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Introduce by


    Mouhamad
               Talal Kallas
     Kawas
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Why facebook ?
Why facebook ?
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
About facebook.
About facebook.
About facebook.
About facebook.
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Information Revelation
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Individual Innovation
leads to the glory.
Individual Innovation
leads to the glory.

Founded by Mark
Zuckerberg at Harvard

  Launched on February 4
  2004

     Expanded from Harvard to other
     colleges and universities, then to
     high schools, then to companies,
     then to any one
Individual Innovation
  leads to the glory.
Facebook is the most-
trafficked social media site in
the world (comScore)

   Facebook is the 5th most-
   trafficked website in the
   world (Alexa)

       In August 2005 the facebook was officially called
       Facebook, and the domain Facebook.com was
       purchased for $200,000 Only could access
       Facebook if you had a valid college email
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Why facebook is used in
communication ?
   Search
Why facebook is used in
communication ?
   Interactivity
Why facebook is used in
communication ?
   Interactivity




                   Brand advocacy
Why facebook is used in
communication ?
   Interactivity




                   Contacts & Connections
                       Brand advocacy
Why facebook is used in
communication ?
   Interactivity




                          Targeted
                   Brand advocacy
Why facebook is used in
communication ?
   Interactivity




           Low Cost
Why facebook is used in
communication ?
   Interactivity
Why facebook is used in
communication ?
   Interactivity
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
facebook has a serious
side 200          175
                                          150
     150
                                    110
     100                       68
                          36
     50             14
           7    9
      0
                         Million
           Jul-06   Sep-06     Jan-07     Aug-07
           Apr-08   Oct-08     Jan-09     Feb-09
facebook has a serious
side
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
Business benefits of
facebook
Business benefits of
facebook
Business benefits of
facebook                   Create
                         applications




             Sell your
             product


                                   Make your
                                 Facebook page
                                   interesting
Contents
•   Why facebook ?
•   About facebook.
•   Information Revelation
•   Individual Innovation - leads to the glory.
•   Why facebook is used in communication ?
•   facebook has a serious side.
•   Business benefits of facebook.
•   facebook in recent news.
facebook in recent news
      • Google has partnered with facebook to allow non-users to
        search for profiles not designated private without being
        signed up.



      • facebook has increased the number of “applications”
        available but users often don’t realize they need to update
        their privacy settings every time they add a new app.



      • Microsoft recently agreed to a $240 million dollar equity
        investment into development of facebook and secured
        exclusive rights to third-party advertising via facebook.
Employers are using
Facebook to do background      Police are using Facebook
checks and see if a person’s    to investigate underage
   profile supports their            drinking parties
   resume or interview

                       Focus on The
                          Future


College Administrations are
     using Facebook to          But are you putting your
   investigate underage           Best FACE forward?
     drinking violations
Facebook - Let's get down to business
Facebook - Let's get down to business

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Facebook - Let's get down to business

  • 1.
  • 2. Introduce by Mouhamad Talal Kallas Kawas
  • 3. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 4. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 7. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 12. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 14. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 16. Individual Innovation leads to the glory. Founded by Mark Zuckerberg at Harvard Launched on February 4 2004 Expanded from Harvard to other colleges and universities, then to high schools, then to companies, then to any one
  • 17. Individual Innovation leads to the glory. Facebook is the most- trafficked social media site in the world (comScore) Facebook is the 5th most- trafficked website in the world (Alexa) In August 2005 the facebook was officially called Facebook, and the domain Facebook.com was purchased for $200,000 Only could access Facebook if you had a valid college email
  • 18. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 19.
  • 20. Why facebook is used in communication ? Search
  • 21. Why facebook is used in communication ? Interactivity
  • 22. Why facebook is used in communication ? Interactivity Brand advocacy
  • 23. Why facebook is used in communication ? Interactivity Contacts & Connections Brand advocacy
  • 24. Why facebook is used in communication ? Interactivity Targeted Brand advocacy
  • 25. Why facebook is used in communication ? Interactivity Low Cost
  • 26. Why facebook is used in communication ? Interactivity
  • 27. Why facebook is used in communication ? Interactivity
  • 28. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 29. facebook has a serious side 200 175 150 150 110 100 68 36 50 14 7 9 0 Million Jul-06 Sep-06 Jan-07 Aug-07 Apr-08 Oct-08 Jan-09 Feb-09
  • 30. facebook has a serious side
  • 31. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 34. Business benefits of facebook Create applications Sell your product Make your Facebook page interesting
  • 35. Contents • Why facebook ? • About facebook. • Information Revelation • Individual Innovation - leads to the glory. • Why facebook is used in communication ? • facebook has a serious side. • Business benefits of facebook. • facebook in recent news.
  • 36. facebook in recent news • Google has partnered with facebook to allow non-users to search for profiles not designated private without being signed up. • facebook has increased the number of “applications” available but users often don’t realize they need to update their privacy settings every time they add a new app. • Microsoft recently agreed to a $240 million dollar equity investment into development of facebook and secured exclusive rights to third-party advertising via facebook.
  • 37. Employers are using Facebook to do background Police are using Facebook checks and see if a person’s to investigate underage profile supports their drinking parties resume or interview Focus on The Future College Administrations are using Facebook to But are you putting your investigate underage Best FACE forward? drinking violations