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Semiology and archtecture synosis 2
1. BACHELOR OF SCIENCE (HONOURS) IN ARCHITECTURE
THEORIES OF ARCHITECTURE ANDURBANISM (ARC61303/ARC2224)
SYNOPSIS: REACTION PAPER (MARCH 2016) [5 MARKS]
NAME: MEERA NAZREEN ID: 0309630
LECTURER: MS IDA TUTORIAL TIME: 2-4
SYNOPSIS NO: 2 READER TITLE: SEMIOLOGY AND ARCHITECTURE
AUTHOR: CHARLES JENCKS
Semiology and Architecture by Charles Jencks differs from the other books is probably because
approach Jencks used in distinguishing post-modernism apartfrom modernism. He did so by trying to
translate the study oflanguage or literature into architecture itself. His approach for proving his theory
is through the art ofsemiotics which in a general definition is the study ofsigns and symbols and their
interpretation. In the first sub-topic; Inevitable yet Denied, Jencks said the use of a raincoat can be
dissociated from its general definition ifsociety were to ignore the social use ofa raincoatitself, Icould
say that Jencks introduced the idea in which everything is always ambiguous. Not only to an object
but in language itself. The statement “My poem means nothing; it just is” for instance, was later on
said to be paradoxical by him. If a poem was written, it should automatically have a meaning behind
it, just as how he said that “the minute a new form is invented it will acquire, inevitably, a meaning”.
Here is where his semiological comes in place. A very objector a statement, can be perceive to be
meaningful. The word ‘nothing’ itself is meaningful to him. Perhaps this is what he meant by “in any
case, on one level, all these statements are paradoxical. In their denial of meaning, they create it.”
Under the sign situation subtopic, Jencks introduced us to the Semiological Triangle that is percept-
concept-representation (the form). I think he is trying to imply language as the concept, our thoughtas
percept,and reality and the representation.Allthree based onthe triangle mentioned earlier. He argue
the adage that a rose ‘by any other name would smell as sweet’ and later on saying the smell will not
be sweetif the rose is called garlic instead. People could be mistaken the word ‘rose’ with garlic and
it will still smell sweet. The meaning of each word could be different and this is what the conceptof
multivalence is most probably. It could be interpreted into various meaning. Through context and
metaphor, even if the two are very distinctin general, it could still be debatable.A different culture or
a different language could be the reason ofthis. Basically from what I understand is that Jencks does
not want to limit a certain architecture to a certain meaning.
WORD COUNT: 397 DATE: 25th April 2016 MARK: GRADE:
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