Mike Sim

Kuala Lumpur, Malaysia Malaysia

Senior Planner at Cheil Worldwide

Advertising / Marketing / PR

Mike is a Senior Planner for Cheil Malaysia. Previously he was a Planner for the biggest Activation and Field Marketing Agency network in China, helping to deliver effective creative ideas backed by sound marketing strategies, to a diverse clientele mix (multinational and local) across various industry (Pharmaceutical, Tobacco, Alcohol, Telecommunications, Consumer Electronics, Beauty and Personal Care, Hygiene Paper). In his three years in Planning, and 2 years in China, he has thus far worked on integrated marketing, covering both consumer and trade marketing disciplines across different countries and regions. Previously in client servicing for more than 10 years, Mike played account...