IoT Internet of Things - Content for Beacons - #CCN16 - presentation for Craft Content Nashville conference, April 2016 - Nossi College of Art, Nashville, Tennessee Demonstration BLE Bluetooth Low Energy beacons provided by BKON Connect https://bkon.com - Thanks!

1. IoT Internet of Things
Content for Beacons
#CCN16iot

2. Disclaimer
Not representing any company.
No financial interest in any products.
All opinions are my own.

3. Blind Men and the Elephant

4. Beacons
Bluetooth signal:
- URI
- UID
- sensor
Eddystone technology
Chrome - IOS & Android

5. Eddystone Compatible Beacons

6. Beacon Containers

7. Inside Beacons

8. Symbol
Look for the signs!

9. Why IoT Beacons?
A cat collar can let you call to find the owner.
A bus can tell you its next stop.
An airport can help guide you to your gate and baggage.
A museum can take you on a tour.
A parking meter can let you pay using your phone and the cloud.
A restaurant can offer its menu and promotions when you walk in or walk by.
A house for-sale can link to a 360-degree video tour.

10. Why IoT Beacons?
A store can show you what’s on sale, and different items in each aisle.
A car for-sale can provide the CarFax report.
A piece of art can show a video about its creation.
A car can show a police officer proof-of-insurance.
A person with a beacon can link to a business card, resume, mobile website,
webinar or your podcast!

11. Download Chrome
With Bluetooth turned on, download
the updated Chrome for Android in
the Google Play Store.
Your device must be running
Android 4.1+ (Jelly Bean).

12. Enable Settings
Enable Physical Web Settings by opening
Chrome > Settings > Privacy > Physical Web.
If you don’t see Physical Web under Privacy, open Chrome and
in the address bar enter chrome://flags/#enable-physical-web.
It will be set to “Default.”
Tap “Enabled.”
Re-launch the browser as prompted and repeat
this step.

13. Tap Notification
Swipe down on your screen. You
should see a notification that says,
“Physical Web pages are near.”
Tap the notification.

14. Enable the Physical Web
A message will ask if you want to
enable Chrome + Physical Web.
Tap “Enable,” in the lower right
corner.

15. Searching
Chrome will search for
Physical Web pages.

16. Results
If there are any Physical Web
pages nearby, Chrome will
display them as a list.

18. Beacon Content Recommendations
MOBILE: Optimized for the mobile user experience
IMMEDIATE: Appropriate for consumption in environment
RELEVANT: Useful to the content consumer at the moment
___________
LANDING PAGES!

25. QUESTIONS?
Bayard Saunders
@miiacom
bayard.saunders@gmail.com