We love stories, recognise patterns in a fraction of a second and have a set of highly developed social behaviours. Mike will be running through a collection of these hard-wired influence points and exploring how they can be used in the design of products, interfaces and experiences.

1. From Ego to Ergo
Using Influence in Design
Mike Stenhouse / Trampoline Systems / Donotremove

2. Guy at Etech who experimented with conversation in public
Blank piece of paper and a pen
This need to express ourselves goes back for ever

3. Has taken various forms...
Ancient Greeks in Egypt
Victorians EVERYWHERE

4. Social
Conversational
Compulsive
Completely unnecessary