strongest offer? © Web Media University 2013. All rights reserved.
8.
How do I
build a Community with Social Media? © Web Media University 2013. All rights reserved.
9.
Community Ideas Do you
have a Community Platform? LinkedIn Group Facebook Group Meetup Group Ning Social Network Membership Website Ustream live chat BlogTalk Radio Fan of the Month Club © Web Media University 2013. All rights reserved.
10.
Community Needs A
Leader A great community needs a strong leader Clearly define the purpose of your community Individuals want to connect with other like-minded members A good community will attract customers, influence and opportunities WMU LinkedIn Group Do you think of yourself as a leader? © Web Media University 2013. All rights reserved.
11.
Invite Members to
Connect Select members to join special groups and send them a personal invite – make them feel special Introduce them to other community members A strong community is a powerful tool of influence for building your business & helping others © Web Media University 2013. All rights reserved.
12.
How do I
Engage my Community with Social Media? © Web Media University 2013. All rights reserved.
13.
What makes
your brand so interesting that people will want to talk about it and share it with their friends? Fact: You can’t succeed in social media if you don’t have something interesting to say Do you have a Content Strategy? What engaging content can you share? © Web Media University 2013. All rights reserved.
14.
Inspire Your Fans
Engage them with conversation Once per day post a question, tell them about an issue or inspire them with a story related to your product or service Online Resource Motivational Quotes What quotes would inspire your fans? © Web Media University 2013. All rights reserved.
15.
Educate While Having
Fun Find out what holidays are observed throughout the world Share the ones relevant to your audience, or share a funny one to inspire likes Online Resource Earth Calendar What fun facts can you share with your fans? © Web Media University 2013. All rights reserved.
16.
Create a “Fan
of the Month” Club Ask your fans trivia questions and award them points First to answer correctly wins and gets their name added to the board What fun trivia questions can you ask? © Web Media University 2013. All rights reserved.
17.
Listen, Communicate &
Respond Respond quickly to comments Engage by asking questions, and posing topics for discussion Customers want to know that they are helping to shape the products you provide They want to know that you’re thinking about them Monitoring & Listening Tools • Send Social Media • Google Alerts © Web Media University 2013. All rights reserved.
18.
How Can I
Turn My Community Members Into Brand Advocates? © Web Media University 2013. All rights reserved.
19.
Identify Influential Brand
Advocates Connectors - act as human bridges making connections and help to inspire business ideas Mavens - seen as experts, help other people make informed decisions, the "go to" people Salespeople - persuasive in selling, influential to peers Do any of your customers fit these descriptions? © Web Media University 2013. All rights reserved.
20.
Brand Advocate Facts
83% more likely to share information about a product than typical web users 75% more likely to share a great product experience 3x’s more likely to share product opinions with someone they don’t know 2.5 times more likely to use social media to expand their social circle Could you use a few more Brand Advocates? © Web Media University 2013. All rights reserved.
21.
Why are they
important? These are the people you want as customers! They will help you make connections and give you referrals You need to actively identify, inform, nurture and reward them Ultimately you want to create vocal "brand fans" who will spread authentic, positive word- of-mouth © Web Media University 2013. All rights reserved.
22.
Know your Brand
Advocates Get to know their business Can you send them referrals? How can you help them? Don't assume if someone is a Brand Advocate that they will stay one You have to keep earning their respect and referrals How can you help your Brand Advocates? © Web Media University 2013. All rights reserved.
23.
Ask for Referrals
Ask them to post a review on Google Places, Yelp, TripAdvisor, LinkedIn and any other sites for your industry Give them your business cards so they can share with people they know Do you ask your brand advocates for referrals? © Web Media University 2013. All rights reserved.
24.
Employees Inspire Brand
Advocates Fastest way to create Brand Advocates is to create employees that love the company they work for Employees naturally share positive word of mouth and deliver exceptional customer experiences They share every idea they have to help the company and it's products/services to thrive! Are your employees Brand Advocates? © Web Media University 2013. All rights reserved.
25.
Bring Your Brand
Advocates Together Create a customer advisory group Host events to get your Brand Advocates together Invite the media so they can hear why they love your brand! Build relations with your Brand Advocates + build employee morale + generate customer testimonials for marketing How can you get your Brand Advocates together? © Web Media University 2013. All rights reserved.
26.
Brand Advocates Love
Promo Items Brand Advocates love to promote your company logo Make it a reward for them Offer your promo items for sale on your website Easily identify your true Brand Advocates when they buy your promo items Thank them for supporting your brand! Do you offer promotional items for your brand? © Web Media University 2013. All rights reserved.
27.
Takeaways How can
you build a community with Social Media? How can you acquire more Brand Advocates? What can you do to continue inspiring and rewarding your current Brand Advocates? © Web Media University 2013. All rights reserved.
28.
Amazing Limited Time
Offer! Free 7 Day Campus Tour of Web Media University! © Web Media University 2013. All rights reserved.
29.
Questions and Answers What
questions can I help answer? Thank you for participating! Michelle Hummel Web Media University http://www.WebMediaUniversity.com Phone: 877-224-0478 michelle@webmediauniversity.com © Web Media University 2013. All rights reserved.
Télécharger maintenant