5. Additional Ideas: “How-To” videos on creating extravagant designs. You can create a contest out of it and the best video(s) will be posted on the website “Sign Up” button for a newsletter to keep people updated on new releases of products, revision to products, and blog updates. Include a Twitter button on the website.
6. Additional Ideas: Sneak in Sales the Amazon Way Replace “Customers Who Bought this Item Also Bought” with “Customers Who Bought this Item Created This” or “Customers Who Bought this Item Used It for This” (Create mini case studies of how people used BuckyBalls to relieve stress or introduced it as a group exercise at work, etc.).
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8. Blog about ways to stifle boredom at a 9 to 5; team building exercises using buckyballs; gifts during the holidays (great stocking stuffers); ways to relieve stress at work; ways to generate the creative juices; incorporate videos and pics from the fan page
9. Include articles that cater not only to “9 to 5ers” but also freelancers, people with home offices and/or small businesses*
13. Create a Flickr group/page where you can import all of the pics from you and your customers into your fan page
14. Create a Landing Page for the fan page. Make some of the contests visible to people who are not fans as a incentive for them to click on the “like” button. A great source to create landing pages is Facebook Tabsite.
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16. Only post relevant posts to your FB community that they would like to read instead of every single post from the blog.