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Tourism Planning and Sustainable
Development by M.L Ntuli
Planning Defined



Multidimensional activity and seeks to
be integrative. It embraces social,
economic, political, psychological,
anthropological and technological
factors. It is concerned with past
present and future.
Tourism Development Strategy
Tourism planners
Economic Benefits of Travel and
Tourism
Goals of Tourism Planning and
Development
Tourism Planning Scales
Site planning


Individual property development for hotels,
restaurants, resorts and attractions.



Employs professionals to plan and design properties.
Destination scale



Also known as “Community Attraction complex”
and Destination Zone



Basic elements of planning a destination scale
includes:


Transportation or accessibility



Adequate public utilities and management



Attraction Complexes



Links with cities and attractions
Regional Scale
More comprehensive than site and destination





Greater number of involved political jurisdiction





Many resource areas covered
Time period is longer

The better each site and destination relates to
others the better chances of regional scale
success
Objectives of Tourism Planning



The creation of a mechanism for the structured
provision of facilities over quite large geographic
areas.



The coordination of the fragmented nature of
tourism (particularly relation to accommodation,
transport, marketing and human resources).
Objectives of Tourism Planning


Certain interventions to conserve resources and maximize benefits to
the local community in an attempt to achieve sustainability (usually
through a tourism development or management plan).



The redistribution of tourism benefits (the development of new
tourism sites or the economic realignment of places that tourists have
begun to leave).
Tourism System
Demand (1)
Demand (2)
Supply
Attractions (1)



Entice, lure and stimulate interest in travel.



Provide Visitor Attractions



Definition: Developed locations that are planed and
managed for visitor interest, activity and enjoyment



Classification:


Ownership



Resource



Touring/long stay
Attractions (2)
Service: Types of ownerships
Service



Location and service are influenced by both the
local and foreign markets.



Tourism Business depend on urban infrastructure



Business gain from clustering



Fragile environment should be avoided



Services depends on the attractions.



Entrepreneurship is critical to tour planning
Transportation



Provides linkage between market source and
destination.



Modes of travel should be planned so as not to spoil
the trip.



Transportation is more than engineering



Highways require greater sensitivity to the
environment



Pedestrianism
Information (1)



Difference between information and promotion:


Promotion attracts people



Information describes the destination

Maps
Guidebooks
Brochures
Websites
Information (1)
Planning includes knowledge on:


Weather conditions



Physical demands



Customs



Social contact



Host privacy



Food



Etiquette



Religious Beliefs
Information (2)
Planning includes knowledge on:


History



Politics



Communication



Facilities, services



Health
Promotion
4 activities of promotion:


Advertising (paid)



Publicity (unpaid)



Public relations



Incentives (gifts and discounts)

Issue on misleading and unproductive promotion must
be replaced by new ethical standards for better quality
experiences.
External factors that influence the
supply side of tourism (1)
1.Natural resources

Tourism development related to natural
resources:







Water
Topography
Vegetation
Wildlife
Climate
External factors that influence the
supply side of tourism (2)
2.Cultural resources:
Tourism development related to cultural
resources:






Prehistory, archeology
History
Ethnicity, Lore, Education
Industry, Trade and
Professionalism
Entertainment, health, Religious
and sports
External factors that influence the
supply side of tourism (3)
3.Entrepreneurship
Needs entrepreneurs who visualized new
developments and creative ways of
management
4.Finance-

Capital Requirement

5.Labor
6.Competition
7.Community-

attitude of the area towards tourism

8.Government

polices- loosely or rigid?

9.Organization

leadership
references
Mrs M. Coroea
M.L Ntuli
http://www.slideshare.tourismplaningandpolicy.com

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Tourism planning

  • 1. Tourism Planning and Sustainable Development by M.L Ntuli
  • 2. Planning Defined  Multidimensional activity and seeks to be integrative. It embraces social, economic, political, psychological, anthropological and technological factors. It is concerned with past present and future.
  • 5. Economic Benefits of Travel and Tourism
  • 6. Goals of Tourism Planning and Development
  • 8. Site planning  Individual property development for hotels, restaurants, resorts and attractions.  Employs professionals to plan and design properties.
  • 9. Destination scale  Also known as “Community Attraction complex” and Destination Zone  Basic elements of planning a destination scale includes:  Transportation or accessibility  Adequate public utilities and management  Attraction Complexes  Links with cities and attractions
  • 10. Regional Scale More comprehensive than site and destination    Greater number of involved political jurisdiction   Many resource areas covered Time period is longer The better each site and destination relates to others the better chances of regional scale success
  • 11. Objectives of Tourism Planning  The creation of a mechanism for the structured provision of facilities over quite large geographic areas.  The coordination of the fragmented nature of tourism (particularly relation to accommodation, transport, marketing and human resources).
  • 12. Objectives of Tourism Planning  Certain interventions to conserve resources and maximize benefits to the local community in an attempt to achieve sustainability (usually through a tourism development or management plan).  The redistribution of tourism benefits (the development of new tourism sites or the economic realignment of places that tourists have begun to leave).
  • 17. Attractions (1)  Entice, lure and stimulate interest in travel.  Provide Visitor Attractions  Definition: Developed locations that are planed and managed for visitor interest, activity and enjoyment  Classification:  Ownership  Resource  Touring/long stay
  • 19. Service: Types of ownerships
  • 20. Service  Location and service are influenced by both the local and foreign markets.  Tourism Business depend on urban infrastructure  Business gain from clustering  Fragile environment should be avoided  Services depends on the attractions.  Entrepreneurship is critical to tour planning
  • 21. Transportation  Provides linkage between market source and destination.  Modes of travel should be planned so as not to spoil the trip.  Transportation is more than engineering  Highways require greater sensitivity to the environment  Pedestrianism
  • 22. Information (1)  Difference between information and promotion:  Promotion attracts people  Information describes the destination Maps Guidebooks Brochures Websites
  • 23. Information (1) Planning includes knowledge on:  Weather conditions  Physical demands  Customs  Social contact  Host privacy  Food  Etiquette  Religious Beliefs
  • 24. Information (2) Planning includes knowledge on:  History  Politics  Communication  Facilities, services  Health
  • 25. Promotion 4 activities of promotion:  Advertising (paid)  Publicity (unpaid)  Public relations  Incentives (gifts and discounts) Issue on misleading and unproductive promotion must be replaced by new ethical standards for better quality experiences.
  • 26. External factors that influence the supply side of tourism (1) 1.Natural resources Tourism development related to natural resources:      Water Topography Vegetation Wildlife Climate
  • 27. External factors that influence the supply side of tourism (2) 2.Cultural resources: Tourism development related to cultural resources:      Prehistory, archeology History Ethnicity, Lore, Education Industry, Trade and Professionalism Entertainment, health, Religious and sports
  • 28. External factors that influence the supply side of tourism (3) 3.Entrepreneurship Needs entrepreneurs who visualized new developments and creative ways of management 4.Finance- Capital Requirement 5.Labor 6.Competition 7.Community- attitude of the area towards tourism 8.Government polices- loosely or rigid? 9.Organization leadership
  • 29. references Mrs M. Coroea M.L Ntuli http://www.slideshare.tourismplaningandpolicy.com