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www.JohnAaroeGroup.com
At John Aaroe Group, it’s all about people...
Our Company
John Aaroe Group is a locally-owned and operated real estate brokerage with strategic locations in Beverly Hills, Sherman Oaks, Sunset
Strip and Downtown Los Angeles. Because the greater Los Angeles area has varying neighborhood personalities, we’ve established these
core offices to practice localized real estate. We believe neighborhood knowledge is a top factor in solid sales, and we know our
communities well.


Our People-First Philosophy
We believe buying or selling a home is first and foremost about people. Sure, we have the latest technology, the marketing tools, the
research and the statistics, but a successful real estate transaction really comes down to people. We know that when our experienced
agents connect the right buyers, sellers or investors, they will structure solid deals with solid outcomes—and we believe these great
outcomes are the product of great collaboration. In the end it comes down to people, connecting in ways that bring satisfaction and
success.


Our Charitable Foundation: Neighbors for a Common Good
We believe in being a contributing member of our communities, so we give to neighborhood, health, education and environmental projects
through the Aaroe Group Foundation, our philanthropic organization that donates to local causes for the common good. For us, it’s an
investment in people that makes a real and lasting difference.
What’s in a Name?
Thirty-five years of success selling luxury properties
in the world’s most exclusive real estate markets...

John Aaroe has provided professional real estate services to politicians, captains of industry, entertainment superstars and an
international who’s who of high net worth individuals. John’s accomplishments include:


• Founded the Luxury Estates division for the Jon Douglas Company with over $1.5 billion a year in sales
• Founded John Aaroe and Associates on Los Angeles’ Westside with annual sales in excess of $1 billion
• Merged John Aaroe with Prudential California Realty and became the largest Prudential franchise in America
• Founded Aaroe Associates Charitable Foundation, which has contributed over $2.6 million in the Los Angeles community
• Founded John Aaroe Group in 2009 with three offices and over 100 agents guided by the same principles and formula for
 success that have been the John Aaroe trademark for thirty-five years
A Message from John Aaroe
Real Estate is just as interesting to me today as when I first began my career over 30 years ago in Los Angeles. My desire to build
a high-end locally owned brokerage was inspired by the people around me every day that make up John Aaroe Group. My vision
with this company had to include expert and experienced agents who know the value of personal service, individualized attention
and are focused on the needs and goals of their clients. This is a core value for how we conduct our business and how we want to
treat our clients and associates.


We are designed to operate as a collection of neighborhood offices whose manager/partner is uniquely qualified to address the
needs and opportunities of that community. We have an exceptional, hand-selected senior management team with years of
experience in both selling real estate and managing real estate offices. Real Estate at the local level is unique and varied. John
Aaroe Group embraces local knowledge and is supported by the latest technology, powerful marketing and relevant advertising
usually reserved for much larger companies. In addition to our local relationships, we have an ability to reach International
marketplaces.


We believe in doing things right. I am both proud and excited by the associates I can now call partners and enthusiastic as we
continue with our people-first concept here at John Aaroe Group. After all, the heart of real estate isn’t just business, it’s really
about people—agents, sellers and buyers working together to reach our goals.


I started John Aaroe Group to offer a superior level of service and to make a difference in the communities we serve. The already
established Aaroe Group Foundation demonstrates our commitment to give back to our communities, and our brokerages are
dedicated to providing the finest real estate services to our clients. On behalf of our many fine agents, my partners and managers,
we look forward to helping and serving you in your next real estate venture.


Warmest regards,
John
Giving Back: Aaroe Group Foundation

The Aaroe Group Foundation was established in 1996, to give back to the people and communities in which
John Aaroe Group serves. At the Aaroe Group Foundation, we know neighborhood life is enriched by good
neighbors, which is why we believe our real estate company has an obligation to be the best neighbor possible.
We continually invest time and resources to help make our communities a more desirable place to work, live and
raise a family. To date, the Foundation has invested well over $2.6 million into the community.




                                            Our focus is all about people and our communities are top priority.
                                            As in previous years, we are focusing on health, community,
                                            education and environmental goals. Currently, we are growing the
                                            Foundation’s capabilities to give and have invited our affiliated
                                            partners to join us in developing additional resources.


                                            We at John Aaroe Group are determined to make the Aaroe Group
                                            Foundation’s philosophy as far-reaching as possible. With the
                                            changes that are so evident in the overall and local economy, focus
                                            on local neighborhoods is more important and relevant than ever
                                            before. The Aaroe Group Foundation’s work will continue for the
                                            greater good of our neighbors and the communities we serve.
Your Agent: One of the most valuable
assets in your real estate portfolio

If you don’t have the right advice, you can’t make the right decision, it’s as simple as that. You need experienced
negotiators and wise counsel. Bottom line, one of your best assets is a seasoned professional who can help you
achieve your real estate goals and to make business a pleasure in the process.
Local Market Analysis: Developing a competitive edge

The best selling strategy is built on the shoulders of insightful market analysis. It’s a comparative science that
our agents use to set the best possible asking price for the strongest sale in the shortest amount of time. They
analyze market trends, sales in the local and surrounding neighborhoods, and add their review of listing prices
against actual sales prices. In the final analysis, they are able to recommend an informed, competitive position
for the current marketplace.
Total Sold Dollar Volume                        Beverly Hills Single Family Home Sales
    ----------------------------------------------------------------------------------------------------


           2010         2011


90000000


81000000


72000000


63000000


54000000


45000000


36000000


27000000


18000000


9000000


      0
              JAN        FEB         MAR         APR         MAY         JUN         JUL        AUG        SEP   OCT   NOV   DEC
Total Sold Dollar Volume                        Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Average Selling Price                     Beverly Hills Single Family Home Sales
   ----------------------------------------------------------------------------------------------------


          2010         2011


9000000


8100000


7200000


6300000


5400000


4500000


3600000


2700000


1800000


900000


     0
             JAN         FEB        MAR         APR         MAY         JUN         JUL         AUG       SEP   OCT   NOV   DEC
Average Selling Price                     Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Average List Price                  Beverly Hills Single Family Home Sales
    ----------------------------------------------------------------------------------------------------


           2010         2011


15000000


13500000


12000000


10500000


9000000


7500000


6000000


4500000


3000000


1500000


      0
              JAN         FEB        MAR         APR         MAY         JUN         JUL         AUG       SEP   OCT   NOV   DEC
Average List Price                  Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Avg. Sales Price / Avg. List Price                             Beverly Hills Single Family Home Sales
--------------------------------------------------------------------------------------------------------------------


      2010          2011


  1


0.9


0.8


0.7


0.6


0.5


0.4


0.3


0.2


0.1


  0
          JAN         FEB        MAR         APR         MAY         JUN         JUL         AUG         SEP           OCT   NOV   DEC
Avg. Sales Price / Avg. List Price                             Beverly Hills Single Family Home Sales
--------------------------------------------------------------------------------------------------------------------


     2010           2011
Median Price               Beverly Hills Single Family Home Sales
    ----------------------------------------------------------------------------------------------------


           2010         2011


10000000


9000000


8000000


7000000


6000000


5000000


4000000


3000000


2000000


1000000


      0
              JAN         FEB        MAR         APR         MAY         JUN         JUL         AUG       SEP   OCT   NOV   DEC
Median Price               Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Average Days on Market                          Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


      2010          2011


200


180


160


140


120


100


 80


 60


 40


 20


  0
          JAN         FEB        MAR         APR         MAY         JUN         JUL        AUG        SEP   OCT   NOV   DEC
Average Days on Market                          Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Number of Listings Sold                         Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


      2010          2011


 20


 18


 16


 14


 12


 10


  8


  6


  4


  2


  0
          JAN         FEB        MAR         APR         MAY         JUN         JUL        AUG        SEP   OCT   NOV   DEC
Number of Listings Sold                         Beverly Hills Single Family Home Sales
----------------------------------------------------------------------------------------------------


     2010           2011
Market Statistics: Westside, February 2011
-------------------------------------------------------------------------------------------------------------------------------------------

Beverly Hills                                     West L.A.                                       Pacific Palisades
-- Total Sold Dollar Volume: $ 47,944,250         -- Total Sold Dollar Volume: $ 47,944,250       -- Total Sold Dollar Volume: $ 47,944,250
-- Average Selling Price: $ 5,327,138             -- Average Selling Price: $ 5,327,138           -- Average Selling Price: $ 5,327,138
-- Average List Price: $ 6,216,555                -- Average List Price: $ 6,216,555              -- Average List Price: $ 6,216,555
-- Avg Sales Price/Avg. List Price: 85.7%         -- Avg Sales Price/Avg. List Price: 85.7%       -- Avg Sales Price/Avg. List Price: 85.7%
-- Median Price: $ 2,876,250                      -- Median Price: $ 2,876,250                    -- Median Price: $ 2,876,250
-- Average Days on Market: 77                     -- Average Days on Market: 77                   -- Average Days on Market: 77
-- Number of Listings Sold: 9                     -- Number of Listings Sold: 9                   -- Number of Listings Sold: 9


Bel Air                                           Brentwood                                       Los Feliz
-- Total Sold Dollar Volume: $ 47,944,250         -- Total Sold Dollar Volume: $ 47,944,250       -- Total Sold Dollar Volume: $ 47,944,250
-- Average Selling Price: $ 5,327,138             -- Average Selling Price: $ 5,327,138           -- Average Selling Price: $ 5,327,138
-- Average List Price: $ 6,216,555                -- Average List Price: $ 6,216,555              -- Average List Price: $ 6,216,555
-- Avg Sales Price/Avg. List Price: 85.7%         -- Avg Sales Price/Avg. List Price: 85.7%       -- Avg Sales Price/Avg. List Price: 85.7%
-- Median Price: $ 2,876,250                      -- Median Price: $ 2,876,250                    -- Median Price: $ 2,876,250
-- Average Days on Market: 77                     -- Average Days on Market: 77                   -- Average Days on Market: 77
-- Number of Listings Sold: 9                     -- Number of Listings Sold: 9                   -- Number of Listings Sold: 9


Westwood                                          Santa Monica                                    Downtown
-- Total Sold Dollar Volume: $ 47,944,250         -- Total Sold Dollar Volume: $ 47,944,250       -- Total Sold Dollar Volume: $ 47,944,250
-- Average Selling Price: $ 5,327,138             -- Average Selling Price: $ 5,327,138           -- Average Selling Price: $ 5,327,138
-- Average List Price: $ 6,216,555                -- Average List Price: $ 6,216,555              -- Average List Price: $ 6,216,555
-- Avg Sales Price/Avg. List Price: 85.7%         -- Avg Sales Price/Avg. List Price: 85.7%       -- Avg Sales Price/Avg. List Price: 85.7%
-- Median Price: $ 2,876,250                      -- Median Price: $ 2,876,250                    -- Median Price: $ 2,876,250
-- Average Days on Market: 77                     -- Average Days on Market: 77                   -- Average Days on Market: 77
-- Number of Listings Sold: 9                     -- Number of Listings Sold: 9                   -- Number of Listings Sold: 9


Sunset Strip                                      Mid-Wilshire                                    Hancock Park
-- Total Sold Dollar Volume: $ 47,944,250         -- Total Sold Dollar Volume: $ 47,944,250       -- Total Sold Dollar Volume: $ 47,944,250
-- Average Selling Price: $ 5,327,138             -- Average Selling Price: $ 5,327,138           -- Average Selling Price: $ 5,327,138
-- Average List Price: $ 6,216,555                -- Average List Price: $ 6,216,555              -- Average List Price: $ 6,216,555
-- Avg Sales Price/Avg. List Price: 85.7%         -- Avg Sales Price/Avg. List Price: 85.7%       -- Avg Sales Price/Avg. List Price: 85.7%
-- Median Price: $ 2,876,250                      -- Median Price: $ 2,876,250                    -- Median Price: $ 2,876,250
-- Average Days on Market: 77                     -- Average Days on Market: 77                   -- Average Days on Market: 77
-- Number of Listings Sold: 9                     -- Number of Listings Sold: 9                   -- Number of Listings Sold: 9
Marketing: Your Property

In conjunction with an informed listing price, an effective marketing plan becomes essential to the successful
sale of your home. Our personalized marketing is not based upon a formula but is based upon the unique needs
of your property. We have many tools at our disposal, but most campaigns will use a mix of internet, print, direct
mail and networking to reach your buyer. Our plans are flexible and we monitor progress closely and adjust as
necessary to meet your objective.
Marketing: Internet

Statistics show that over 80% of today’s buyers start their search on the internet because it’s a convenient way
to review inventory, compare prices, and narrow options. Besides the John Aaroe Group website and custom
property websites, we make sure our properties are featured on all of the major real estate sites nationwide. We
communicate regularly with buyers and sellers via email and social networking.
Marketing: Property Websites

Large and luxury properties call for larger exposure, which is why dedicated property websites are the prefect
showcase for the market. They provide exclusive presentation of land, exteriors and interiors through stunning
photography, in-depth information, and often, music or video clips. Interested parties can easily link through the
MLS, MLS listing databases, Realtor.com and broker emails. Through property websites, potential buyers have
the luxury of a detailed preview from any location. When they call, they are connected, prepared and interested,
which most often leads to a quicker, solid transaction.
Marketing: Real Estate Websites

John Aaroe Group maintains a significant presence on all of the major national real estate websites. This means
that your property will be exposed to a huge national, international and regional audience of potential buyers.
This also ensures that the internet search engines will find your property and make it easy for buyers to find it as
well. The following are just a few of the many websites on which we feature our properties:
Marketing: Email

Upon listing with us, within a matter of days we market your property directly to our large database of successful
agents on the Westside, the Valley and Downtown. This is a unique tool that our company has developed to
ensure that your property has immediate exposure. These emails promote our listings, inform agents and their
buyers of open houses, alert agents to changes and put your property in front of the right people.
Marketing: Social networking

Because social networking is a powerful influence in today’s communication world, we have a strong presence
on Facebook, LinkedIn, Twitter, YouTube and other social media sites. We understand the importance of
immediate communication. We take advantage of the opportunities afforded by the ways people communicate
with each other in a busy world.
Marketing: Direct Mail

Direct mailing of property postcards and brochures to specific areas and neighborhoods is one of the most targeted
ways to reach potential buyers. A postcard featuring a neighborhood listing generates interest and drives traffic to
open houses. We maintain up to date databases of residents in specific areas and zip codes.




                                                                          Brad Anderson
                                                                          ..............................................

                                                                          310.272.8002
                                                                          www.johnaaroegroup.com


                                                                   Just Listed in Hidden Hills $7,995,000




                                                                          JOHN AAROE GROUP
Marketing: Trade Publications
A key strategy in any marketing plan is letting other agents know that you have a property that might fit the
needs of one of their buyers. There are specific trade publications that all agents read to find these properties
and get information about them as well as open and caravan times. John Aaroe Group maintains a presence in
these magazines to ensure that our properties get maximum exposure to the agent community.




                                                                              A
                                                                              A A R O E
                                                                                                                                                                                                                                                                                                                                                   John Aaroe l Beverly Hills
                                                                                                                                                                                                                                                                                                                                                   9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212. Telephone: 310.272.8002


                                               ................................................................................................................................................................................................

                                                                                                                                                                                                                                                                                                                                                                                                     Eco-Conscious Contemporary, Pacific Palisades




                                                                                          ...............................................................................................................................................................................................................
                                                                                                                                                                                                                                                                                                                                                                                                     1535 Umeo Road: $12,498,000
                                                                                                                                                                                                                                                                                                                                                                                                     Luxuriously appointed, eco-conscious, custom-built, contemporary home with
                                                                                                                                                                                                                                                                                                                                                                                                     6 bedrooms, 9 spa-style baths, gourmet kitchen, great room, game room and
                                                                                                                                                                                                                                                                                                                                                                                                     state-of-the-art screening room. Situated on approx. 1/2 an acre, the estate
                                                                                                                                                                                                                                                                                                                                                                                                     offers an infinity pool, fruit trees, organic vegetable garden, and panoramic
                                                                                                                                                                                                                                                                                                                                                                                                     canyon/ocean views. The guest unit with bath is ideal for office/recording studio.
                                                                                                                                                                                                                                                                                                                                                                                                     www.UmeoRoad.com.
                                                                                                                                                                                                                                                                                                                                                                                                     Contact David Kean 213.422.4516

                                                                                                                                                                                                                                                                                                            .........................................................................................................................................................................

                                                                                                                                                                                                                                                                                                                                                                                                     New Tuscan Estate, Beverly Hills
                                                                                                                                                                                                                                                                                                                                                                                                     1133 Tower Road: $6,995,000
                                                                                                                                                                                                                                                                                                                                                                                                     Artisan-quality craftsmanship embraces every element of this 5 bedroom, 6.5
                                                                                                                                                                                                                                                                                                                                                                                                     baths estate. Offering tranquil canyon views, the home boasts a state-of-the-
                                                                                                                                                                                                                                                                                                                                                                                                     art gourmet kitchen, movie theater, elevator and a luxurious master suite. The
                                                                                                                                                                                                                                                                                                                                                                                                     expansive grounds include many patios and a sparkling pool and spa with
                                                                                                                                                                                                                                                                                                                                                                                                     water feature. Situated on one of the most iconic cul-de-sac streets in Beverly
                                                                                                                                                                                                                                                                                                                                                                                                     Hills.
                                                                                                                                                                                                                                                                                                                                                                                                     www.1133TowerRoad.com.
                                                                                                                                                                                                                                                                                                                                                                                                     Contact Scott Nell 818.522.2862
                                                                                                                                                                                                                                                                                                            .........................................................................................................................................................................

                                                                                                                                                                                                                                                                                                                                                                                                     The Ultimate Oceanfront Penthouse, Marina Del Rey
                                                                                                                                                                                                                                                                                                                                                                                                     1 Northstar Street, PH2: $2,995,000
                                                                                                                                                                                                                                                                                                                                                                                                     This freshly renovated oceanfront penthouse boasts a 2-story, oceanfront living
                                                                                                                                                                                                                                                                                                                                                                                                     room with fireplace, new gourmet kitchen with island/bar, loft oceanfront master
                                                                                                                                                                                                                                                                                                                                                                                                     with gorgeous new bath, second master suite plus a third bedroom, oceanfront
                                                                                                                                                                                                                                                                                                                                                                                                     balcony and a home office. The building recently has undergone an extensive
                                                                                                                                                                                                                                                                                                                                                                                                     renovation and it is situated on a quiet beach in the best part of the Marina
                                                                                                                                                                                                                                                                                                                                                                                                     Peninsula. www.1NorthstarPH2.com.
                                                                                                                                                                                                                                                                                                                                                                                                     Contact Darrell Wallace 310.435.3690
                                              www.JohnAaroeBeverlyHills.com




                                                                                                                                                                                                                                                                                                            .........................................................................................................................................................................

                                                                                                                                                                                                                                                                                                                                                                                                     “Hamptons” East Coast Traditional, Studio City
                                                                                                                                                                                                                                                                                                                                                                                                     4428 Carpenter Avenue: $2,150,000
                                                                                                                                                                                                                                                                                                                                                                                                     Quality craftsmanship and classic details are joined by state-of-the-art technology
                                                                                                                                                                                                                                                                                                                                                                                                     in this 5 bedrooms, 5.5 baths, formal living room with fireplace, formal dining
                                                                                                                                                                                                                                                                                                                                                                                                     room, family room, chef’s center island kitchen, master retreat with fireplace,
                                                                                                                                                                                                                                                                                                                                                                                                     veranda, fabulous walk-in closet and sumptuous bath. The expansive grounds
                                                                                                                                                                                                                                                                                                                                                                                                     offer a grassy yard with two pergola-covered patios, Baja pool, and outdoor
                                                                                                                                                                                                                                                                                                                                                                                                     fireplace. www.4428Carpenter.com

                                                                                                                                                                                                                                                                                                                                                                                                     Contact Sharon Rollins 818.515.9333

                                                                                                                                                                                                                                                                                                            ...........................................................................................................................................................
                                                                                                                                                                                                                                                                                                            John Aaroe Beverly Hills is Owned and Operated by John Aaroe Group. John Aaroe Group does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property
                                                                                                                                                                                                                                                                                                            provided by the seller or obtained from public records and other sources and the buyer is advised to independently verify the accuracy of that information.
Marketing: Newspaper Advertising
People still read their large city and local newspapers. Newspaper advertising allows us to broadly reach
potential buyers in selected cities and neighborhoods. We tailor our ads to these groups of buyers and by
selecting to run only where our target audience resides we don’t waste time and resources.

We are experienced marketers who know where and when to advertise and make sure your property gets
maximum exposure. Newspapers also allow us to reach other real estate agents who have home buyers actively
looking to buy.




                                                                   JOHN AAROE GROUP
                                                                                                                                                                                                                                                                                                                                                                Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212 310.272.8002
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             DARYL WILSON 323.314.3500 www.DarrylWilsonDesign.com
                                                                                                                                                                                                                                                                                                                                                                Sherman Oaks 14242 Ventura Blvd, Suite 100, Sherman Oaks, CA 91423 818.783.7721
                                                                                                   www.JohnAaroeGroup.com                                                                                                                                                                                                                                       Downtown 849 South Broadway, Suite 704, Los Angeles, CA 90014 323.317.9690


                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Glamour Redefined
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 1120 El Retiro Way, Beverly Hills
                                                                                                                  F E A T U R E D                                                                                                                                                                                                                      P R O P E R T I E S
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Updated and expanded by Darryl Wilson Design,
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Inc., this masterpiece boasts 5 bedrooms and
  ................................................................................................................................................................................................................................................................................................
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 7 baths including a sumptuous master featur-
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 ing a 30’ walk-in closet. This stunning, turn-key
                                                                                                                         ............................................................................................ .............................................................................................




                                                                                                                                                                                                                                                                                                                                                                                             .........................................................................................................................................................................................




                            PANORAMIC OCEAN VIEWS                                                                                                                                                                                                                                                                                       NEWER TUSCAN ESTATE                                                                                                                                                                                                                                                 SPELLBINDING VIEWS                                                                                                   property is set behind gates on a one of the best
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 streets in Beverly Hills and offers sweeping views
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 from Downtown to Century City plus a large
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 grassy yard. Fantastic light and well proportioned
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 rooms create that rare mix of incredible livability
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 and chic sophistication.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Offered at $6,995,000




  1535 Umeo Road, Pacific Palisades                                                                                                                                                                                                                                                                                   1133 Tower Road, Beverly Hills                                                                                                                                                                                                                                     1120 El Retiro Way, Beverly Hills
  Luxurious Eco-Conscious Contemp. 6bd, 9ba on -ac., pool, guest                                                                                                                                                                                                                                                      Artisan-quality 5bd, 8ba + guest house with canyon views, movie                                                                                                                                                                                                    Updated/expanded turnkey 5bd, 7ba in amazing setting on prime
  apatment/recording studio. Shangri-la. $12,498,000                                                                                                                                                                                                                                                                  theatre, pool and gorgeous kitchen. $6,995,000                                                                                                                                                                                                                     street. Grassy yard and views. Very chic. $6,995,000
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Spectacular Architectural
  David Kean 213.422.4516                                                                                                                                                                                                                                                                                             Scott Nell 818.522.2862                                                                                                                                                                                                                                            Darryl Wilson 323.314.3500
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 1551 Oriole Drive, Sunset Strip
  ................................................................................................................................................................................................................................................................................................
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Big city and ocean views, and a gorgeous Doheny
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Hills setting is the dramatic backdrop for this
                        STUNNING VIEW TRADITIONAL                                                                                                                                                                                                                                                                          BUD HOLDEN TRADITIONAL OPEN TUES 11-2                                                                                                                                                                                                                                          SPRAWLING POOL HOME                                                                                                    one-of-a-kind property. This home is all about
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 a quality lifestyle with the utmost in seclusion
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 and sophistication. The entire living space opens
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 on to a courtyard pool, spa, fire pit and cabana
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 which overlook fabulous city to ocean views. The
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 open floor plan with walls of glass, makes this a
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 fabulous house for entertaining or simply relaxing
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 and taking in the view over a sparkling pool.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Offered at $3,250,000


  14619 Valley Vista Blvd, Sherman Oaks                                                                                                                                                                                                                                                                               NEW LISTING! 1814 Marcheeta Place, Sunset Strip                                                                                                                                                                                                                    1730 San Ysidro Drive, Beverly Hills
  Designer-done 6bd, 8ba on almost a full flat acre. Amazing views,                                                                                                                                                                                                                                                   Beautiful 1-story with city views, 3bd, 3.5ba, library, family room/                                                                                                                                                                                               Updated 4bd, 3ba with wood floors, granite kitchen and large yard
  green house and spa-like master suite. $2,950,000. Also for lease.                                                                                                                                                                                                                                                  den, gourmet kitchen, pool & gardens. $2,795,000                                                                                                                                                                                                                   with pool. www.1730SanYsidro.com. $1,695,000
  Scott Nell 818.522.2862 / Sheila Rose 310.890.1521                                                                                                                                                                                                                                                                  Darrell Wallace 310.435.3690                                                                                                                                                                                                                                       Adrian Grant & Sheila Rose 310.962.7142
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Darryl@DarrylWilsonDesign.com DRE# 01201417
  ................................................................................................................................................................................................................................................................................................




                                                                                                                   JOHN AAROE GROUP                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         JOHN AAROE GROUP                Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212 310.272.8002
                                                                                                                                                                                                                                                                                                                                     www.JohnAaroeGroup.com                                                                                                                                                                                                                                                                                                                                                 Sherman Oaks 14242 Ventura Blvd, Suite 100, Sherman Oaks, CA 91423 818.783.7721
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 www.JohnAaroeGroup.com
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Downtown 849 South Broadway, Suite 704, Los Angeles, CA 90014 323.317.9690
  John Aaroe Beverly Hills is Owned and Operated by John Aaroe Group. John Aaroe Group does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records and other sources and the buyer is advised to independently verify the accuracy of that information.
Marketing: Luxury Properties
Luxury properties demand specialized marketing strategies and tactics. But most important, it requires
experience and marketing expertise. John Aaroe’s 30 years’ experience creating and developing luxury estate
divisions for successful real estate companies gives us a unique advantage when selling luxury properties. We
know who the buyers are and where to find them.
An Exclusive Membership

Who’s Who In Luxury Real Estate / LuxuryRealEstate.com is an international network of real estate
professionals in more than 60 countries representing the finest residential luxury estates and property
brokerages in the world. Each carefully selected member has been recognized as a leader in the marketing of
distinctive and luxury properties, committed to high performance, professionalism, and quality service.

LuxuryRealEstate.com, a Webby Award Honoree, has been voted ‘Best of the Web’ by Forbes magazine multiple
times, praised by the International Herald Tribune, Town & Country, the Wall Street Journal and has been ranked
‘Best Website’ by consumers. Since its debut in 1995, LuxuryRealEstate.com has remained the #1 portal for
luxury properties on the internet, consistently driving more traffic to member websites and generating more
qualified inquiries than any other website. LuxuryRealEstate.com has several times more $1,000,000+ content of
any near-peer. John Aaroe Group is proud to be a member of this organization.
Marketing: Professional Photography
Property photography is a critical marketing element in the luxury home segment. Professional photographers
know how to capture property setting, sense of place, highlight architectural details and scale, and use light,
lighting and perspective to make each property look its magnificent best. We understand that a picture is worth
a thousand words, and influence many more thousands in the asking price.
Marketing: Lifestyle and Luxury Property magazines
Glossy, full color publications are some of the most influential vehicles for luxury property marketing. Because of
their high-end “coffee table” style, they have a longer market presence. These magazines cater to a specific high
end demographic and allow us to present a beautifully photographed luxury property in the best way possible.
Most of these publications are specific to affluent cities and neighborhoods so we can match up qualified and
interested buyers with specific luxury properties.

There are a number of upscale property magazines that contain only advertising for luxury properties with
beautiful photography and production quality. These publications are strategically distributed at no cost in locations
where affluent buyers are most likely to see and read them, in high traffic retail areas for example. We tailor our
strategy to highlight land and location, architectural points of interest or unique
attributes that differentiate the strong points of a particular property.
Marketing: Staging
Statistics show that staging sells property more quickly, and can significantly increase the asking and sales price
of a home. Staging can be as simple as rearranging furniture and adding decorator touches, to more extensive
staging that might focus on a few rooms, a whole interior, or interior and exterior modifications to present a home
at its best. A “finished-looking” home sells more quickly because buyers can picture themselves living there.
Staging always makes a good first impression.
Marketing: Networking
Networking is one of the most important tactics in any marketing plan. Experience makes a difference. Our
agents have carefully developed relationships with influential contacts over the years including other top-
producing agents with active buyers and past buyers who may again be looking to buy a home. John Aaroe’s
history as a top manager and producer with national and regional real estate companies including his own has
enabled him to develop and maintain a list of contacts second to none. Our membership in luxury property
organizations extends our reach internationally.
Services: Affiliations

----------------------------------------------   ------------------------------------------
Escrow:                                          Home Warranty:
Chartwell Escrow                                 1st American Home Warranty
http://chartwellescrow.com/                      http://www.homewarranty.firstam.com/
------------------------------------------       ----------------------------------------------
Mortgage:                                        Short Pay Consultants:
Cohen Financial                                  MRM & Associates
http://www.cohenfinancialgroup.com/              ----------------------------------------------
Skyline Financial                                Glendale Brokerage Affiliates:
http://www.skylinefinancialcorp.com/             G&C Properties
------------------------------------------       http://www.character-homes.com/
Title Insurance:
Lawyers Title
http://www.ltic.com/
------------------------------------------
Disclosures:
LJS/JCP
http://www.disclosures.com/
------------------------------------------
Services: Affiliations

--------------------------------------------------
Beverly Hills
9720 Wilshire Blvd, Third Floor,
Beverly Hills, CA 90212
310.272.8002 Fax: 310.247.1622
info@johnaaroegroup.com
--------------------------------------------------
Sherman Oaks
14242 Ventura Blvd, Suite 100,
Sherman Oaks, CA 91423
818.783.7721 Fax: 818.783.7211
info@johnaaroegroup.com
--------------------------------------------------
Downtown
849 South Broadway, Suite 704,
Los Angeles, CA 90014
323.317.9690
info@johnaaroegroup.com
--------------------------------------------------
Sunset Strip
8560 Sunset Blvd, Sixth Floor
West Hollywood, CA 90069
310.652.6285 fax: 310.652.6547
info@johnaaroegroup.com

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Jag i pad presentation template

  • 2. At John Aaroe Group, it’s all about people... Our Company John Aaroe Group is a locally-owned and operated real estate brokerage with strategic locations in Beverly Hills, Sherman Oaks, Sunset Strip and Downtown Los Angeles. Because the greater Los Angeles area has varying neighborhood personalities, we’ve established these core offices to practice localized real estate. We believe neighborhood knowledge is a top factor in solid sales, and we know our communities well. Our People-First Philosophy We believe buying or selling a home is first and foremost about people. Sure, we have the latest technology, the marketing tools, the research and the statistics, but a successful real estate transaction really comes down to people. We know that when our experienced agents connect the right buyers, sellers or investors, they will structure solid deals with solid outcomes—and we believe these great outcomes are the product of great collaboration. In the end it comes down to people, connecting in ways that bring satisfaction and success. Our Charitable Foundation: Neighbors for a Common Good We believe in being a contributing member of our communities, so we give to neighborhood, health, education and environmental projects through the Aaroe Group Foundation, our philanthropic organization that donates to local causes for the common good. For us, it’s an investment in people that makes a real and lasting difference.
  • 3. What’s in a Name? Thirty-five years of success selling luxury properties in the world’s most exclusive real estate markets... John Aaroe has provided professional real estate services to politicians, captains of industry, entertainment superstars and an international who’s who of high net worth individuals. John’s accomplishments include: • Founded the Luxury Estates division for the Jon Douglas Company with over $1.5 billion a year in sales • Founded John Aaroe and Associates on Los Angeles’ Westside with annual sales in excess of $1 billion • Merged John Aaroe with Prudential California Realty and became the largest Prudential franchise in America • Founded Aaroe Associates Charitable Foundation, which has contributed over $2.6 million in the Los Angeles community • Founded John Aaroe Group in 2009 with three offices and over 100 agents guided by the same principles and formula for success that have been the John Aaroe trademark for thirty-five years
  • 4. A Message from John Aaroe Real Estate is just as interesting to me today as when I first began my career over 30 years ago in Los Angeles. My desire to build a high-end locally owned brokerage was inspired by the people around me every day that make up John Aaroe Group. My vision with this company had to include expert and experienced agents who know the value of personal service, individualized attention and are focused on the needs and goals of their clients. This is a core value for how we conduct our business and how we want to treat our clients and associates. We are designed to operate as a collection of neighborhood offices whose manager/partner is uniquely qualified to address the needs and opportunities of that community. We have an exceptional, hand-selected senior management team with years of experience in both selling real estate and managing real estate offices. Real Estate at the local level is unique and varied. John Aaroe Group embraces local knowledge and is supported by the latest technology, powerful marketing and relevant advertising usually reserved for much larger companies. In addition to our local relationships, we have an ability to reach International marketplaces. We believe in doing things right. I am both proud and excited by the associates I can now call partners and enthusiastic as we continue with our people-first concept here at John Aaroe Group. After all, the heart of real estate isn’t just business, it’s really about people—agents, sellers and buyers working together to reach our goals. I started John Aaroe Group to offer a superior level of service and to make a difference in the communities we serve. The already established Aaroe Group Foundation demonstrates our commitment to give back to our communities, and our brokerages are dedicated to providing the finest real estate services to our clients. On behalf of our many fine agents, my partners and managers, we look forward to helping and serving you in your next real estate venture. Warmest regards, John
  • 5. Giving Back: Aaroe Group Foundation The Aaroe Group Foundation was established in 1996, to give back to the people and communities in which John Aaroe Group serves. At the Aaroe Group Foundation, we know neighborhood life is enriched by good neighbors, which is why we believe our real estate company has an obligation to be the best neighbor possible. We continually invest time and resources to help make our communities a more desirable place to work, live and raise a family. To date, the Foundation has invested well over $2.6 million into the community. Our focus is all about people and our communities are top priority. As in previous years, we are focusing on health, community, education and environmental goals. Currently, we are growing the Foundation’s capabilities to give and have invited our affiliated partners to join us in developing additional resources. We at John Aaroe Group are determined to make the Aaroe Group Foundation’s philosophy as far-reaching as possible. With the changes that are so evident in the overall and local economy, focus on local neighborhoods is more important and relevant than ever before. The Aaroe Group Foundation’s work will continue for the greater good of our neighbors and the communities we serve.
  • 6. Your Agent: One of the most valuable assets in your real estate portfolio If you don’t have the right advice, you can’t make the right decision, it’s as simple as that. You need experienced negotiators and wise counsel. Bottom line, one of your best assets is a seasoned professional who can help you achieve your real estate goals and to make business a pleasure in the process.
  • 7. Local Market Analysis: Developing a competitive edge The best selling strategy is built on the shoulders of insightful market analysis. It’s a comparative science that our agents use to set the best possible asking price for the strongest sale in the shortest amount of time. They analyze market trends, sales in the local and surrounding neighborhoods, and add their review of listing prices against actual sales prices. In the final analysis, they are able to recommend an informed, competitive position for the current marketplace.
  • 8. Total Sold Dollar Volume Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 90000000 81000000 72000000 63000000 54000000 45000000 36000000 27000000 18000000 9000000 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 9. Total Sold Dollar Volume Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 10. Average Selling Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 9000000 8100000 7200000 6300000 5400000 4500000 3600000 2700000 1800000 900000 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 11. Average Selling Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 12. Average List Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 15000000 13500000 12000000 10500000 9000000 7500000 6000000 4500000 3000000 1500000 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 13. Average List Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 14. Avg. Sales Price / Avg. List Price Beverly Hills Single Family Home Sales -------------------------------------------------------------------------------------------------------------------- 2010 2011 1 0.9 0.8 0.7 0.6 0.5 0.4 0.3 0.2 0.1 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 15. Avg. Sales Price / Avg. List Price Beverly Hills Single Family Home Sales -------------------------------------------------------------------------------------------------------------------- 2010 2011
  • 16. Median Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 10000000 9000000 8000000 7000000 6000000 5000000 4000000 3000000 2000000 1000000 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 17. Median Price Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 18. Average Days on Market Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 200 180 160 140 120 100 80 60 40 20 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 19. Average Days on Market Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 20. Number of Listings Sold Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011 20 18 16 14 12 10 8 6 4 2 0 JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC
  • 21. Number of Listings Sold Beverly Hills Single Family Home Sales ---------------------------------------------------------------------------------------------------- 2010 2011
  • 22. Market Statistics: Westside, February 2011 ------------------------------------------------------------------------------------------------------------------------------------------- Beverly Hills West L.A. Pacific Palisades -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 Bel Air Brentwood Los Feliz -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 Westwood Santa Monica Downtown -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 Sunset Strip Mid-Wilshire Hancock Park -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Total Sold Dollar Volume: $ 47,944,250 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average Selling Price: $ 5,327,138 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Average List Price: $ 6,216,555 -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Avg Sales Price/Avg. List Price: 85.7% -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Median Price: $ 2,876,250 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Average Days on Market: 77 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9 -- Number of Listings Sold: 9
  • 23. Marketing: Your Property In conjunction with an informed listing price, an effective marketing plan becomes essential to the successful sale of your home. Our personalized marketing is not based upon a formula but is based upon the unique needs of your property. We have many tools at our disposal, but most campaigns will use a mix of internet, print, direct mail and networking to reach your buyer. Our plans are flexible and we monitor progress closely and adjust as necessary to meet your objective.
  • 24. Marketing: Internet Statistics show that over 80% of today’s buyers start their search on the internet because it’s a convenient way to review inventory, compare prices, and narrow options. Besides the John Aaroe Group website and custom property websites, we make sure our properties are featured on all of the major real estate sites nationwide. We communicate regularly with buyers and sellers via email and social networking.
  • 25. Marketing: Property Websites Large and luxury properties call for larger exposure, which is why dedicated property websites are the prefect showcase for the market. They provide exclusive presentation of land, exteriors and interiors through stunning photography, in-depth information, and often, music or video clips. Interested parties can easily link through the MLS, MLS listing databases, Realtor.com and broker emails. Through property websites, potential buyers have the luxury of a detailed preview from any location. When they call, they are connected, prepared and interested, which most often leads to a quicker, solid transaction.
  • 26. Marketing: Real Estate Websites John Aaroe Group maintains a significant presence on all of the major national real estate websites. This means that your property will be exposed to a huge national, international and regional audience of potential buyers. This also ensures that the internet search engines will find your property and make it easy for buyers to find it as well. The following are just a few of the many websites on which we feature our properties:
  • 27. Marketing: Email Upon listing with us, within a matter of days we market your property directly to our large database of successful agents on the Westside, the Valley and Downtown. This is a unique tool that our company has developed to ensure that your property has immediate exposure. These emails promote our listings, inform agents and their buyers of open houses, alert agents to changes and put your property in front of the right people.
  • 28. Marketing: Social networking Because social networking is a powerful influence in today’s communication world, we have a strong presence on Facebook, LinkedIn, Twitter, YouTube and other social media sites. We understand the importance of immediate communication. We take advantage of the opportunities afforded by the ways people communicate with each other in a busy world.
  • 29. Marketing: Direct Mail Direct mailing of property postcards and brochures to specific areas and neighborhoods is one of the most targeted ways to reach potential buyers. A postcard featuring a neighborhood listing generates interest and drives traffic to open houses. We maintain up to date databases of residents in specific areas and zip codes. Brad Anderson .............................................. 310.272.8002 www.johnaaroegroup.com Just Listed in Hidden Hills $7,995,000 JOHN AAROE GROUP
  • 30. Marketing: Trade Publications A key strategy in any marketing plan is letting other agents know that you have a property that might fit the needs of one of their buyers. There are specific trade publications that all agents read to find these properties and get information about them as well as open and caravan times. John Aaroe Group maintains a presence in these magazines to ensure that our properties get maximum exposure to the agent community. A A A R O E John Aaroe l Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212. Telephone: 310.272.8002 ................................................................................................................................................................................................ Eco-Conscious Contemporary, Pacific Palisades ............................................................................................................................................................................................................... 1535 Umeo Road: $12,498,000 Luxuriously appointed, eco-conscious, custom-built, contemporary home with 6 bedrooms, 9 spa-style baths, gourmet kitchen, great room, game room and state-of-the-art screening room. Situated on approx. 1/2 an acre, the estate offers an infinity pool, fruit trees, organic vegetable garden, and panoramic canyon/ocean views. The guest unit with bath is ideal for office/recording studio. www.UmeoRoad.com. Contact David Kean 213.422.4516 ......................................................................................................................................................................... New Tuscan Estate, Beverly Hills 1133 Tower Road: $6,995,000 Artisan-quality craftsmanship embraces every element of this 5 bedroom, 6.5 baths estate. Offering tranquil canyon views, the home boasts a state-of-the- art gourmet kitchen, movie theater, elevator and a luxurious master suite. The expansive grounds include many patios and a sparkling pool and spa with water feature. Situated on one of the most iconic cul-de-sac streets in Beverly Hills. www.1133TowerRoad.com. Contact Scott Nell 818.522.2862 ......................................................................................................................................................................... The Ultimate Oceanfront Penthouse, Marina Del Rey 1 Northstar Street, PH2: $2,995,000 This freshly renovated oceanfront penthouse boasts a 2-story, oceanfront living room with fireplace, new gourmet kitchen with island/bar, loft oceanfront master with gorgeous new bath, second master suite plus a third bedroom, oceanfront balcony and a home office. The building recently has undergone an extensive renovation and it is situated on a quiet beach in the best part of the Marina Peninsula. www.1NorthstarPH2.com. Contact Darrell Wallace 310.435.3690 www.JohnAaroeBeverlyHills.com ......................................................................................................................................................................... “Hamptons” East Coast Traditional, Studio City 4428 Carpenter Avenue: $2,150,000 Quality craftsmanship and classic details are joined by state-of-the-art technology in this 5 bedrooms, 5.5 baths, formal living room with fireplace, formal dining room, family room, chef’s center island kitchen, master retreat with fireplace, veranda, fabulous walk-in closet and sumptuous bath. The expansive grounds offer a grassy yard with two pergola-covered patios, Baja pool, and outdoor fireplace. www.4428Carpenter.com Contact Sharon Rollins 818.515.9333 ........................................................................................................................................................... John Aaroe Beverly Hills is Owned and Operated by John Aaroe Group. John Aaroe Group does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records and other sources and the buyer is advised to independently verify the accuracy of that information.
  • 31. Marketing: Newspaper Advertising People still read their large city and local newspapers. Newspaper advertising allows us to broadly reach potential buyers in selected cities and neighborhoods. We tailor our ads to these groups of buyers and by selecting to run only where our target audience resides we don’t waste time and resources. We are experienced marketers who know where and when to advertise and make sure your property gets maximum exposure. Newspapers also allow us to reach other real estate agents who have home buyers actively looking to buy. JOHN AAROE GROUP Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212 310.272.8002 DARYL WILSON 323.314.3500 www.DarrylWilsonDesign.com Sherman Oaks 14242 Ventura Blvd, Suite 100, Sherman Oaks, CA 91423 818.783.7721 www.JohnAaroeGroup.com Downtown 849 South Broadway, Suite 704, Los Angeles, CA 90014 323.317.9690 Glamour Redefined 1120 El Retiro Way, Beverly Hills F E A T U R E D P R O P E R T I E S Updated and expanded by Darryl Wilson Design, Inc., this masterpiece boasts 5 bedrooms and ................................................................................................................................................................................................................................................................................................ 7 baths including a sumptuous master featur- ing a 30’ walk-in closet. This stunning, turn-key ............................................................................................ ............................................................................................. ......................................................................................................................................................................................... PANORAMIC OCEAN VIEWS NEWER TUSCAN ESTATE SPELLBINDING VIEWS property is set behind gates on a one of the best streets in Beverly Hills and offers sweeping views from Downtown to Century City plus a large grassy yard. Fantastic light and well proportioned rooms create that rare mix of incredible livability and chic sophistication. Offered at $6,995,000 1535 Umeo Road, Pacific Palisades 1133 Tower Road, Beverly Hills 1120 El Retiro Way, Beverly Hills Luxurious Eco-Conscious Contemp. 6bd, 9ba on -ac., pool, guest Artisan-quality 5bd, 8ba + guest house with canyon views, movie Updated/expanded turnkey 5bd, 7ba in amazing setting on prime apatment/recording studio. Shangri-la. $12,498,000 theatre, pool and gorgeous kitchen. $6,995,000 street. Grassy yard and views. Very chic. $6,995,000 Spectacular Architectural David Kean 213.422.4516 Scott Nell 818.522.2862 Darryl Wilson 323.314.3500 1551 Oriole Drive, Sunset Strip ................................................................................................................................................................................................................................................................................................ Big city and ocean views, and a gorgeous Doheny Hills setting is the dramatic backdrop for this STUNNING VIEW TRADITIONAL BUD HOLDEN TRADITIONAL OPEN TUES 11-2 SPRAWLING POOL HOME one-of-a-kind property. This home is all about a quality lifestyle with the utmost in seclusion and sophistication. The entire living space opens on to a courtyard pool, spa, fire pit and cabana which overlook fabulous city to ocean views. The open floor plan with walls of glass, makes this a fabulous house for entertaining or simply relaxing and taking in the view over a sparkling pool. Offered at $3,250,000 14619 Valley Vista Blvd, Sherman Oaks NEW LISTING! 1814 Marcheeta Place, Sunset Strip 1730 San Ysidro Drive, Beverly Hills Designer-done 6bd, 8ba on almost a full flat acre. Amazing views, Beautiful 1-story with city views, 3bd, 3.5ba, library, family room/ Updated 4bd, 3ba with wood floors, granite kitchen and large yard green house and spa-like master suite. $2,950,000. Also for lease. den, gourmet kitchen, pool & gardens. $2,795,000 with pool. www.1730SanYsidro.com. $1,695,000 Scott Nell 818.522.2862 / Sheila Rose 310.890.1521 Darrell Wallace 310.435.3690 Adrian Grant & Sheila Rose 310.962.7142 Darryl@DarrylWilsonDesign.com DRE# 01201417 ................................................................................................................................................................................................................................................................................................ JOHN AAROE GROUP JOHN AAROE GROUP Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212 310.272.8002 www.JohnAaroeGroup.com Sherman Oaks 14242 Ventura Blvd, Suite 100, Sherman Oaks, CA 91423 818.783.7721 www.JohnAaroeGroup.com Downtown 849 South Broadway, Suite 704, Los Angeles, CA 90014 323.317.9690 John Aaroe Beverly Hills is Owned and Operated by John Aaroe Group. John Aaroe Group does not guarantee the accuracy of square footage, lot size, or other information concerning the condition or features of the property provided by the seller or obtained from public records and other sources and the buyer is advised to independently verify the accuracy of that information.
  • 32. Marketing: Luxury Properties Luxury properties demand specialized marketing strategies and tactics. But most important, it requires experience and marketing expertise. John Aaroe’s 30 years’ experience creating and developing luxury estate divisions for successful real estate companies gives us a unique advantage when selling luxury properties. We know who the buyers are and where to find them.
  • 33. An Exclusive Membership Who’s Who In Luxury Real Estate / LuxuryRealEstate.com is an international network of real estate professionals in more than 60 countries representing the finest residential luxury estates and property brokerages in the world. Each carefully selected member has been recognized as a leader in the marketing of distinctive and luxury properties, committed to high performance, professionalism, and quality service. LuxuryRealEstate.com, a Webby Award Honoree, has been voted ‘Best of the Web’ by Forbes magazine multiple times, praised by the International Herald Tribune, Town & Country, the Wall Street Journal and has been ranked ‘Best Website’ by consumers. Since its debut in 1995, LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet, consistently driving more traffic to member websites and generating more qualified inquiries than any other website. LuxuryRealEstate.com has several times more $1,000,000+ content of any near-peer. John Aaroe Group is proud to be a member of this organization.
  • 34. Marketing: Professional Photography Property photography is a critical marketing element in the luxury home segment. Professional photographers know how to capture property setting, sense of place, highlight architectural details and scale, and use light, lighting and perspective to make each property look its magnificent best. We understand that a picture is worth a thousand words, and influence many more thousands in the asking price.
  • 35. Marketing: Lifestyle and Luxury Property magazines Glossy, full color publications are some of the most influential vehicles for luxury property marketing. Because of their high-end “coffee table” style, they have a longer market presence. These magazines cater to a specific high end demographic and allow us to present a beautifully photographed luxury property in the best way possible. Most of these publications are specific to affluent cities and neighborhoods so we can match up qualified and interested buyers with specific luxury properties. There are a number of upscale property magazines that contain only advertising for luxury properties with beautiful photography and production quality. These publications are strategically distributed at no cost in locations where affluent buyers are most likely to see and read them, in high traffic retail areas for example. We tailor our strategy to highlight land and location, architectural points of interest or unique attributes that differentiate the strong points of a particular property.
  • 36. Marketing: Staging Statistics show that staging sells property more quickly, and can significantly increase the asking and sales price of a home. Staging can be as simple as rearranging furniture and adding decorator touches, to more extensive staging that might focus on a few rooms, a whole interior, or interior and exterior modifications to present a home at its best. A “finished-looking” home sells more quickly because buyers can picture themselves living there. Staging always makes a good first impression.
  • 37. Marketing: Networking Networking is one of the most important tactics in any marketing plan. Experience makes a difference. Our agents have carefully developed relationships with influential contacts over the years including other top- producing agents with active buyers and past buyers who may again be looking to buy a home. John Aaroe’s history as a top manager and producer with national and regional real estate companies including his own has enabled him to develop and maintain a list of contacts second to none. Our membership in luxury property organizations extends our reach internationally.
  • 38. Services: Affiliations ---------------------------------------------- ------------------------------------------ Escrow: Home Warranty: Chartwell Escrow 1st American Home Warranty http://chartwellescrow.com/ http://www.homewarranty.firstam.com/ ------------------------------------------ ---------------------------------------------- Mortgage: Short Pay Consultants: Cohen Financial MRM & Associates http://www.cohenfinancialgroup.com/ ---------------------------------------------- Skyline Financial Glendale Brokerage Affiliates: http://www.skylinefinancialcorp.com/ G&C Properties ------------------------------------------ http://www.character-homes.com/ Title Insurance: Lawyers Title http://www.ltic.com/ ------------------------------------------ Disclosures: LJS/JCP http://www.disclosures.com/ ------------------------------------------
  • 39. Services: Affiliations -------------------------------------------------- Beverly Hills 9720 Wilshire Blvd, Third Floor, Beverly Hills, CA 90212 310.272.8002 Fax: 310.247.1622 info@johnaaroegroup.com -------------------------------------------------- Sherman Oaks 14242 Ventura Blvd, Suite 100, Sherman Oaks, CA 91423 818.783.7721 Fax: 818.783.7211 info@johnaaroegroup.com -------------------------------------------------- Downtown 849 South Broadway, Suite 704, Los Angeles, CA 90014 323.317.9690 info@johnaaroegroup.com -------------------------------------------------- Sunset Strip 8560 Sunset Blvd, Sixth Floor West Hollywood, CA 90069 310.652.6285 fax: 310.652.6547 info@johnaaroegroup.com

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