Register to attend the upcoming m-ize sponsored Webinar: Winning Strategies in Customer Experience Management Tuesday, February 25, 2014 | 1:00 PM Eastern Standard CLICK HERE NOW TO REGISTER & DOWNLOAD WHITEPAPER Presenters: • Sumair Dutta, Chief Customer Officer, The Service Council • Dr. Phil Hendrix, Director, immr and Analyst, GigaOm Pro • Brooks Cutter, Program Manager, m-ize The balance of power between consumers and businesses is undergoing significant change. Mobility, social networking and Web 2.0 have redressed the balance of power with startling swiftness, resulting in huge fluctuations. Simply put, the individual customer is getting stronger and brands are striving to maintain status quo. We have entered an era of a real-time conversation on a level playing field, for both brand and consumers. Join us as these leading experts examine key strategies and define best practices in Customer Experience Management & Smarter Customer Engagement • Utilize mobile, social and digital tools to create a seamless customer experience • Learn how Customer Experience Management can secure new revenue streams • Understand how loyal consumers can become committed brand advocates Click Link Below To Register Today! http://info.m-ize.com/winning-strategies-in-customer-experience-management This webinar which will provide tools to help you build strategy and a roadmap for Customer Experience Management and Smarter Customer Engagement It almost goes without saying that the balance of power between consumers and businesses is undergoing significant change. Mobility, social networking, and Web 2.0 have redressed the balance of power with startling swiftness, resulting in huge fluctuations. Simply put, the individual customer is getting stronger and brands are striving to maintain status quo. We have entered an era of a real-time conversation on a level playing field, for both brand and consumers. Customer experience improvements will shift from reacting to customer feedback to more proactively creating value. The lifetime value of a customer becomes as much about the continual maintenance of customer opinion and experience as triggering repurchase or post-sales service strategies. Here, it is important to consider: • How digital strategy can help secure future loyalty for a brand • How loyal consumers can be better managed to become committed and active brand advocates • How you can use mobile, social, and other digital tools to create a truly seamless experience There are rigorous challenges that every brand has to face in creating a meaningful customer experience. Enabling improvement to a Net Promoter score through digital technologies can motivate an organization to become more focused on improving products and services for their customers. These efficiencies result in improved profitability, accelerated sales, and greater loyalty.