5. 5
Our plan for today ][
5
1) Introduction to Cloud Computing
2) What is Amazon Web Services?
3) Success stories
4) What is unique about AWS?
5) Demo
6) Customer sharing
7) Cloud Computing Myths
6. 6
How technical is it? ][
6
More
Technical
More
Business
What is AWS?
Success stories
Cloud MythsCloud Computing
Unique?
Demo
9. 9
1) Elastic Capacity
2) Quick and easy deployment
3) Trade CapEx for Variable Expenditure
4) Pay as you go, for what you use
5) Automation and Reusable components
Cloud Computing ][
9
11. 11
No more guessing on capacity][
11
_ Scaling up and down in minutes
_ No need to provision
_ Optimize resources based on your needs
_ Can easily manage unexpected peaks
19. 19
3. Trade CapEx for Variable
Expenditure[ ]
19
_ No initial investment needed
_ No termination fees
_ No commitments
_ Clear pricing model (on the website)
$0 to get started
Pay as you go
On-premises
$0 to get started
Pay as you go
21. 21
[ ]4. Pay as you go, for what you use
21
_ Pay for servers “by the hour” (on-demand)
_ Pay for storage “per Gigabyte” per month
_ Pay for data transfer “per Gigabyte”
_ Easy to turn resources on/off (running costs)
23. 23
_ Automation, less repetitive tasks (“70/30” rule)
_ Better management tools
_ Focus on your business
_ No need to build from scratch, but instead “reuse”
_ No need to work on “Undifferentiated Heavy Lifting”
23
5. Automation, reusable components[ ]
24. 24
1) Elastic Capacity
2) Quick and easy deployment
3) No CapEx, No initial investment
4) Pay as you go, for what you use
5) Automation and Reusable components
Cloud Computing ][
24
25. 2626
2. Amazon Web Services
More
Technical
More
Business Cloud Computing
What is AWS?
Success stories
Unique?
Cloud Myths
Demo
26. 27
What is Amazon Web Services?
_ Reliable, Scalable, Low-Cost Infrastructure
_ Every service offers APIs
_ You can use only the components you need
_ All the important “building blocks” are provided
][
27
29. (as of Jan 2013)
Edge Locations
Dallas
St.Louis
Miami
JacksonvilleLos Angeles (2)
Palo Alto
Seattle
Ashburn (2)
Newark
New York (3)
Dublin
London (2) Amsterdam (2)
Stockholm
Frankfurt (2)Paris (2)
Singapore (2)
Hong Kong (2)
Tokyo
Sao
Paulo
South Bend
San Jose
Osaka
Milan
Global AWS Infrastructure ][
Sydney
30
30. • $5.2B retail
business
• 7,800 employees
• A whole lot of
servers
Every day, AWS adds
enough server
capacity to power
that whole $5B
enterprise
31. 32
Getting started is easy
_ Create an AWS Account
_ Open the AWS Management Console
_ Start using the services
][
32
33. 34
The Amazon Web Services universe[ ]
SDK
API
Web Console
Command Line
34
34. 35
The Amazon Web Services universe[ ]
Management +
Interface
RDS SQS SNS
EMR DynamoDB
SES CloudFront
Redshift
Elastic Beanstalk
Simple WorkFlow
CloudFormation
CloudWatch
IAM
VPC EC2
EBS S3
(some services are omitted here)35
Infrastructure
Building
Blocks
Platform
Building
blocks
Cross
Service
Features Command Line
Web Console
APIs
SDK
39. 40
_ Several services are on AWS
_ Smart-TV Hubsite: Samsung TV application, is on AWS
_ Saved CapEx by 34 Million US$
_ Reduced OpEx by 85%
Samsung ][
40
41. 42
_ 26 Million subscribers
_ Netflix is ~25% of US Internet traffic
_ They are ~100% on AWS
_ Adrian Cockcroft, Cloud Architect:
http://www.slideshare.net/adrianco
Netflix.com ][
42
43. 44
_ Simple way to create videos with your pictures
_ Facebook App: From 50 to 5,000 servers in 3 days
_ Later optimization with Cluster GPU Instances (EC2)
_ Freemium model
Animoto.com ][
44
46. 47
_ Processing of Cassini probe images (200,000+)
_ All-Terrain Hex-Limbed Extra-Terrestrial Explorer robot
_ Many other systems on AWS
NASA JPL ][
47
48. 49
_ Replay and analysis of the activity in the stock market
_ Interface built with Adobe FLEX + AIR
_ The Infrastructure is purely Amazon S3
Nasdaq ][
49
51. 52
_ Dolphin mobile browser: 12+ Million downloads
_ 80+ EC2 instances, growing every month
_ They can focus on business plan, features design and code
completion.
Mobotap: Dolphin Browser ][
52
52. 53
_ Based in Beijing
_ Among the top 7 game developers on Facebook
_ 3 Million daily active users globally
FunPlus Game ][
53
59. 60
_ “Security is our number one priority”
_ Many Security certifications (ISO 27001, PCI-DSS-1, SOC1
Type 2, etc)
_ Data privacy through encryption
_ http://aws.amazon.com/security
_ White Papers: Security Processes, Risk and Compliance
60
Security ][
61. 62
_ Free support
_ Premium support: Developer, Business, Enterprise
_ Service Health Dashboard
_ Health Status for AWS components (EC2, EBS...)
62
Support ][
68. 6969
6. Cloud Computing myths
More
Technical
More
Business Cloud Computing
What is AWS?
Success stories
Unique?
Cloud Myths
Demo
69. — Multiple regions / Availability zones
— Many companies achieve better performance on AWS
— Service Level Agreements
— Amazon S3’s Durability: 99.999999999%
1. The cloud is not reliable ][
70
70. — Security is #1 priority for AWS
— Certifications: SOC1 type II audits, ISO 27001, PCI-DSS-1
— Amazon.com uses AWS technology
— Data privacy through encryption
— http://aws.amazon.com/security
2. Security/privacy not adequate[ ]
71
71. — Scale and utilization are not the same
— Huge capEx
— No true elasticity
— Still need to manage the “undifferentiated heavy lifting”
3. Same benefits on private cloud[ ]
72
72. 73
4. I can’t move everything to AWS[ ]
_ Cloud is not “all or nothing”
_ 100% on Cloud is easier for green field scenarios
_ To start, move small projects to AWS
_ Example: Netflix adopted a long term migration plan
76. Are you…
• Facing a tech refresh in the next year
• You need to add capacity for growing workloads
• You have a new application project
• You plan to launch a technology driven business initiative
• You’re considering outsourcing part or all of your IT
environment
• You’re outsourced and aren’t getting the results you want
78. 79
_ Create an AWS account
_ Subscribe to services (EC2, S3...)
_ Use the AWS Management Console to try them out
_ No termination fees, no commitments
_ You might be eligible for the free tier
(aws.amazon.com/free)
Getting started with AWS ][
79
![2
Before we start ][
2
_ Silence your phones
_ Restrooms / Emergency Exits
_ Your instructor:
Martin Yan [甄文傑]
Amazon Web Services](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)