We’re using smartphones to connect businesses do good (pretty much all of them) to consumers who care (ditto) and the causes they both support. Presentation from MIT Enterprise Forum of Cambridge NFC Goes Social event on Feb 11. This panel discussion focused on some recent social applications of NFC – including smart posters and social networking tags - as well as emerging future opportunities. Discussion topics included How could NFC-capable mobile devices shape the ways we connect, interact, share content and/or link to social media? To what extent could NFC improve mobile user access to context-relevant content and facilitate delivery of the right content in the right form at the right time and place? Could NFC make a difference in connecting businesses with consumers and simplifying B2C interactions and the underlying information transfers?

1. Discover the good around you.™
Audience Choice Award Winner
2012 NFC Forum & WIMA Global Competition
Best App 2012
JPMorgan Chase
Best Emerging NFC Application – 2nd Place
WIMA USA

2. How to pay? How they do good!
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3. DoGood. There’s an app for that.
DoGood Badge DoGood App
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4. Every smartphone – Android
or iOS – doing good.
Tap.
Scan.
See.

5. DoGood App.
Tap.
Check-in on foursquare
Add to favorites - MyGood
Deal benefiting local nonprofit
Supported causes
Scan.
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8. Notifications
DoGood – Papa Gino’s, get 2 pizzas & $1 goes the Y
Papa Gino’s 12:45 PM
Buy 2 Pizzas, $1 goes to the Y
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9. Map it.
Add to calendar.
Tell your friends.
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12. Be part of our preview – www.good2gether.com
Gregory McHale
Founder & CEO
greg@good2gether.com
617.733.6727
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