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Online News Videos
The UX of Subtitle PositionMichael Crabb
Robert Gordon University
Rhianne Jones
BBC R&D
Mike Armstrong
...
In todays news, there is nothing really
important going on and everything is fine.
Nothing to worry about at all
caution
subtitles ahead
256millionvisitors per week
within below
small
large
chat Chit
chat?
Chit Chat
Chit!
Aesthetics
Involvement
Attention
FamiliarityUsefulness
Usability
endurability
Aesthetics
Involvement
Attention
FamiliarityUsefulness
Usability
endurability
Aesthetics
Involvement
Attention
FamiliarityUsefulness
Usability
endurability
within video below video
Aesthetics
Involvement
Attention
FamiliarityUsefulness
Usability
endurability
Small Video Large Video
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
“I prefer having the subtitles underneath t...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
“I’d know better if I was to spend a week
w...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
I much prefer having the subtitles below th...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
“As you get older your peripheral vision sh...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
“I think that below is more apparent, but i...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
When things are moving around in the backgr...
Aesthetics
Involvement
Attention
Familiarity
Usefulness
Usability
endurability
“it felt a bit more natural. It was still w...
ALTERNATIVE
Subtitle Position
I’m used to reading it along the bottom but
I'd prefer it at the top. If the kids are in the
way I don’t need to get them ...
“I don’t want to seem really picky because
subtitles are subtitles”
“when you’re deaf and you’re used to being
deaf, just ...
ONE
Positioning subtitles below a video clip in a web
browser, rather than within the video, leads to
an increase in user ...
TWO
Personalisation of subtitle position is viewed
positively by participants.
THREE
The UX of Subtitled Video Content can only be
measured when users believe that adequate
access to subtitles exists.
Online News Videos
The UX of Subtitle PositionMichael Crabb
Robert Gordon University
Rhianne Jones
BBC R&D
Mike Armstrong
...
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
Online News Videos - The UX of Subtitle Position
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Online News Videos - The UX of Subtitle Position

Slides from my ASSETS2015 talk on the UX of subtitle position. Work done with Robert Gordon University and BBC R&D.

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Online News Videos - The UX of Subtitle Position

  1. Online News Videos The UX of Subtitle PositionMichael Crabb Robert Gordon University Rhianne Jones BBC R&D Mike Armstrong BBC R&D Chris Hughes BBC R&D
  2. In todays news, there is nothing really important going on and everything is fine. Nothing to worry about at all
  3. caution subtitles ahead
  4. 256millionvisitors per week
  5. within below small large
  6. chat Chit chat? Chit Chat Chit!
  7. Aesthetics Involvement Attention FamiliarityUsefulness Usability endurability
  8. Aesthetics Involvement Attention FamiliarityUsefulness Usability endurability
  9. Aesthetics Involvement Attention FamiliarityUsefulness Usability endurability within video below video
  10. Aesthetics Involvement Attention FamiliarityUsefulness Usability endurability Small Video Large Video
  11. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability
  12. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability
  13. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability “I prefer having the subtitles underneath the footage. It’s not super imposed on the image it seems more like part of the image “
  14. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability “I’d know better if I was to spend a week watching and trying this out “
  15. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability I much prefer having the subtitles below the screen because you’re not missing anything. “They are almost integrated and you are paying attention to both things [subtitles and video content] at once. “
  16. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability “As you get older your peripheral vision shrinks, and for that reason having it compact is better. Having subtitles underneath I have to move around a lot more”
  17. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability “I think that below is more apparent, but it doesn’t show off to my eyes as muCh“
  18. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability When things are moving around in the background behind the subtitles it can be difficult, it’s hard to use.
  19. Aesthetics Involvement Attention Familiarity Usefulness Usability endurability “it felt a bit more natural. It was still weird seeing it not hovering like it normally is with the white writing over the picture “
  20. ALTERNATIVE Subtitle Position
  21. I’m used to reading it along the bottom but I'd prefer it at the top. If the kids are in the way I don’t need to get them to move I can just look at the top.
  22. “I don’t want to seem really picky because subtitles are subtitles” “when you’re deaf and you’re used to being deaf, just having any subtitles at all is a big improvement so I’m not too fussy “
  23. ONE Positioning subtitles below a video clip in a web browser, rather than within the video, leads to an increase in user experience
  24. TWO Personalisation of subtitle position is viewed positively by participants.
  25. THREE The UX of Subtitled Video Content can only be measured when users believe that adequate access to subtitles exists.
  26. Online News Videos The UX of Subtitle PositionMichael Crabb Robert Gordon University Rhianne Jones BBC R&D Mike Armstrong BBC R&D Chris Hughes BBC R&D

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