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1. DIGITAL MARKETING
SEARCH ENGINE OPTIMIZATION
SOCIAL MEDIA MANAGEMENT
WEB DEVELOPMENT TEAM MANAGEMENT
LINKEDIN TRAINING FOR BUSINESSES &
RECRUITERS
SEO, EMAIL MARKETING, SITE CONVERSION,
ONLINE USER EXPERIENCE
MUNEEB FARMAN
Abbottabad, Pakistan 22010 | M: +92-3003210357 & +971-554257815 | muneeb.farman@gmail.com | muneebfarman.com
DIGITAL MARKETING MANAGER – E-BUSINESS MANAGER
MBA graduate with an over 3 years of online business management experience, electrifies your business utilizing intelligent solutions
tailored to your growing entrepreneurial needs. For several long years, I’m proactively managing Online Presence of businesses as an
expert Online Business Manager (OBM), and love to remain above the fold in all things relevant to internet business development.
Considering my experience with E-Business / E-Commerce, Sales & Marketing Systems (Infusionsoft), Web Project Management
Systems (Central Desktop and Basecamp), HTML/CSS proficiency, and virtual team recruiting, clients are utilizing my services
quicker than ever before. I’m looking forward to join an Organization to help them in leveraging Internet & Social Media
Technologies for creating Brand Awareness, exploring more business opportunities and selling digital products /services using E-
Commerce Solutions.
Developed and implemented Digital Marketing Strategy for Resume2hired, LLC with less than $10,000/ month budget.
Planned Cloud Based Solution focusing on E-HealthCare Industry (Developed E-Business Model, Feasibility Report and complete
Business Plan with Financial Analysis)
Managed Web Designing & Development Team & have understanding of Front End Technologies (HTML, CSS, Java script,
Illustrator, Photoshop, and Fireworks) and Back End Technologies (MYSQL, PHP, Apache etc.).
Created active presence of US Based Companies on World’s Largest Professional Networking Site: LinkedIn. Trained their Staff on
how to find, target and communicate with Prospective Clients using LinkedIn. With 10,000+ LinkedIn Professional Network
including CEO’s of reputable organizations, I’ve trained Executives of US Based Companies to help them in finding business
opportunities using LinkedIn.
KEY AREAS OF EXPERTISE
E-BUSINESS PLANNING & MANAGEMENT
UNDERSTANDING OF FRONT END & BACK END TECHNOLOGIES
CONTEMPORARY CMS SYTEMS LIKE WORDPRESS, JOOMLA etc.
WEB PROJECT MANAGEMENT
E-COMMERCE MANAGEMENT
WEBSITE SECURITY
IT & DIGITAL MARKETING TEAM HIRING & BUILDING
PROFESSIONAL EXPERIENCE
E-Business Consultant – Digital Marketing Manager Feb 2011, Present
Freelance Consultant – Self Employed
I’ve been running my own E-Business Consultancy Business for over 3 years and have served numerous clients mostly from US,
Australia, UK, India, and UAE. My digital services included E-Business Planning, E-Business Management, LinkedIn Training for
Businesses, LinkedIn Profile Writing & Optimization Services. I ran digital marketing campaign for my digital services and got over
100 qualified leads worth over $200K value.
Some of the Tasks I performed were;
Used Digital Marketing Strategies including writing free ebook, squeeze pages design, free reports, infographics, videos, blog
posting, blog sharing, social media Marketing, search engine optimization, Email Marketing, paid search strategies including
Google Adwords, LinkedIn Advertising, Facebook Advertising as well as other Inbound and Outbound digital marketing
programs and strategies.
Social Media Accounts Setup: Google Plus, Google for Business, LinkedIn, Facebook, Twitter background, Creation of
Youtube Channel, Youtube Videos Optimization
Website content development, web design and site management
Created eBook; designed squeeze pages; optimized page and more than 500 copies were downloaded that eventually brought
qualified Leads. Got Clients from LinkedIn, Google Search, Freelancing websites, Referral Partners.
Performed SEO and brought website on page 1 for selected keywords that increased the Sales of services and book downloads.
Optimized LinkedIn profile and increased searched visibility that brought more than 80% in 2013.
Hired and Managed Virtual Team (Content Writers, Web Designers, Developers, Videographer, Email Marketer )
Built Partnerships, Referral Partners, Affiliate Network
Built Partnerships and Alliances with E-Commerce Web Designing Companies, High Quality Videographers, SEO Service
Providers, Google Adwords and SEM Service Providers, Content Writers, Social Media Experts, Digital Marketing Agencies,
Software Development Companies, Business Consultants, and other IT & Digital Marketing Professionals and companies.
Learn more from my clients at: muneebfarman.com or http://obm-consult.com/
2. Resume2hired, LLC: Nevada, US F e b 2013- May 2013
Startup Career Coaching Company helping Professionals get back to work. Company is based in Las Vegas, Nevada.
Online Business Manager - Digital Project Manager
Worked full-time, Reported directly to CEO of Company and helped them in Business Planning and then Digital Product
Launches.
Projects & Accomplishments:
Developed and implemented Digital Marketing Strategy for company with less than $10,000/ month budget.
Hired and managed Virtual Team to create all online marketing stuff for company including website revamping,
videography, Email campaign setup, Developed Social Media Presence, Onsite SEO and so on.
Content Creation, Website Designing and Development, within the short period of 5 weeks including Competitors Research and
analyzing competitors’ businesses strategies, processes, and launching our digital products/services along with processes creation
and multiple websites design.
Was responsible to plan and manage all online areas of business to allow the CEO to focus on offline activities including
strategic partnerships with other companies etc.
Kept all projects on track and within time and budget.
As Digital Project Manager, I worked as the glue that held everything together at the heart of every project.
EDUCATION & TRAINING
Masters of Business Administration – Finance at the Comsats University – Abbottabad, Pakistan
Trainings: I’ve got intensive training in managing Online Projects, Infusionsoft, Google Products, SEO, Project Management,
Project Management Tools, Internet Searching, LinkedIn, E-Business Planning & Management, Creating Online Systems and
Processes for Businsses, How to sell digital products using your website, WordPress for eCommerce and Team Management.
TECHNICAL PROFICIENCY
ONLINE PROJECT MANAGEMENT & COLLABORATION TOOLS: Central Desktop, Basecamp - Virtual Office for online teams
SALES & MARKETING SOFTWARE: Infusionsoft (Best Solution for all your Sales & Marketing Campaigns)
WEB PROJECT MANAGEMENT: Managed Web Designing & Development Team & Understanding of Front End Technologies (HTML,
CSS, Java script, Illustrator, Photoshop, and Fireworks) and Back End Technologies (MYSQL, PHP, Apache etc.). Managed Virtual
Team of Freelancers including Content Writers, Social Media Managers, Search Engine Marketing Professionals including Digital
Advertising Experts and SEO Experts, B2B Videographers, Consultants and other Pros to get things done within the budget and time.
WEBSITE SECURITY: Using SSL Certification or other methods, E-Commerce Transactions are made safe for clients to purchase digital
products / services.
E-COMMERCE MANAGEMENT: Place thousands of digital products /services on your websites and sell using contemporary E-
Commerce Solutions like Infusionsoft, Opencart, and many others.
DIGITAL MARKETING STRATEGY: Utilizing various internet marketing channels, I can create and implement digital marketing
strategy. Content Writing, Website Revamping and creating Landing Pages / Squeeze Pages, Email Marketing (using Mailchimp,
Infusionsoft), Social Media Marketing using Hootsuite, Search Engine Marketing using paid marketing i.e. Google Advertising and
Organic Marketing using SEO method, Webinars, and so on.
WEBSITE MANAGEMENT: Have thorough understanding and experience of contemporary CMS Systems including WordPress, Joomla
and Drupal.
INTERNET RECRUITING / OUTSOURCING: I have huge professional network including over 10,000 LinkedIn Professionals (Including
CEO’s and decision makers of reputable organizations from all over the world with majority of Tech Pros). I know BOOLEAN
SEARCH Strings to find professionals with particular skillset, job experience and have been training this to Recruiters as well.
GOOGLE PRODUCTS: GOOGLE ANALYTICS – GOOGLE WEBMASTER TOOLS – GOOGLE ADWORDS – GOOGLE FOR BUSINESSES
PRODUCTIVITY TOOLS: MS Office, Evernote, Self Restraint,etc.
SOCIAL MEDIA WEBSITES: LinkedIn, Twitter, Facebook, Google+
SEARCH ENGINE MARKETING: Understanding of content taxonomy, SEO and metadata strategy; conscious of traffic from online
marketing (i.e. SEM, Display etc.) as well as the principles of content from a web crawling, social media, and content structure/
organization perspective.
Other Skills:
Planning & Organizing: Planning work activities; using time efficiently; setting goals and objectives; organizing other people and
their tasks; and developing realistic action plan; Team Leadership; Budget Accountability.
Contributing to Team Success - Balancing Team and Individual responsibilities; exhibiting objectivity and openness to Others
views; giving and welcoming feedback; contributing to building a positive team spirit; putting success of team above own
interests; building morale and group commitments to goals and objectives; supporting everyone's efforts to succeed.
Business Acumen - Understanding business implications of decisions; displaying orientation to profitability; demonstrating
knowledge of market and competition; aligning work with strategic goals; Decision Making & Effective Presentation Skills; Client
facing and listening to the client’s needs in full before jumping to an answer.