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The cost of a healthy diet


Hettie Schönfeldt, Nicolette Gibson & Hester
                  Vermeulen
 School of Agricultural and Food Sciences



                                               1
The African Situation

Africa is the only continent where the
nutrition situation has deteriorated in
recent decades
•Since 1990 the number of undernourished people in
Africa has increased by nearly 20%

•Under nutrition is a major risk factor and contribute to 28%
of deaths in Africa




                                                                2
South Africa

● Population of 46 million people
● Majority SA households live in poverty with limited food variety
  (mainly staples) available in the home
   White maize porridge, brown bread, sugar, milk & tea (NFCS, 1999)


● 30.9 % preschool children stunted (Short for their age)
                                 vs.
● 56.2% of the adult population overweight or obese
                                       (Demographic and Health Survey, 2003)
● Rapid urbanization and acculturation
                                                                Current Provinces of South Africa with Provincial Capitals
                                                                     Province boundaries
                                                                     International boundaries




● Double burden of disease often evident within same
                                                                                                                                                                        LIMPOPO
                                                                                                                                                                        LIMPOPO

                                                                                                                                                                             Pie te rs burg
                                                                                                                                                                             Pie te rsburg




                                                                                                                                                                                              Ne ls pruit
                                                                                                                                                                                              Ne ls pruit




  households, and often even within the same individual
                                                                                                                                                              GAUTENG
                                                                                                                                                              GAUTENG
                                                                                                                                  M m abatho
                                                                                                                                  Mm abatho
                                                                                                                                  Mm
                                                                                                                                                 Johanne s burg 
                                                                                                                                                 Johanne sburg         MPUMALANGA
                                                                                                                                                                        MPUMALANGA
                                                                                                                                                                                            SWAZILAND
                                                                                                                                                                                            SWAZILAND
                                                                                                                                  NORTH WEST
                                                                                                                                  NORTH WEST




                                                                                                                                                FREE STATE
                                                                                                                                                FREE STATE
                                                                                                                      Upington
                                                                                                                      Upington
                                                                                                                                                                              KWAZULU-NATAL
                                                                                                                                                                              KWAZULU-NATAL

                                                                                                                                                 Bloe m fonte in
                                                                                                                                                 Bloe m fonte in

                                                                                                                 NORTHERN CAPE                               LESOTHO
                                                                                                                                                             LESOTHO                    Pie te rm aritzburg
                                                                                                                                                                                        Pie te rm aritzburg
                                                                                                                 NORTHERN CAPE




                                                                                                                                          EASTERN CAPE
                                                                                                                                          EASTERN CAPE


                                                                                                                                                           Bis ho
                                                                                                                                                           Bis ho

                                                                                                         WESTERN CAPE
                                                                                                         WESTERN CAPE
                                                                                                   Cape Tow n
                                                                                                    Cape Tow n

                                                                                                                                                                                                           3
                                                                                                  
                                                                0      100        200                                                                                   Map produced by the Health GIS Centre,
                                                                                                                                                                          Medical Research Council of SA (2004)
                                                                    kilometers
                                                                                                                                                                       Data Source: Municipal Demarcation Board
Recent SA Health and Nutrition Developments to
            combat malnutrition
  1. Food Based Dietary Guidelines
  2. Food Fortification and Supplementation
     Program
    ● Iodization of salt
    ● Vitamin A supplementation
    ● Food Fortification Program




                                                 4
Food Based Dietary Guidelines

●Qualitative statements that express dietary goals in
 terms of foods
●Represent the best consensus of scientific
 knowledge and public health advice currently
 available
●Based on the relationship between diet and disease
●Can be used as educational tools for promoting the
 importance of nutrition to combat the growing double
 burden of malnutrition




                                                        5
Food Based Dietary Guidelines

The FBDG’s are the result of a wide consultative process
  throughout the country, in line with the
  recommendations of the World Health Organisation
  (WHO) and the Food and Agriculture Organisation
  (FAO)
Eleven guidelines where
formulated for healthy
eating for South Africans
older than 7 years


                                                           6
Food Based Dietary Guidelines

The following 1st three guidelines provide
  general health messages to promote a
  healthy lifestyle:

● Enjoy a variety of foods
● Be active
● Drink lots of clean, safe water



                                             7
Food Based Dietary Guidelines

The following food-based dietary guidelines
  help us to plan good mixed meals:

● Make starchy foods the basis of most meals
● Eat plenty of vegetables and fruit every day
● Eat dry beans, split peas, lentils and soya
  regularly
● Chicken, fish, meat, milk or eggs can be eaten
  daily


                                                   8
Food Based Dietary Guidelines

The following dietary guidelines teach us
  about moderation and balance for healthy
  eating:

● Eat fats sparingly
● Use salt sparingly
● Use food and drinks containing sugar
  sparingly and not between meals
● If you drink alcohol, drink sensibly

                                             9
Food Based Programmes




                        10
Canadian Healthy Eating Guidelines




                                     11
Food Groups & Recommended portion sizes




                                          12
Recommended balanced diet
     “Grocery List”
Bread        1          R5.89
Maize        5kg        R16.99
Soup bones   643g bag   R3.34
Maas         1 carton   R7.39
Milk         2L         R15.99
Spinach      Bunch      R2.99
Carrots      Bunch      R2.99
Tomatoes     1          R1.61
Onion        1          R1.17
Apple        1          R1.49
Potato       1          R2.48
Banana       1          R1.34
Orange       1          R2.04
                        R70.10
                                 13
Recommended balanced diet
                 Current cost per portion
Bread        3 slices                R0.87    3 portions
Maize        500 g cooked            R0.50    5 portions
Soup bones   450g                    R2.44    2 portions
Maas         1 carton                R7.39    2 portions
Spinach      100 g raw (±4 leaves)   R0.66    1 portion
Carrots      1                       R0.32    1 portion
Tomatoes     1                       R1.61    1 portion
Onion        1                       R1.17    1 portion
Apple        1                       R1.49    1 portion
Potato       1                       R2.48    1 portion
Banana       1                       R1.34    1 portion
Orange       1                       R2.04    1 portion
                                     R22.31/day

                                                           14
South Africa Financial demographics

●Half of the 10 to 11 million households in South Africa can
 be classified as low-income households

  – Have less than ZAR800 per month to spend
                                            (Prahalat & Hart, 2006)
●Most households have 5 members:
 – ZAR5.33 /person /day to meet all needs

●Substantially lower than the international poverty line
 indicator of US$1.25/day (ZAR11.13)



                                                                      15
THE REALITY


daily nutritionally adequate diet

         R22.31
              VS
          R5.33
 available per person per day



                                    16
Recommended balanced diet


ortions:                 R22.31/day
                                          •
grains
                                          •
fruits

 & veggies
   Have available                         •
      R5.33
meat
                                          •   17
R7.20



        R7.39


                18
R5.89   R5.92




                19
R6.13


R5.89


             1 bread (R5.89)
                   VS
  1 potato, 1 orange, 1 tomato (R6.13)
                                         20
R1.49




R1.38
                21
Cooked white maize porridge, brown bread, sugar,
 tea, whole milk and– 5 most often consumed
(NFCS, 2000)

Cereal flours contribute between 50-75% of energy
 intake of populations in sub-Saharan Africa…

and milling refinement of wheat or maize removes
 about two-thirds of the vitamins and minerals



                                                    22
General Food Fortification and Supplementation
                   Program in 2003
National Food Fortification Program includes the compulsory addition
of 8 micronutrients to all maize meal and wheat flours

The fortification cocktail and the addition rates based on National Food
Consumption Survey (NFCS), 1999 & South African Vitamin A
Consultancy Group Survey (SAVACG), 1994

33,3% of SA children (6-71 months) are vitamin A deficient (SAVACG, 1994)
1 in 2 children consume less than half the recommended level for
vitamin A, riboflavin, niacin, vitamin B6, folic acid, calcium, iron and zinc
(NFCS, 1999)




                                                                            23
Food Fortification Program (2003)


Envisaged Results?
Vitamin A and Fe fortification in maize meal and
   wheat flour over 5-years could:
  1. Prevent one out of four childhood deaths
  2. Lower maternal deaths by one third
  3. Increase the working capacity of the labour force
     by up to 40%
  4. Raise the population IQ by 10 to 15 points
  5. Increase the GDP by 5% at a cost of 0.3%
  6. Alleviate the iron deficiency cost, which is
     predicted to be near US$1-bn/year (SA DoH)


                                                         24
Food Fortification Program (2003)

●Successful?
  – National Food Consumption Survey fortification
    Baseline (2005) performed 2 years after NFFP was
    implemented
  – Findings:
     > 2 out of 3 children and 1 out of 4 women had a
       poor vit A status
     > 1 out of 7 children and 1 out of 5 women had
       poor iron status
     > 45% of children had inadequate zinc status

Indicate increases in deficiencies when compared to
  previous data – regardless of fortification

                                                        25
Food fortification

● Most nutrients are added to contribute 25% of RDA in 200g
  raw product
   – Translates into 370g brown bread
   – Dependent on consistency of porridge: 530g stiff porridge &
     1450g soft porridge

● 2005 study indicated that the average daily intake of maize
  porridge was 532g/person (345 stiff, 124 soft, 83 crumbly), while
  brown bread intake was only about 150g/person/day
                                         (Duvenhage & Schonfeldt, 2007)



             Effect of inflation on portion size?

                                                                          26
Current consumption patterns

 1. Limited amount of money available to spend on food results in a
   very limited food basket

 2. Increase in food prices results in decrease in portion sizes

                                                                Average portion consumed (g)
           Studies                     Ethnic Groups            Maize    Bread Milk Sugar
Adult Food Consumption studies
1983– 2002                       All                            848       165   204     27
Lebowa Study 1991                Black, rural, 10yrs+           858       153   40.6   19.7
Dikgale study 1998               Black, rural, 19yrs+           891       121   121    26.8
THUSA Bana Study 1996 – 1998     Black, urban + rural,10yrs+    532       115   72.4   20.5
Duvenage Study 2005              Black, informal urban,20yrs+   532       150    56     22




                                                                                               27
Recommended intake: 10 000 kJ/day

                                    28
Food inflation in South Africa - Nutrition
                  implications
●Already nutrition dilemma with low vit A, Fe, prot and kJ
 intake – with decrease in portion sizes = continual
 decrease
●High risk of food diversity - promoted by dietary
 guidelines - to decline even more
●Fortification programs are not calculated based on these
 low consumption values
●Households could, due to inflation, move significantly
 closer to FAO “Hunger threshold” of 308kCal / 1 260kJ
 per day



                                                             29
What should be done?




      Food
     Security



                       30
Possible solutions

Combined effort between government and private sector
  1. Food Stamp system (Retail & Government)
    > Awarded free to those most in need (affordability)
    > Increase availability of certain nutritionally adequate foods
      to the poor
  2. Development of an in-store balanced food basket
     (Retail & Producers)
    > Provides a balanced diet in one basket / bag (nutritionally
      adequate) (different content depending on the retailer)
    > At a reduced price (affordability)
    > In the shops where the poor consumer would anyway
      purchase staple foods (availability)



                                                                      31
Thank You




nicolette.gibson@up.ac.za
      012 – 361 2333


                            32
1. Food Stamp Program

● The USDA Food Stamp Program
   – Federal assistance program that provides food to low income people
     living in the US
   – Most food stamp benefits are now distributed using
     Electronic Benefit Transfer (EBT) cards but for most of its history the
     program has used paper vouchers
● Stamps used to purchase any prepackaged edible foods regardless of
  nutritional value (for example soda and candy could be purchased on food
  stamps)
● Both consumer and retailer needs to apply for eligibility to receive / accept
  these EBT cards
● Screening tools are available on the web – to screen for eligibility for food
  stamps




                                                                                  33
1. Food Stamp Program

● Consumer application for Food Stamps must be made at local
  Food Stamp Office
  – Criteria
     >   earnings
     >   rent or mortgage
     >   utility bills
     >   child support
     >   day care expenses
     >   medical bills (if you are 60 or older, or disable)
     >   Child support payments
● Store Eligibility
  – must sell food for home preparation and consumption and meet at least one of
    the criteria below
     > Offer for sale at least three different varieties of food in each of the following
       four staple food groups, with perishable foods in at least two categories, on a
       daily basis: Bread & Grains, Dairy, Fruits & Vegetables, Meat, Poultry, Fish
     > At least 50% of the total sales (e.g., food, non-food, services, etc.) at your
       store must be from the sale of staple food

                                                                                            34
http://www.fns.usda.gov/fsp/   35
2. Balanced Budget Basket

●Basket / bag containing low cost produce
 providing all the nutrients required per
 person per day

●Set at a constant low price with variable
 contents suiting the retailer and the
 supplier



                                             36
Balanced Budget Basket

●Providing a bag / basket containing foods containing all the
 nutrients required per person per day
●Variety of products based on the 5 food groups and portions
●Could use surplus perishables that would normally not be
 sold / removed from the shelves
●Does not need to contain the same products every day –
 only maintain the requirement:
  – Provide 8 portions starches
  – Provide 8 portions fruit and veg
  – Provide 2 portions meat and meat alternatives
  – Provide 2 portions dairy and alternatives
  – Should be sold at a constant reduced price (e.g R10)

                                                                37
Proposal
●Available all year round at retailer
●Containing the most inexpensive products to retailer as
 bought from the producer for that day / week
●Does not need to be the best and highest quality
 produce
  – Could be that which other wise would have been removed from
    shelf and not sold (e.g. with marks)
  – E.g windfalls program for apples in England
●Each basket may be different, as long as it contains the
 required
  – E.g indivdual: 8prt starches, 8prt veggies & fruit, 2prt meats
    and 2prt dairy
  – OR family pack (For four ppl)
  – OR weekly basket (For either)
                                                                     38
Balanced Budget Basket
●Will contain the most affordable options:
  – 8 portions starch
    > 500g starch, (e.g. half bread 350g + 150g raw maize meal)
  – 2 portions dairy
    > 100g cheese OR container maas OR 250 ml canned milk
      OR 500ml milk OR 500 ml sour milk or 1½ cup yogurt etc…

  – 2 portions meat and meat alternatives
    > ±200g made up from Soup bones (greater weight needed)
      OR oval OR gizzards OR eggs (2 eggs) OR legumes OR
      nuts etc…
  – 8 portions fruits and vegetables
    > 800g made up of a variety of the most affordable fruits and
      vegetables including at least one vitamin A rich vegetable
      and one green vegetable
                                                                    39

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Hunger Summit

  • 1. The cost of a healthy diet Hettie Schönfeldt, Nicolette Gibson & Hester Vermeulen School of Agricultural and Food Sciences 1
  • 2. The African Situation Africa is the only continent where the nutrition situation has deteriorated in recent decades •Since 1990 the number of undernourished people in Africa has increased by nearly 20% •Under nutrition is a major risk factor and contribute to 28% of deaths in Africa 2
  • 3. South Africa ● Population of 46 million people ● Majority SA households live in poverty with limited food variety (mainly staples) available in the home White maize porridge, brown bread, sugar, milk & tea (NFCS, 1999) ● 30.9 % preschool children stunted (Short for their age) vs. ● 56.2% of the adult population overweight or obese (Demographic and Health Survey, 2003) ● Rapid urbanization and acculturation Current Provinces of South Africa with Provincial Capitals Province boundaries International boundaries ● Double burden of disease often evident within same LIMPOPO LIMPOPO  Pie te rs burg  Pie te rsburg  Ne ls pruit  Ne ls pruit households, and often even within the same individual GAUTENG GAUTENG M m abatho Mm abatho Mm Johanne s burg  Johanne sburg  MPUMALANGA MPUMALANGA SWAZILAND SWAZILAND NORTH WEST NORTH WEST FREE STATE FREE STATE  Upington  Upington KWAZULU-NATAL KWAZULU-NATAL  Bloe m fonte in  Bloe m fonte in NORTHERN CAPE LESOTHO LESOTHO  Pie te rm aritzburg  Pie te rm aritzburg NORTHERN CAPE EASTERN CAPE EASTERN CAPE  Bis ho  Bis ho WESTERN CAPE WESTERN CAPE  Cape Tow n Cape Tow n 3  0 100 200 Map produced by the Health GIS Centre, Medical Research Council of SA (2004) kilometers Data Source: Municipal Demarcation Board
  • 4. Recent SA Health and Nutrition Developments to combat malnutrition 1. Food Based Dietary Guidelines 2. Food Fortification and Supplementation Program ● Iodization of salt ● Vitamin A supplementation ● Food Fortification Program 4
  • 5. Food Based Dietary Guidelines ●Qualitative statements that express dietary goals in terms of foods ●Represent the best consensus of scientific knowledge and public health advice currently available ●Based on the relationship between diet and disease ●Can be used as educational tools for promoting the importance of nutrition to combat the growing double burden of malnutrition 5
  • 6. Food Based Dietary Guidelines The FBDG’s are the result of a wide consultative process throughout the country, in line with the recommendations of the World Health Organisation (WHO) and the Food and Agriculture Organisation (FAO) Eleven guidelines where formulated for healthy eating for South Africans older than 7 years 6
  • 7. Food Based Dietary Guidelines The following 1st three guidelines provide general health messages to promote a healthy lifestyle: ● Enjoy a variety of foods ● Be active ● Drink lots of clean, safe water 7
  • 8. Food Based Dietary Guidelines The following food-based dietary guidelines help us to plan good mixed meals: ● Make starchy foods the basis of most meals ● Eat plenty of vegetables and fruit every day ● Eat dry beans, split peas, lentils and soya regularly ● Chicken, fish, meat, milk or eggs can be eaten daily 8
  • 9. Food Based Dietary Guidelines The following dietary guidelines teach us about moderation and balance for healthy eating: ● Eat fats sparingly ● Use salt sparingly ● Use food and drinks containing sugar sparingly and not between meals ● If you drink alcohol, drink sensibly 9
  • 11. Canadian Healthy Eating Guidelines 11
  • 12. Food Groups & Recommended portion sizes 12
  • 13. Recommended balanced diet “Grocery List” Bread 1 R5.89 Maize 5kg R16.99 Soup bones 643g bag R3.34 Maas 1 carton R7.39 Milk 2L R15.99 Spinach Bunch R2.99 Carrots Bunch R2.99 Tomatoes 1 R1.61 Onion 1 R1.17 Apple 1 R1.49 Potato 1 R2.48 Banana 1 R1.34 Orange 1 R2.04 R70.10 13
  • 14. Recommended balanced diet Current cost per portion Bread 3 slices R0.87 3 portions Maize 500 g cooked R0.50 5 portions Soup bones 450g R2.44 2 portions Maas 1 carton R7.39 2 portions Spinach 100 g raw (±4 leaves) R0.66 1 portion Carrots 1 R0.32 1 portion Tomatoes 1 R1.61 1 portion Onion 1 R1.17 1 portion Apple 1 R1.49 1 portion Potato 1 R2.48 1 portion Banana 1 R1.34 1 portion Orange 1 R2.04 1 portion R22.31/day 14
  • 15. South Africa Financial demographics ●Half of the 10 to 11 million households in South Africa can be classified as low-income households – Have less than ZAR800 per month to spend (Prahalat & Hart, 2006) ●Most households have 5 members: – ZAR5.33 /person /day to meet all needs ●Substantially lower than the international poverty line indicator of US$1.25/day (ZAR11.13) 15
  • 16. THE REALITY daily nutritionally adequate diet R22.31 VS R5.33 available per person per day 16
  • 17. Recommended balanced diet ortions: R22.31/day • grains • fruits & veggies Have available • R5.33 meat • 17
  • 18. R7.20 R7.39 18
  • 19. R5.89 R5.92 19
  • 20. R6.13 R5.89 1 bread (R5.89) VS 1 potato, 1 orange, 1 tomato (R6.13) 20
  • 22. Cooked white maize porridge, brown bread, sugar, tea, whole milk and– 5 most often consumed (NFCS, 2000) Cereal flours contribute between 50-75% of energy intake of populations in sub-Saharan Africa… and milling refinement of wheat or maize removes about two-thirds of the vitamins and minerals 22
  • 23. General Food Fortification and Supplementation Program in 2003 National Food Fortification Program includes the compulsory addition of 8 micronutrients to all maize meal and wheat flours The fortification cocktail and the addition rates based on National Food Consumption Survey (NFCS), 1999 & South African Vitamin A Consultancy Group Survey (SAVACG), 1994 33,3% of SA children (6-71 months) are vitamin A deficient (SAVACG, 1994) 1 in 2 children consume less than half the recommended level for vitamin A, riboflavin, niacin, vitamin B6, folic acid, calcium, iron and zinc (NFCS, 1999) 23
  • 24. Food Fortification Program (2003) Envisaged Results? Vitamin A and Fe fortification in maize meal and wheat flour over 5-years could: 1. Prevent one out of four childhood deaths 2. Lower maternal deaths by one third 3. Increase the working capacity of the labour force by up to 40% 4. Raise the population IQ by 10 to 15 points 5. Increase the GDP by 5% at a cost of 0.3% 6. Alleviate the iron deficiency cost, which is predicted to be near US$1-bn/year (SA DoH) 24
  • 25. Food Fortification Program (2003) ●Successful? – National Food Consumption Survey fortification Baseline (2005) performed 2 years after NFFP was implemented – Findings: > 2 out of 3 children and 1 out of 4 women had a poor vit A status > 1 out of 7 children and 1 out of 5 women had poor iron status > 45% of children had inadequate zinc status Indicate increases in deficiencies when compared to previous data – regardless of fortification 25
  • 26. Food fortification ● Most nutrients are added to contribute 25% of RDA in 200g raw product – Translates into 370g brown bread – Dependent on consistency of porridge: 530g stiff porridge & 1450g soft porridge ● 2005 study indicated that the average daily intake of maize porridge was 532g/person (345 stiff, 124 soft, 83 crumbly), while brown bread intake was only about 150g/person/day (Duvenhage & Schonfeldt, 2007) Effect of inflation on portion size? 26
  • 27. Current consumption patterns 1. Limited amount of money available to spend on food results in a very limited food basket 2. Increase in food prices results in decrease in portion sizes Average portion consumed (g) Studies Ethnic Groups Maize Bread Milk Sugar Adult Food Consumption studies 1983– 2002 All 848 165 204 27 Lebowa Study 1991 Black, rural, 10yrs+ 858 153 40.6 19.7 Dikgale study 1998 Black, rural, 19yrs+ 891 121 121 26.8 THUSA Bana Study 1996 – 1998 Black, urban + rural,10yrs+ 532 115 72.4 20.5 Duvenage Study 2005 Black, informal urban,20yrs+ 532 150 56 22 27
  • 28. Recommended intake: 10 000 kJ/day 28
  • 29. Food inflation in South Africa - Nutrition implications ●Already nutrition dilemma with low vit A, Fe, prot and kJ intake – with decrease in portion sizes = continual decrease ●High risk of food diversity - promoted by dietary guidelines - to decline even more ●Fortification programs are not calculated based on these low consumption values ●Households could, due to inflation, move significantly closer to FAO “Hunger threshold” of 308kCal / 1 260kJ per day 29
  • 30. What should be done? Food Security 30
  • 31. Possible solutions Combined effort between government and private sector 1. Food Stamp system (Retail & Government) > Awarded free to those most in need (affordability) > Increase availability of certain nutritionally adequate foods to the poor 2. Development of an in-store balanced food basket (Retail & Producers) > Provides a balanced diet in one basket / bag (nutritionally adequate) (different content depending on the retailer) > At a reduced price (affordability) > In the shops where the poor consumer would anyway purchase staple foods (availability) 31
  • 32. Thank You nicolette.gibson@up.ac.za 012 – 361 2333 32
  • 33. 1. Food Stamp Program ● The USDA Food Stamp Program – Federal assistance program that provides food to low income people living in the US – Most food stamp benefits are now distributed using Electronic Benefit Transfer (EBT) cards but for most of its history the program has used paper vouchers ● Stamps used to purchase any prepackaged edible foods regardless of nutritional value (for example soda and candy could be purchased on food stamps) ● Both consumer and retailer needs to apply for eligibility to receive / accept these EBT cards ● Screening tools are available on the web – to screen for eligibility for food stamps 33
  • 34. 1. Food Stamp Program ● Consumer application for Food Stamps must be made at local Food Stamp Office – Criteria > earnings > rent or mortgage > utility bills > child support > day care expenses > medical bills (if you are 60 or older, or disable) > Child support payments ● Store Eligibility – must sell food for home preparation and consumption and meet at least one of the criteria below > Offer for sale at least three different varieties of food in each of the following four staple food groups, with perishable foods in at least two categories, on a daily basis: Bread & Grains, Dairy, Fruits & Vegetables, Meat, Poultry, Fish > At least 50% of the total sales (e.g., food, non-food, services, etc.) at your store must be from the sale of staple food 34
  • 36. 2. Balanced Budget Basket ●Basket / bag containing low cost produce providing all the nutrients required per person per day ●Set at a constant low price with variable contents suiting the retailer and the supplier 36
  • 37. Balanced Budget Basket ●Providing a bag / basket containing foods containing all the nutrients required per person per day ●Variety of products based on the 5 food groups and portions ●Could use surplus perishables that would normally not be sold / removed from the shelves ●Does not need to contain the same products every day – only maintain the requirement: – Provide 8 portions starches – Provide 8 portions fruit and veg – Provide 2 portions meat and meat alternatives – Provide 2 portions dairy and alternatives – Should be sold at a constant reduced price (e.g R10) 37
  • 38. Proposal ●Available all year round at retailer ●Containing the most inexpensive products to retailer as bought from the producer for that day / week ●Does not need to be the best and highest quality produce – Could be that which other wise would have been removed from shelf and not sold (e.g. with marks) – E.g windfalls program for apples in England ●Each basket may be different, as long as it contains the required – E.g indivdual: 8prt starches, 8prt veggies & fruit, 2prt meats and 2prt dairy – OR family pack (For four ppl) – OR weekly basket (For either) 38
  • 39. Balanced Budget Basket ●Will contain the most affordable options: – 8 portions starch > 500g starch, (e.g. half bread 350g + 150g raw maize meal) – 2 portions dairy > 100g cheese OR container maas OR 250 ml canned milk OR 500ml milk OR 500 ml sour milk or 1½ cup yogurt etc… – 2 portions meat and meat alternatives > ±200g made up from Soup bones (greater weight needed) OR oval OR gizzards OR eggs (2 eggs) OR legumes OR nuts etc… – 8 portions fruits and vegetables > 800g made up of a variety of the most affordable fruits and vegetables including at least one vitamin A rich vegetable and one green vegetable 39