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Forum Nokia Developer Services Gian Luca Cioletti Business Development Forum Nokia EMEA gian-luca.cioletti@nokia.com Mob: +358503423554
   Who I am - originally from Florence, Italy - been living for 26 years in Finland - degree in Electronic Engineering - degree in International Business Management - over 16 years of international business experience - executive and professional in the Telecom industry,  - strategic and visionary thinker,  - believer in true Leadership,  - consumer and customer oriented,  - human being  moreabout me on www.linkedin.com/in/gianlucacioletti
Smartphone shares  4Q2009 vs 1Q+2Q2010 (Source: Strategy Analytics)
Smartphone shares  1Q2010 vs 2Q2010 (Source: Strategy Analytics)
Who is FNDC? Forum Nokia and Developer Communities (FNDC) is dedicated to supporting third-party developers and publishers who bring locally and globally relevant content to Nokia devices around the globe.
Very active developer community with over 1.7 million unique visitors per month EMEA 50.3% Americas15.8% China 9.0% India 7.2% Source: Forum Nokia, February 2010 Rest of Asia 17.7%
Games Applications Audio/Video Personalization Forum Nokia Serves Developers and Publishers Native appsfor great performance: build with Nokia Qt SDK native applications with great portability Games. Productivity. Utilities. Web apps, Web SDK the easiest way for web developers to create mobile apps: Web (HTML/CSS/JavaScript] Business City Guides & Maps Entertainment Music News & Info Photo & Video Reference Social Networks Sports Utilities Ringtones Themes Wallpapers Action Adventure Arcade Card & Casino Education Puzzle Sports Strategy Trivia Word City Music Podcasts Video Java appsfor hundred of millions of devices: Java J2ME
Ovi App Wizard Ovi app wizard is a fast, easy and free way to mobilize and monetize your web content (in RSS/Atom format) for Ovi Store Free to use. No registration fee Open to all businesses and individuals No programming skills required Only takes minutes to create Apps delivered into Ovi Store within 24 hours of submission  Distribute apps that work on nearly every Nokia handset to millions through Nokia’s Ovi Store http://ovi.com/appwizard
Devices, clarified Phones (S40) Basic devices for the masses. Smartphones (Symbian) Democratizing the smartphone. Computers (MeeGo) Leading the evolution of  mobile computing Develop Java apps Develop Native Apps (Qt) Develop Native Apps (Qt) Develop Web Apps (WRT+Ovi) Develop Web Apps (WRT+Ovi)
Ovi Store Designed for Scale, Built to Sell Global Availability Largest Range of Devices  Local Relevance  Payment Methods That Work for Consumers 180+Countries Content from~90 Countries and counting 135+ Handset models can get Ovi Store content Including operator billing with ~90  Operators 30 Languages http://www.forum.nokia.com/Distribute/Ovi_Store_statistics.xhtml
Ovi Publisher Success Stories* ,[object Object]
Lunaforte: over 6m in over 200 countries
Digital Chocolate: 4,5m downloads
Pico Brothers: over 2.5m downloads
Locago, Ravensoft: over 2m in more than 200 countries
Herocraft: over 1.8m downloads
mForma Europe Ltd. over 1.6m downloads
Shazam, Polarbit, Numo, Nimbuzz, PlaylistDJ: over 1M downloads
More success stories: http://blogs.forum.nokia.com/blog/ovi-publisher-successes,[object Object]
10 positions, out of 30, on the main Ovi Store view are managed by Nokia Nordic team for promotion of locally relevant apps on a weekly basis. Old UI New UI from 2H ’10

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Forum Nokia Developer Services

  • 1. Forum Nokia Developer Services Gian Luca Cioletti Business Development Forum Nokia EMEA gian-luca.cioletti@nokia.com Mob: +358503423554
  • 2. Who I am - originally from Florence, Italy - been living for 26 years in Finland - degree in Electronic Engineering - degree in International Business Management - over 16 years of international business experience - executive and professional in the Telecom industry, - strategic and visionary thinker, - believer in true Leadership, - consumer and customer oriented, - human being moreabout me on www.linkedin.com/in/gianlucacioletti
  • 3. Smartphone shares 4Q2009 vs 1Q+2Q2010 (Source: Strategy Analytics)
  • 4. Smartphone shares 1Q2010 vs 2Q2010 (Source: Strategy Analytics)
  • 5. Who is FNDC? Forum Nokia and Developer Communities (FNDC) is dedicated to supporting third-party developers and publishers who bring locally and globally relevant content to Nokia devices around the globe.
  • 6. Very active developer community with over 1.7 million unique visitors per month EMEA 50.3% Americas15.8% China 9.0% India 7.2% Source: Forum Nokia, February 2010 Rest of Asia 17.7%
  • 7. Games Applications Audio/Video Personalization Forum Nokia Serves Developers and Publishers Native appsfor great performance: build with Nokia Qt SDK native applications with great portability Games. Productivity. Utilities. Web apps, Web SDK the easiest way for web developers to create mobile apps: Web (HTML/CSS/JavaScript] Business City Guides & Maps Entertainment Music News & Info Photo & Video Reference Social Networks Sports Utilities Ringtones Themes Wallpapers Action Adventure Arcade Card & Casino Education Puzzle Sports Strategy Trivia Word City Music Podcasts Video Java appsfor hundred of millions of devices: Java J2ME
  • 8. Ovi App Wizard Ovi app wizard is a fast, easy and free way to mobilize and monetize your web content (in RSS/Atom format) for Ovi Store Free to use. No registration fee Open to all businesses and individuals No programming skills required Only takes minutes to create Apps delivered into Ovi Store within 24 hours of submission Distribute apps that work on nearly every Nokia handset to millions through Nokia’s Ovi Store http://ovi.com/appwizard
  • 9. Devices, clarified Phones (S40) Basic devices for the masses. Smartphones (Symbian) Democratizing the smartphone. Computers (MeeGo) Leading the evolution of mobile computing Develop Java apps Develop Native Apps (Qt) Develop Native Apps (Qt) Develop Web Apps (WRT+Ovi) Develop Web Apps (WRT+Ovi)
  • 10. Ovi Store Designed for Scale, Built to Sell Global Availability Largest Range of Devices Local Relevance Payment Methods That Work for Consumers 180+Countries Content from~90 Countries and counting 135+ Handset models can get Ovi Store content Including operator billing with ~90 Operators 30 Languages http://www.forum.nokia.com/Distribute/Ovi_Store_statistics.xhtml
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  • 12. Lunaforte: over 6m in over 200 countries
  • 14. Pico Brothers: over 2.5m downloads
  • 15. Locago, Ravensoft: over 2m in more than 200 countries
  • 17. mForma Europe Ltd. over 1.6m downloads
  • 18. Shazam, Polarbit, Numo, Nimbuzz, PlaylistDJ: over 1M downloads
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  • 20. 10 positions, out of 30, on the main Ovi Store view are managed by Nokia Nordic team for promotion of locally relevant apps on a weekly basis. Old UI New UI from 2H ’10
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  • 23. Added to the Home Screen to help consumers keep in touch on the hottest downloads every day!
  • 24. Nokia Nordic team will add locally relevant apps to topApps, on monthly basis.
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  • 27. The campaigns will include local content.
  • 29. OVI Store TV spots inc local apps
  • 30. Retail / POS materials inclocalapps
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  • 32. Key contact person in Forum Nokia: gian-luca.cioletti@nokia.com Key contact persons in Nokia Nordic: Christophe.Joyau@nokia.com, william.milisic@nokia.com Apply for Forum Nokia Launchpad membership at the following link: www.forum.nokia.com/Premium_Services/Forum_Nokia_Launchpad.xhtml For support regarding the Launchpad membership: forumnokialaunchpad@nokia.com Register yourself and start to submit your content to OVI Store at the following link: www.publish.ovi.com For support regarding the OVI Store use this e-mail address: PublishToOVI.Support@nokia.com Develop for OVI Store
  • 33. Thanks!!! Gian Luca Cioletti Business Development Forum Nokia EMEA

Notes de l'éditeur

  1. FNDC is composed of talented developers with various backgrounds and skill setsSymbian C++, OpenC, Java™ technology, Python, Flash Lite, and Web technologies including Nokia’s Web Run Time. Refocusing energy on Web 2.0 to address the long tail New Audience: Creative Professionals, Web Developers, Flash Developers, Open Source Developers, Prosumers New Technologies: AJAX, WRT, Flash and SilverlightIn the past our developer community, although large, was essentially made up of mobile developers who spent time and invested heavily in becoming familiar with Java as well as C++ and Symbian native programming. And they were extremely attracted to the sheer volumes that Nokia represents (many more eyeballs on mobile devices than PCs of course). That’s been the case for a long time, however those sheer numbers are not enough today, and we have found that the technology palate needs to support a wider variety of tools and technologies that enable developers to leverage what they know on top of Symbian. Web 2.0 technologies in a general sense have meant to us is that the readily accessible technologies like AJAX, and various web run times in a mobile context, Adobe Flash, Microsoft Silverlight, have opened up brand new communities for us to talk to including the creative professional and traditional web developers for whom the PC was once their only outlet.
  2. - Ovi App Wizard is a fast, easy and free way to mobilize and monetize your web content (in RSS/Atom format) for Ovi StoreFree to use.No programming skills required.Only takes minutes to create.Distribute to millions through Nokia’s Ovi Store- Gained the first hands-on experience with the Nokia platform technologies (WRT, Java) and Ovi Store publishing process with minimal effort Currently, open to invited partner only for feedback To be open soon to all publishers/developers