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Marketing Thinking with the End in Mind Matthew Rathbun, Broker ABR, ABRM, ASR, e-PRO, GRI, GREEN, QSC, SRES, SRS Matthew Rathbun Seminars, Inc. www.TheAgentTrainer.com
Marketing is a  Conversation www.TheAgentTrainer.com
What is your Marketing Saying? Marketing is  you  talking with other people about your Product or Service www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
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Oh, how I love myself! www.TheAgentTrainer.com
www.TheAgentTrainer.com
Page 10 www.TheAgentTrainer.com
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Page 14 www.TheAgentTrainer.com
www.TheAgentTrainer.com
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
www.TheAgentTrainer.com
[object Object],www.TheAgentTrainer.com
www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
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www.TheAgentTrainer.com
www.TheAgentTrainer.com
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www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
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www.TheAgentTrainer.com
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www.TheAgentTrainer.com What does the potential Buyer see? What does the Buyer  need  to see?
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
______________________ _____ www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
What are they looking for? ,[object Object],[object Object],[object Object],[object Object],Webpages should be your electronic brochures and relocation packet* Webpages should not contain a log of movement…* www.TheAgentTrainer.com
www.TheAgentTrainer.com
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Cool Idea! – Camcorder Escort www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],NO CLIPART! www.TheAgentTrainer.com
www.TheAgentTrainer.com
Photos – what not to do! Using Bad Photos as a Marketing Tool? www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.TheAgentTrainer.com
www.TheAgentTrainer.com
www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Page 22 www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.TheAgentTrainer.com
www.TheAgentTrainer.com

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