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The	Role	of	Social	Media	and	Ar2ficial	
Intelligence	for	Disaster	Response	
Muhammad	Imran	
Qatar	Compu+ng	Research	Ins+tute	
Hamad	Bin	Khalifa	University	
Doha,	Qatar	
	
May	25,	2016	
h<p://mimran.me/	
From	tradi*onal	to	emerging	tools	for	crisis	response
This	Talk	is	About…	
•  The	Role	of	Informa2on	in	Time-cri2cal	Situa2ons	
–  Natural	disasters	and	their	destruc+ons	
–  Man-made	disasters	and	mass	convergence	events	
•  The	Role	of	Social	Media	for	Disaster	Response	
–  Par+cular	focus	on	micro-blogging	plaJorms	
–  Availability	of	various	types	of	informa+on	and	opportuni+es	
•  The	Role	of	Ar2ficial	Intelligence	for	Disaster	Response	
–  How	AI	is	useful	in	disaster	response	
–  Various	AI	techniques,	approaches,	and	tools	
–  Work	of	crisis	compu+ng	group	at	QCRI	
–  Ongoing	research		
–  Future	direc+ons
Source:	UNISDR	
Most	Affected	Countries	by	Natural	
Disasters	(1995-2015)
Humans	Suffering	and	Economic	Damage	
by	Disasters	
Humans	suffering	from	the	impacts	of	disasters,	crises,	and	armed	conflict	
Millions	of	people	affected	each	year	by	disasters;	
At	an	annual	cost	to	the	global	economy	that	exceeds	$300	billion
Plan	and	Prepare	
Humans	suffering	from	the	impacts	of	disasters,	crises,	and	armed	conflict	
Millions	of	people	affected	each	year	by	disasters;	
At	an	annual	cost	to	the	global	economy	that	exceeds	$300	billion	
Disasters	are	unavoidable	
but	planning	can	lessen	
their	effects
Plan	and	Prepare	
Humans	suffering	from	the	impacts	of	disasters,	crises,	and	armed	conflict	
Millions	of	people	affected	each	year	by	disasters;	
At	an	annual	cost	to	the	global	economy	that	exceeds	$300	billion	
Provide	helping	hand…
-  Between	2008	and	
2014,	184	million	
people	displaced	by	
natural	disasters	
-  Over	60	million	due	
to	conflicts	
-  An	average	26.4	
million	each	year	
The	Urgency	to	Act	and	Plan
Informa2on:	A	Lifeline	During	Disasters	
The	opaqueness	induced	by	
disasters	is	overwhelming	
People	need	informa2on	as	
much	as	water,	food,	
medicine	or	shelter	
Lack	of	informa+on	can	make	
people	vic2ms	of	disaster	and	
targets	of	aid
Data	or	Dialogue?	The	Role	of	
Informa2on	in	Disasters	
Iain	Logan,	former	head	of	disaster	opera+ons,	Interna+onal	Federa+on:	
	
“The	very	first	thing	you	need	to	do	is	climb	into	a	helicopter.	You	can’t	get	to	see	how	
many	people	are	buried	but	you	get	an	eagle’s	eye	view…	You	can	see	which	airfields	
are	working,	which	bridges	are	down.	Ader	three	to	four	hours	in	a	helicopter,	I	had	a	
complete	overview	of	the	geographical	extent	of	the	disaster	(earthquake	in	El	
Salvador,	2001),	the	logis+cs	involved,	the	popula+on	centers	–	also	where	not	to	
send	people.	Then	you	must	get	on	the	ground	to	get	the	quality.”	
-	Informa+on	Bestows	Power	-
The	Role	of	Social	Media
Social	Media	Use	During	Christchurch	
Earthquake	
A	self-organized	workforce	of	10,000	volunteers	gathered	on	Facebook
The	Role	of	Twi<er	During	Thailand	Floods	
[Alisa	Kongthon	et	al.	2011]
Twi<er	Breaks	Events	Faster	
First	report	
Breaks	the	story	33	minutes	before	local	TV	
Hudson	Plane	Crash	
Westgate	Mall	A<ack
Twi<er	Breaks	Events	Faster	
First	report	on	Twi<er	 Aaer	1	minute	
Aaer	2	minutes	
Boston	Bombing
Crisis	Communica2ons	Before	and	Now	
Gerald	Baron
Analysis	of	Twi<er	Crisis-Related	Data	
An	In-depth	Study
Twi<er	Crisis-Related	Data	(2012)	
Source:	Qatar	Compu+ng	Research	Ins+tute	-	Published	in	World	Humanitarian	Data	and	Trends	2014	(UN	OCHA)	
Twioer	data	from	13	crises;	Analyzed	over	100,000	tweets;	Informa+on	types	and	sources
Twi<er	Crisis-Related	Data	(2013)	
Source:	Qatar	Compu+ng	Research	Ins+tute	-	Published	in	World	Humanitarian	Data	and	Trends	2014	(UN	OCHA)	
Twioer	data	from	13	crises;	Analyzed	over	100,000	tweets;	Informa+on	types	and	sources
Twi<er	Crisis-Related	Data	(All)	
-  Twioer	data	from	13	
recent	crises	
-  Over	100,000	tweets	
-  Informa2on	types	
-  Types	of	sources	
Source:	Qatar	Compu+ng	Research	Ins+tute	-	Published	in	World	Humanitarian	Data	and	Trends	2014	(UN	OCHA)
UN	OCHA	Humanitarian	Clusters-
Related	Informa2on	on	Twi<er
Typhoon	Yolanda	–	OCHA	Clusters	
	
-  Performed	analysis	of	
more	than	440,000	
tweets	during	the	
first	48	hours	
-  15%	of	the	tweets	
found	poten2ally	
relevant	
Source:	Qatar	Compu+ng	Research	Ins+tute	-	Published	in	World	Humanitarian	Data	and	Trends	2014	(UN	OCHA)
Typhoon	Yolanda	–	OCHA	Clusters	
Source:	Qatar	Compu+ng	Research	Ins+tute	-	Published	in	World	Humanitarian	Data	and	Trends	2014	(UN	OCHA)	
	
-  Performed	analysis	of	
more	than	440,000	
tweets	during	the	
first	48	hours	
-  15%	of	the	tweets	
found	poten2ally	
relevant
Sandy	Hurricane	Twi<er	Data	Analysis	
@NYGovCuomo	orders	closing	of	NYC	bridges.	Only	Staten	Island	
bridges	unaffected	at	this	+me.	Bridges	must	close	by	7pm.	#Sandy	
#NYC.	
rt	@911buff:	public	help	needed:	2	boys	2	&	4	missing	nearly	24	hours	
ader	they	got	separated	from	their	mom	when	car	submerged	in	si.	
#sandy	#911buff		
freaking	out.	home	alone.	will	just	watch	tv	#Sandy	#NYC.	
400	Volunteers	are	needed	for	areas	that	#Sandy	destroyed.
@NYGovCuomo	orders	closing	of	NYC	bridges.	Only	Staten	Island	
bridges	unaffected	at	this	+me.	Bridges	must	close	by	7pm.	#Sandy	
#NYC.	
rt	@911buff:	public	help	needed:	2	boys	2	&	4	missing	nearly	24	hours	
ader	they	got	separated	from	their	mom	when	car	submerged	in	si.	
#sandy	#911buff		
freaking	out.	home	alone.	will	just	watch	tv	#Sandy	#NYC.	
400	Volunteers	are	needed	for	areas	that	#Sandy	destroyed.		
Personal	
Informa+ve	
Sandy	Hurricane	Twi<er	Data	Analysis
@NYGovCuomo	orders	closing	of	NYC	bridges.	Only	Staten	Island	
bridges	unaffected	at	this	+me.	Bridges	must	close	by	7pm.	#Sandy	
#NYC.	
rt	@911buff:	public	help	needed:	2	boys	2	&	4	missing	nearly	24	hours	
ader	they	got	separated	from	their	mom	when	car	submerged	in	si.	
#sandy	#911buff		
freaking	out.	home	alone.	will	just	watch	tv	#Sandy	#NYC.	
400	Volunteers	are	needed	for	areas	that	#Sandy	destroyed.		
Personal	
Informa+ve	
Cau+on	and	Advice	
Casual+es	and	Damage	
Dona+ons	
Sandy	Hurricane	Twi<er	Data	Analysis
@NYGovCuomo	orders	closing	of	NYC	bridges.	Only	Staten	Island	
bridges	unaffected	at	this	+me.	Bridges	must	close	by	7pm.	#Sandy	
#NYC.	
rt	@911buff:	public	help	needed:	2	boys	2	&	4	missing	nearly	24	hours	
ader	they	got	separated	from	their	mom	when	car	submerged	in	si.	
#sandy	#911buff		
freaking	out.	home	alone.	will	just	watch	tv	#Sandy	#NYC.	
400	Volunteers	are	needed	for	areas	that	#Sandy	destroyed.		
Personal	
Informa+ve	
Cau+on	and	Advice	
Casual+es	and	Damage	
Dona+ons	
Sandy	Hurricane	Twi<er	Data	Analysis
MERS	Outbreak	Twi<er	Data	Analysis	
Middle	East	Respiratory	Syndrome	(MERS)	
Twioer	data	collec+on	from:	2014-04-27	to	2014-07-14	using	hashtag	#MERS	
(Total	=	215,370)	
Data	analysis:	
		Reports	of	symptoms	 Affected	people	reports	 Death	reports	
Disease	transmission	reports	Preven+on	ques+ons	 Treatment	ques+ons		
Reports	of	signs	or	symptoms	
such	as	fever,	cough	or	
ques+ons	
Reports	of	affected	people	due	
to	the	MERS	disease	
Reports	of	deaths	due	to	the	
MERS	disease	
Ques+ons	or	sugges+ons	
related	to	the	preven+on	of	
disease	
Reports	or	ques+ons	related	to	
the	transmission	of	the	disease	
Ques+ons	or	sugges+ons	
regarding	the	treatment	of	the	
disease
Social	Media	During	MERS	Outbreak		
	
	
RT	@abeoel:	Two	workers	at	FL	hospital	exposed	to	a	pa+ent	with	Middle	East	
Respiratory	Syndrome	are	showing	flu-like	symptoms	
	
	
Coronavirus	symptoms	include:	fever,	coughing,	shortness	of	breath,	conges2on	in	
the	nose	and	throat,	and	in	some	cases	diarrhea.	MERS	
	
	
#MERS	is	a	rela+vely	new	respiratory	illness,	spread	b/w	people	in	close	contact.	
Symptoms	are	fever,	cough,	&amp;	shortness	of	breath.	
	
	
Saudi	Arabia	finds	another	32	MERS	cases	as	disease	spreads:	RIYADH	(Reuters)	-	
Saudi	Arabia	said	on	Thursday	...	hop://t.co/cPhm0uTRCo	
	
Signs	and	symptoms	
Signs	and	symptoms	
Signs	and	symptoms	
Affected	individuals
Social	Media	During	MERS	Outbreak		
	
	
First	Case	of	Deadly	Middle	Eastern	Virus	Found	in	U.S.:	The	Centers	for	Disease	
Control	has	confirmed	that	a	case	of	the	deadly	Midd...	
	
	
Third	Case	of	MERS	Confirmed	in	the	U.S.:	The	U.S.	Centers	for	Disease	Control	and	
Preven+on	confirmed	on	Sat...	hop://t.co/Sb8PMyxVUn	
	
	
No	clear	transmission	link	btwn	camels	and	humans	for	MERS.	94%	Egyp+an	camels	
seroposi+ve	but	no	human	cases	yet.	Hmm	#asm2014	
	
	
Saudi	health	authori+es	announced	on	Monday	that	the	death	toll	from	the	MERS	
coronavirus	has	reached	115	since	the	respiratory	disease	...	
	
	
Transmission	
Death	reports	
Affected	individuals	
Affected	individuals
ISCRAM	Call	for	Papers
Aid	is	Out	There!	
Aider	is	Out	There!	
AIDR	is	Also	Out	There!
The	Role	of	Ar2ficial	Intelligence
2013	Pakistan	Earthquake	
September	28	at	07:34	UTC	
	
2010	Hai2	Earthquake	
January	12	at	21:53	UTC	
Data	and	Opportuni2es	
Social	Media	
Plamorms	
	
Availability	of	Immense	Data:	
Around	16	thousands	tweets	
per	minute	were	posted	during	
the	hurricane	Sandy	in	the	US.	
Opportuni2es:	
-  Early	warning	and	event	detec2on	
-  Situa2onal	awareness	
-  Ac2onable	informa2on	
-  Rapid	crisis	response	
	
-  Post-disaster	analysis	
Disease	outbreaks
Processing	Social	Media	Data	
Filter:	removing,	duplicates,	spam	and	messages	from	bots	
Classify:	categoriza+on	of	items	into	informa+on	types	
Cluster:	iden+fy	trending	and	emerging	topic	
Aggregate:	making	sense	by	connec+ng	different	pieces	
Extract:	short	snippets	of	focused	informa+on	
Summarize:	learning	a	bigger	picture	of	an	event
WAIT!	
Before	applying	any	technique?	
	
Please!	
	
Have	a	look	at	your	data	first
Data	Characteris2cs	and	Prepara2on	
•  Single-word	slangs:	pls	(please),	srsly	(seriously)	
•  Mul2-word	slangs:	imo	(in	my	opinion)	
•  Misspellings:	missin	(missing),	ovrcme	(overcome)	
•  Phone2c	subs2tu2on:	2morrow	(tomorrow)	
•  Word	without	spaces:	prayfornepal	(pray	for	
nepal)	
Can	you	guess?	
“r	u	ok	m8”	??		
	
	
>>	“Are	you	OK,	mate?”
Tools	to	Process	Social	Media	Data
Systems	for	Crisis-Relevant	Data	
Processing	
Twitris	[Purohit	and	Sheth	2013]	
Twioer;	seman+c	enrichment,	classify	automa+cally,	geotag		
SensePlace2	[MacEachren	et	al.	2011]	
Twioer;	geotag,	visualize	heat-maps	based	on	geotags	
	
EMERSE	Enhanced	Messaging	for	the	Emergency	Response	Sector	[Caragea	et	al.	
2011]	Twioer	and	SMS;	machine-translate,	classify	automa+cally,	alerts	
	
ESA	Emergency	Situa+on	Awareness	[Yin	et	al.	2012;	Power	et	al.	2014]	
Twioer;	detect	bursts,	classify,	cluster,	geotag
Systems	for	Crisis-Relevant	Data	
Processing	
Twitcident	[Abel	et	al.	2012]	
Twioer	and	TwitPic;	seman+c	enrichment,	classify		
CrisisTracker	[Rogstadius	et	al.	2013]	
Twioer;	cluster,	annotate	manually	
Tweedr	[Ashktorab	et	al.	2014]	
Twioer;	classify	automa+cally,	extract	informa+on,	geotag	
AIDR:	Ar2ficial	Intelligence	for	Disaster	Response	[Imran	et	al.	2014a]	
Twioer;	annotate	manually,	classify	automa+cally
Ar2ficial	Intelligence	for	
Disaster	Response
Informa2on	Processing	
Data	collec+on	
1	 2	
Human	annota+ons	
on	sample	data	
Machine	training	
3	
Classifica+on	
4	
Disaster	Timeline:	
DATA	COLLECTION	
Humans	alone	cannot	
process	large	amounts	of	
data,	so	we	only	use	them	
to	help	process	a	subset	
We	train	machine	using	
human	input	to	
automa+cally	process	large	
Data	at	high	speed	
For	example	using		
Keywords,	hashtags	etc.
Impact	and	Response	Timeline	
Department	of	Community	Safety,	Queensland	Govt.	&	UNOCHA,	2011	
Disaster	response	(today)	 Disaster	response	(our	target)	
Requires	real-2me	processing	of	data
Data	collec+on	
1	 2	
Human	annota+ons	 Machine	training	
3	
Classifica+on	
4	
ONLINE	APPROACH	
DATA	COLLECTION	
H
A	
Learning-1	
CLASSIFICATION	OF	DATA	&	DECISION	MAKING	PROCESS	
Learning-2	 Learning-3	 …	 Learning-n	
Human	
annota+on	-	1		
Human	
annota+on	-	2	
Human	
annota+on	-	3	 …	
Human	
annota+on	-	n	
First	few	hours	
Informa2on	Processing	(Real-2me)
Big	Challenges	–	4Vs	
•  Volume		
	Scale	of	data	(20m	tweets	in	5	days	Typhoon	Oklahoma)	
•  Velocity	
	Analysis	of	streaming	data	(16k/min	during	Sandy)	
•  Variety	
	Different	forms/types	of	data	(informa+on	types)	
•  Veracity	
	Uncertainty	of	data
Machine	Learning	+	Crowdsourcing	
hop://aidr.qcri.org/	
AIDR	=	Machine	learning	+	Crowdsourcing
Crowdsourced	Stream	Processing	
Combining	human	and	machine	computa2on	
Difficult, ambiguous
items to be labeled
by crowd
Automatic
processing
Automatic
processing
output output
Performing verification
Providing training data
a: Split automatic/manual processing b: Detect-verify paradigm
Automatic
processing
Automatic
processing
output
c: Improving quality through active learning
input input
input
Difficult, ambiguous
items to be labeled
by crowd
Automatic
processing
Automatic
processing
output
Performing verification
Providing training data
a: Split automatic/manual processing b: Detect-verify paradigm
Automatic
processing
Automatic
processing
output
c: Improving quality through active learning
input input
input
Difficult, ambiguous
items to be labeled
by crowd
Automatic
processing
Automatic
processing
output output
Performing verification
Providing training data
a: Split automatic/manual processing b: Detect-verify paradigm
Automatic
processing
Automatic
processing
output
c: Improving quality through active learning
input input
input
Quality	assurance	loops:	human	processing	elements	
do	the	work,	automa+c	processing	elements	check	for	
consistency	
	
Process-verify:	work	is	done	automa+cally,	humans	
check	low-confidence	or	borderline	cases	
	
Online	supervised	learning:	humans	train	machines	
to	perform	work	automa+cally
hop://aidr.qcri.org/	
AIDR	—Ar+ficial	Intelligence	for	Disaster	Response—	is	a	free,	open-source,	and	easy-to-use	
	plaJorm	to	automa+cally	filter	and	classify	relevant	tweets	posted	during	humanitarian	crises.	
1	 2	 3	
Collect	 Curate	 Classify	
Awarded	the	Grand	Prize	in	the	Open	Source	Soaware	World	Challenge	2015
AIDR:	From	End-users	Perspec2ve	
Collec2on	 Classifier(s)	
•  Keywords,	hashtags	
•  Geographical	bounding	box	
•  Languages	
•  Follow	specific	set	of	users	
A	collec2on	is	a	set	of	filters	 A	classifier	is	a	set	of	tags	
•  Dona2ons	requests	&	offers	
•  Damage	&	causali2es	
•  Eyewitness	accounts	
•  …	
2	steps	approach	
1	 2	
hop://aidr.qcri.org/
Real-2me	Classifica2on	in	AIDR	
hop://aidr.qcri.org/	
Trainer
AIDR	–	Collec2on	Sexng	
Collec2on	detail	dashboard	
hop://aidr.qcri.org/	
Geographical	region	filter	Language	filter	
Collec2on	defini2on
hop://aidr.qcri.org/	
AIDR	–	Classifiers	Sexng
AIDR	–	Classifier	Sexng	(cont.)	
hop://aidr.qcri.org/
Human	Annota2on	in	AIDR	
Internal	Tagging	Interface	
hop://aidr.qcri.org/
Human	Annota2on	Using	MicroMappers	
MicroMapper	Interface	(web	clicker)	
hop://aidr.qcri.org/	
Mobile	clicker
Tagged	Items	and	Machine	Output	
hop://aidr.qcri.org/	
Training	examples	 Classifiers’	output
High-level	Architecture	
hop://aidr.qcri.org/	
Items Collector Feature Extractor Classifier(s)
Learner
Crowdsourcing
Task GeneratorStream of incoming
items from data sources
Item &
featuresItem
An expert defines
classifiers by giving
a name and description
for each category
Expert
Items
Crowd workers/volunteers
Model
parameter
Classified
Item
A list of classified items by category
and classifier’s confidence
Labeling
tasks
Labeled
item
Data
source
Data
source
Quality,	Cost,	and	Performance	of	
AIDR
Quality	vs.	Cost	in	AIDR	
hop://aidr.qcri.org/	
Goal:	Maximizing	quality	while	minimizing	cost	
•  Quality	
•  classifica+on	accuracy	
•  Precision	
•  Cost	(human	labels)	
•  monetary	in	case	of	paid-workers	
•  +me	in	case	of	volunteers
Quality	vs.	Cost	in	AIDR	
hop://aidr.qcri.org/	
Quality	vs.	cost	using	passive	learning	and	de-duplica2on	
Quality	vs.	cost	using	ac2ve	learning	and	de-duplica2on
Performance	
hop://aidr.qcri.org/	
In	terms	of	throughput	and	latency	
Latency	of	feature	extractor,	classifier,	and	the	system	
Throughput	of	feature	extractor,	classifier,	and	the	system
Typhoon	HAGUPIT	(2014)
UNICEF	U-Report	and	AIDR-SMS	
AI	to	Answer	Heath	Queries	via	SMS	
•  Every	hour	Zambian	youth	get	infected	with	HIV/AIDS	
•  UNICEF	launched	U-Report	project	in	Zambia	
•  Usage	of	U-Report	plaJorm	has	recently	increased	300%
UNICEF	U-Report	in	Zambia	
Manual	processing	
and	rou+ng	of	SMS	
Counselors	(experts	of	HIV,	STIs)	
SMS	service	
1	 2	
3	
4	
5	
6	
Vulnerable	people
UNICEF	U-Report	in	Zambia	+	AIDR	
Manual	processing	
and	rou+ng	of	SMS	
Counselors	(experts	of	HIV,	STIs)	
SMS	service	
1	 2	
3	
4	
5	
6	
Vulnerable	people
New	Scien2st	Featured	This	Work
Media	Coverage
Human	Annota2on	
Selec2on	and	scheduling	for	supervised	classifica2on	system	
Ongoing	Work
Human	Annota2on	-	Challenges	
1-	Labeling	task	selec2on	
•  Which	tasks	to	pick	for	labeling?	
•  No	duplicate	tasks	should	be	labeled	
•  Priori2ze	tasks	that	are	likely	to	increase	
classifier’s	accuracy	
	
Crowdsourcing	is	a	big	research	topic.	We	address	two	challenges	here:
Twi<er	Crises	Datasets	
1.  Joplin-2011	
•  Consists	of	206,764	tweets	collected	using	(#joplin)	
2.  Sandy-2012	
•  Consists	of	4,906,521	tweets	collected	using	
(#sandy,	hurricane	sandy,	…)	
3.  Oklahoma-2013	
•  Consists	of	2,742,588	tweets	collected	using	
(Oklahoma,	tornado,	…)
Distribu2on	of	Tweets	into	Phases	
Pre:	preparedness	phase	
Impact:	phase	corresponds	to	the	period	in	which	the	main	effects	are	felt	
Post:	corresponds	to	response	and	recovery	phase	
Joplin	(led),	Sandy	(center),	and	Oklahoma	(right).	Number	of	tweets	per	day	in	all	datasets.
Labeling	Task	Selec2on	
Experiment:		Is	de-duplica2on	necessary?	
Phase	 Train	 Phase	 Test	 AUC	(without	de-
duplica2on)	
	
AUC	(with	de-
duplica2on)	
S1	(pre)	 1,500	 S1	(pre)	 500	 0.78	 0.74	
S1	(pre)	 500	 S1	(pre)	 500	 0.73	 0.72	
S2	(impact)	 500	 S2	(impact)	 500	 0.80	 0.72	
S3	(post)	 500	 S3	(post)	 500	 0.79	 0.73	
S4	(post’)	 500	 S4	(post’)	 500	 0.70	 0.64	
•  29-74%	of	tweets	are	re-tweets	&	60-75%	are	near	duplicates	
•  Duplica+on	causes	an	ar2ficial	increase	in	accuracy	
•  Necessary	to	reduce	classifier	bias.	Otherwise	learning	on	a	fewer	concepts	
•  Necessary	to	improve	workers	experience	
[Rogstadius	et	al.	2011]
Labeling	Task	Selec2on	
Experiment:	Passive	learning	vs.	Ac2ve	learning	
JOPLIN	
SANDY	
OKLAHOMA	
S1	 S2	 S3	 S4	
AUC	stabilize	with	fewer	training	items	using	ac+ve	learning
Labeling	Task	Scheduling	
•  All-at-once	labeling	
•  Obtain	1,500	labels	on	S1	and	use	all	for	training	
•  Cumula2ve	labeling	
•  Obtain	500	labels	in	each	of	S1,	S2,	and	S3	and	train	on	
labels	available	up	to	each	phase	
•  Independent	labeling	
•  Obtain	500	labels	in	each	of	S1,	S2,	and	S3	and	use	the	
most	recent	labels	for	training,	discarding	old.	
	
2-	Labeling	task	scheduling
Labeling	Task	Scheduling	
Experiment:		Which	labeling	strategy	to	follow?	
JOPLIN	
SANDY	
OKLAHOMA	
Informa2ve	 Informa2ve	(50%)	 Dona2ons	
All-at-once	approach	dominates	in	informa+ve	and	
cumula+ve	strategy	seems	beoer	for	dona+ons
Domain	Adapta2on	
Ability	of	a	system	to	apply	knowledge	and	skills	
learned	in	previous	domains	to	novel	domains	
Ongoing	Work	
Our	Goal:	
To	build	a	system	that	can	understand	natural	language
Domain	Adapta2on	
Labeled	source,	but	unlabeled	target	
Feature	
extractor	
Machine	
learning	
algorithm	
Feature	
extractor	
Classifier	
model	
Input	documents	(blue	domain)	
Feature	vectors	
Labels	
Feature	vectors	
Machine	classified	items	
Input	documents	(orange	domain)	
Training	
Predic2on	
Source	event	data	 Target	event	data
Same	Domain	Learning	
Training	
data	
Machine	learning	model	
Tes+ng	
data	
infer	 predict	
Apples	 Apples	
Apples	
Oranges	
Different	shapes,	colors,	skins,	tastes,	etc.	
Source	domain	 Target	domain	
Oranges	
Oranges	
BUT
Crisis-related	Data	Classifica2on	
Training	
data	
Machine	learning	model	
Tes+ng	
data	
infer	 predict	
Italy	earthquake	
	
Queensland	floods	
	
Sandy	hurricane	
	
	
Costa	Rica	earthquake	
	
Colorado	floods	
	
Typhoon	Haiyan	
Different	events,	languages,	needs	etc.	
Source	domain	 Target	domain
Domain	Adapta2on
Model	Adapta2on	Experiments	
•  Model	adapta+on	using	single	source	
– Using	both:	in-domain	and	cross-domain	
•  Model	adapta+on	using	mul2ple	sources	
– In-domain	
– Mul+ple	source	events	without	the	target	
– Mul+ple	source	events	with	the	target	
•  Model	adapta+on	in	special	cases	
– Same	languages	
– Similar	languages
Observa2ons	&	Findings	
•  Data	from	early	hours	of	a	crisis	help	
•  Past	events	of	same	type	are	useful	
•  Same	language	data	as	target	event	is	also	useful	
•  Similar	languages	are	also	useful	
•  Cross-domain	training	does	not	show	significant	
improvements
Rapid	Crisis	Response	
Future	Direc2ons
Image	Processing	for	Damage	Assessment	
Tasks	
•  Image	categoriza2on	
•  E.g.	building,	bridge,	road	damage	
•  Damage	and	severity	assessment	
•  Given	a	damage	image,	iden+fy	severity	of	
damage	(low,	mild,	high)
Deep	Learning	to	Improve	Classifica2on	
Tasks	
•  Improve	text	classifica2on	performance	
•  Availability	of	big	data	
•  Automa+c	features	learning	
•  Binary	and	mul+-class	classifica+on	
•  Tes+ng	data	from	mul+ple	past	events
Transfer	Learning	
Differences	in	classifica2on	tasks:	
•  Different	classifica+on	tasks	
•  Different	types	of	disasters,	stakeholders,	
informa+on	needs	
Task:	
•  Learn	from	source	to	classify	target	
•  Seman+c	similarity	between	tasks	
•  Instances	similarity	between	domains	
•  Instance	weigh+ng
Summariza2on	and	Priori2za2on	of	
Ac2onable	Informa2on	
Informa2on	needs	&	problem:	
•  Different	stakeholders	
•  Different	goals,	requirements,	and	info.	needs	
General	situa2onal	awareness	vs.	Target	situa2onal	
awareness	
•  High-level	general	updates	from	an	event	
•  Specific	updates	(infrastructure	damages)
Resources,	Datasets,	And	Tools
Towards	Standard	
Baselines	and	Datasets	
CrisisNLP.qcri.org	
-  Access	to	52	million	tweets	
-  Around	50k	labeled	tweets	into	humanitarian	categories	
-  Largest	word2vec	embeddings	trained	on	52m	crisis-related	tweets	
-  Out-of-vocabulary	dic2onaries
Towards	Standard	
Baselines	and	Datasets
Upcoming	Book
Digital	Humanitarians:	Book
ACM	Compu2ng	Survey	
Processing	Social	Media	Messages	in	Mass	
Emergency:	A	Survey	[Imran	et	al.	2015]
Conclusions	
•  Informa2on	bestows	power	for	disaster	response	
–  People	need	informa+on	as	much	as	water,	shelter,	and	food	
–  Disasters	are	unavoidable,	but	planning	can	lessen	their	effects	
•  Social	media	as	2me-cri2cal	informa2on	source	
–  Early	warnings,	event	detec+on,	event	monitoring	
–  Availability	of	informa+on	opens	new	opportuni+es	
•  Ar2ficial	Intelligence	for	Disaster	Response	
–  Applied	research	at	its	best	
–  AI	+	humans-in-the-loop	can	enable	rapid	crisis	response	
–  AI	techniques	useful	for:	
•  Situa+onal	awareness	
•  Ac+onable	informa+on	extrac+on	
•  Summariza+on
THANK	YOU!	
h<p://mimran.me/	
Muhammad	Imran	
CrisisNLP.qcri.org	AIDR.qcri.org

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