Personal Information
Entreprise/Lieu de travail
San Francisco Bay Area United States
Profession
Global Social Lead at Mozilla
Secteur d’activité
Advertising / Marketing / PR
À propos
Tech optimist who believes that digital connectivity can make us more human. Experience fostering community & customer engagement through data-driven marketing campaigns for global Fortune 200 brands.
Obsessed with sociodigital anthropology (the study of humans through understanding their social media behaviors) to uncover powerful cultural insights that shape brand strategy and drive creative advertising.
Expertise include:
Integrated marketing campaigns, brand strategy, brand positioning, product positioning, product marketing consumer insights, content strategy, digital and social media marketing, social listening, leadership and management, interactive advertising, paid social adv...
Mots-clés
social media case study
best marketing case study
always-on case study
creative marketing
digital case study
Tout plus
Présentations
(2)J’aime
(3)Twitter At Eight
We Are Social
•
il y a 10 ans
Social Experience Design @ Interaction 13
Erin 'Folletto' Casali
•
il y a 11 ans
Reinventing the Wheel (#UXcon12 Version)
Cesare Bottini
•
il y a 11 ans
Personal Information
Entreprise/Lieu de travail
San Francisco Bay Area United States
Profession
Global Social Lead at Mozilla
Secteur d’activité
Advertising / Marketing / PR
À propos
Tech optimist who believes that digital connectivity can make us more human. Experience fostering community & customer engagement through data-driven marketing campaigns for global Fortune 200 brands.
Obsessed with sociodigital anthropology (the study of humans through understanding their social media behaviors) to uncover powerful cultural insights that shape brand strategy and drive creative advertising.
Expertise include:
Integrated marketing campaigns, brand strategy, brand positioning, product positioning, product marketing consumer insights, content strategy, digital and social media marketing, social listening, leadership and management, interactive advertising, paid social adv...
Mots-clés
social media case study
best marketing case study
always-on case study
creative marketing
digital case study
Tout plus