1. The Grocery Chase !
Preetha Menon!
Joseph Makokha!
Anna Martelli Ravenscroft!

2. Meet Julie!
! A working mom with 3 kids!
! Doc just informed her, “You need to
lose some weight.”!
! She also wants to pass on a healthy
planet to her kids!

3. Too many choices!!
! Good fats/bad fats!
! Food groups!
! Low carb/low fat!
! Portion sizes!
! Sustainability!

4. How to learn to make better
choices!!
! Read books!
! Read articles!
! Attend nutrition seminars and classes!
! Play games!

5. Enter the Grocery Chase!
! Fill your shopping cart as fast as you
can.!
! Earn more points for healthy and
environmentally sustainable choices.!
! Earn extra points in a bonus round by
testing your food savvy.!

7. • Meat-3 servings

10. Organic
Organic Whole Milk!
Whole
Organic Skim Milk!
Milk!
Organic
Skim Milk!

13. Organic skim milk: 4!
American cheese: 1!
Chocolate yogurt: 1!
Ground beef: 1!
Leaderboard

14. Design Process!
! Storyboards!
! User Testing!
! Prototype!
! User Testing!
! Wireframe!
! Hi-fi prototype!
! User Testing!
! Current version!

15. Credits!
! Preetha Menon!
! Joseph Makokha!
! Anna Martelli Ravenscroft!
! Thank you to : ! Special Thanks to !
Alex Martelli!
! Shelley Goldman!
! Steve Marmon!
! Troy Brant!
! Neema Moraveji!