business plan of dream wedding planner

1. DREAM WEDDING PLANNER
• ASSIGNMENT -1

2. VISION
• Our Vision is to emerge as a dynamic, customer centric,
progressive and reliable event management company .
Pursuit of Elegance and Excellence is the core
philosophy of the company.

3. MISSION
• Currently, our mission is to get this company’s feet off
the ground, and into the always busy Wedding Planning
industry.

4. OBJECTIVES
• To ensure best allocation of your wedding budget.
• To use fresh international trends & yet ensure that
traditional elements are not lost.
• To use our knowledge of wedding vendors & unique
design ideas to create a fabulous wedding.
• To upcoming trends and understand your need totally.
• To take the coup stay abreast with couple’s vision &
turning it into something that is creative & unique
reflecting their style & personality.

5. BUSINESS DESCRIPTION
• The wedding planner are Jaipur based wedding planner
that provide one stop solution for wedding & related
events in India. We bring equal style & detail to every
event consulting, designing & coordination every thing
from the venue to the theme, from the first dance to the
last goodbye.

6. RAW MATERIAL
• Tent, photographer, decoration materials, charts
scrapbook, brochers, visiting cards, flowers.

7. CATERING
• Aggarwal Caterers
• Jodhpur Caterers
• Kanha Caterers & Restaurant
• Modi Caterers
• Khushi Caterers
• Kanji Caterers

8. SOURCES OF CAPITAL
• Through partnership
• Bank
• Public Finance

9. PRODUCT DESCRIPTION
• We at Dream Wedding Planner work closely with you & your
families to develop a wedding that is uniquely yours, reflecting
your personalities &individual taste whether you wish for a
small & intimate affair, a large scale royal production, Or an
exotic destination wedding, we will make your event special &
memorable most importantly one of kind. Our wedding
planning services cater to all cultures, budgets, styles & sizes.
• Packages :
-Platinum
-Diamond
-Gold
-Silver

10. SERVICES
• Wedding Budget Management
• Vendor Management
• Wedding Invitations & Stationery
• Wedding Venues
• Wedding Design & Décor
• Wedding Photography
• Wedding Videography / Cinematography
• Wedding Styling
• Proposal Planning
• Pre Wedding Photography
• Booking your Wedding Choreographer
• Pre Wedding Planning Services
• Luxury Destination Weddings
• Planning for the Perfect Honeymoon

11. MARKET STRATEGIES
• Target MarketOur target market is to the upper middle
class families,couples, individuals or private & public
sectors. Wechoose these groups because they are most
able toafford wedding planner & have the least amount
oftime to spare for wedding planning in general.

12. PROMOTIONAL POLICIES
• Three basic important objectives of promotions are :
1. To present information to consumers as well as others.
2. To increase them
3. To differentiate a product.
The elements are personal selling, advertising, sales,
promotion, brochers, charts, visiting card

13. ORGANIZATION STRUCTURE
• The wedding planner within occasion will be small in the
beginning the primary employ is the founder, who plans
events, the contract favour site manager will be on hand
to work the event as a liaison & vendor coordination.
Thus, there are two main employees with various levels
of vendors. When occasions reaches its expansion
goals, each office will have one to event planners, an
office site manager for the event and a product &
marketing function as one with constant communication
through weekly staff manager meeting, email &
messages

14. FORM
• It is partnership firm with six partners-
1. barkha somani
2. Kartik malviya
3. Manish sharma
4. Mittali jain
5. Rahul chauhan
6. Sikha singh
• Departmentalization
-Catering
-Photographer
-Chorographer
-Decorator
-Manager