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GROC 2011 Year End Review
1. 2011 Year End Review
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 1
2. About GROC
• History:
– Founded in 2004
– NFP Status in 2011
– IMBA Affiliated Club Since 2004Our
Mission:
To be an inclusive community designing, building,
maintaining and riding sustainable shared-use
trails
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 2
3. GROC Board Of Directors
Our Current Board Members 2012
– President - Jonathan Brown
Thanks You To Our Outgoing
– Vice-President - Lou Eichel Board members
– Secretary – Steve Wowkowych
– Treasurer – Russ Wait
– Trail Committee Chair – Frank Steiner These individuals not only help found the club
– Volunteer Committee Chair - Mary Lee but continue their advocacy and
Rosenzweig
participation in the community
– Advocacy Committee Chair – Mark Rosenzweig
– Education Committee Chair - Adam Reitz
– Event Committee Chair – Stephen Rickets – Rick Williams
– Community MTB Outreach Coordinator -Shone
Rowley – Eric Metzler
– Members at Large
• Aaron Caveglia – Victor Gaspar
• Mara Peters
• Julie Clayton – ScottLikly
• Andrew DeHaas
• Buzz Weetman – Bruce Hayward
• Gregg Sargis
– Fritz Seager
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 3
4. Volunteers Drive Success
View of volunteer hours and where they were spent
7,778 GROC Volunteer Hours over the Last 4 Years
1600
1400
1200
Volunteer Hours
1000
800
600
400
200
0
Dryer Road Ellison park Ontario Other Parks Tryon Park West Bay Park Whitting Road YMCA Camp NMBP Bike
County Park Arrowhead Patrol
2008 2009 2010 2011
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5. Value Of Volunteers
*Based on Corporation for National and Community Service
Value of GROC Volunteer Hours Invested in Parks
$10,060
2008
$29,524
2008 $21,059
2009 2011
2009
2010
2011
2010
$44,880
Total Value of Volunteer hours by GROC $105,552*
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 5
6. Serving Many Communities
Where are our members (2011)
Brockport, 1% East Rochester, 1%
Canandaigua, 2%
Webster, 6% Churchville, 1% Avon
Batavia
Fairport, 6% Bergen
Bloomfield
Farmington, 3%
Victor, 8% Brighton
Brockport
Henrietta, 2%
Buffalo
Honeoye
Falls, 1% Byron
Caledonia
Macedon, 2%
Canandaigua
cazenovia
Churchville
Clyde
Penfield, 4%
East Rochester
East Syracuse
Rochester, 40% Pittsford, 8%
Elmira
Endicott
Faiport
Fairport
Farmington
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 6
7. GROC’s Park Stewardship
GROC Provides the following services in cooperation with the local land mangers for
each of these Parks:
– Trail Maintenance
• Clearing
• Repairing
• Re routing
– Trail Design and building
– Trail Blazing and mapping
– Organization of regular work parties
• Tryon Park
– Started Pilot Program in 2010
– Creating new trails and repairing and creating more sustainable trail system
– GROC Provided Trail maps and blazing and materials
• West Bay Park
– Started Pilot Program in 2010
– Creating traisl design from scratch as no official trails existed in this park
– GROC Provided Trail maps and blazing and materials
• Dryer Road Park
– Started in 2004
– Home of the Fattire Festival
– 10 miles of trail on 85 acres
• Ontario County Park
– Started in 2007
– Home of the Burning Bike Festival
– 15 miles of Trail on 100+ acres
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 7
8. GROC Trail Crew
GROC Formed GROC trail Crew in 2011
The goals of this program was to organize
and bring new training to our volunteer
community
• Trail Crew Meet Up Group
– 130 registered volunteers
– Hosting over 66 works days in 2011
– Created many new Trail Crew Leaders being
awarded Trail Crew Shirts
• Trail Crew Training Program:
– Run 2011 by Rick Williams
– Had 8 individuals work on sustainable trail
management and building techniques
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 8
9. GROC Recognition In The Community
Outstanding Asset Builder Award: Proclomation From County Legislature:
GROC Honored by Department of Human Services – Award was Dan Quatro and Debbie Draw authored the
accepted on Oct 1st. GROC nominated for this award by Mike proclamation recognizing GROC for our volunteer
Cooper the Penfield's Director of Parks and Recreation. The Asset efforts and contributions to our parks
Builder Award recognizes those who who donate their time in an
effort to encourage our youth in leading positive healthy lives
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 9
10. GROC’s Events
6th Annual Fatire Festival:
This was the 6th year of the Fatire
Festival and event designed to bring a
wider audience into the sport we love.
Over 150 racers and their family and
friends
Burning Bike Festival
It’s a weekend of camping, mountain
biking, food and fun at Ontario County
Park in South Bristol, NY.
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 10
11. IMBA Visit
IMBA Working with GROC
Subaru IMBA Trail Crew join us in Rochester for 3 days
of Training and presentations on Sustainable Trail
Building. Even better we got 2 Trail crews, Steve &
Morgan Lommele and Jake Carten and Jenny Abraham
really put on a fun and full three days.
The Subaru IMBA Trail Crew goes around the country
visiting local areas and working with IMBA clubs to train
and teach trail building techniques and even more than
than help Clubs like our to be the best possible
advocacy groups within our communities. These crews
come with years of knowledge being out in the field and
working on every conceivable trail type and with all
kinds of clubs big and small.
Land Mangers from Monroe County Parks, Victor
Parks, Penfield and others attended training with the
IMBA Crew
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 11
12. Other GROC Community Involvement
• Single Track Academy
– GROC has a summer program for young adults that teaches mountain Bike Skills and much
more. This 6 week course focus on skills, health, advocacy, trail building, and sense of
stewardship for our parks and trails.
– This Year there were over 40 students
• Local Park Clean Up - Ellison Park
trash 3,258 pounds
- About 500 volunteers
-2,861 pounds of e-scrap collected for recycling from the volunteers
Black Creek- 630 pounds of trash; 25 volunteers
Ellison- 850 pounds of trash; 138 volunteers
Genesee Valley- 277 pounds of trash; ~150 volunteers
Mendon Ponds- 380 pounds of trash; ~50-75 volunteers
Ontario Beach- 370 pounds of trash; 40 volunteers
Seneca- 510 pounds of trash; ~100-110 volunteers
GROC wins refurbished laptop for most pounds of trash collected
• National Mountain Bike Patrol
– GROC has a summer program for young adults that teaches mountain Bike Skills and much
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13. Pilot Program Update
• County Is doing it evaluation starting
11/21/2011
– They will be taking photos as they did at the beginning
of the process
• Feedback:
– GROC and The County have received allot of positive
feedback from the community on these parks
– PLEASE SEND LETTER OR EMAILS TO COUNTY the
more feedback the better
– Larry StaubLStaubJr@monroecounty.gov
– Dave RinaldoDRinaldo@monroecounty.gov
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 13
14. GROC Has Grown
• Membership Dollars:
– trail signage
– not for profit legal fees
– materials for skills park
– trail tools
– and other trail advocacy items
– Insurance (1 million dollar policy, allows us to work in parks )
• Current Membership
– 261 Currently Active and Paying members
• 13 Gold Member
• 27 Advocate Members
• 88 Family
• 163 Single
• 36 FREE members
– 358 – is most members we have had paying
• Email list
– 985 deliverable emails
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 14
15. Local Business Support
• Bike Shop Involvement
– Local Bike Shops offering discounts for GROC members and supporting events like Fattire festival
– Local shops also supporting Single Track Academy with sponsorships
• Donations and Support
– These groups have donated over $3,000 dollars over the last 2 years. The donationshave been
presented to GROC for its Outstanding Mountain Bike Advocacy in the region.
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 15
16. GROC 2011 Survey
Results from 2011 Survey gives us some things to think about:
• Over all the survey was very positive and GROC has done allot for off road cycling
in our community.
• Open Comments:
• More Support for other local cycling events
• More opportunities for all levels of ability including GROC lead clinics and rides
• More women specific opportunities to ride and learn
• Youth education and involvement outside our core audience
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 16
17. GROC Focus for 2012- 2013
• Management and Maintenance of Existing Parks:
– Building Trails is only only the first step, proper
maintenance and care of trails are what make the trails
truly sustainable and enjoyable
• Growing our Membership base
– Creating more stewardship opportunities for users of our
parks
– Getting more diverse audiences to volunteer some time in
our parks
– Creating value that will drive people to become members
– More community programs for Women, Youth, and all
levels of riders
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 17
18. GROC Gives, Inc. NFP Status in 2011
Mission
“Mentor under privileged youth in the Genesee Valley Region of New York, Promote
exercise and fitness by providing access to off-road cycling opportunities.”
2 Year Plan for GROC Gives NFP Volunteers
– Fulfill our NFP Mission “Mentor under privileged youth in the Genesee Valley Region of
New York, Promote exercise and fitness by providing access to off-road cycling
opportunities.”
– Create two year plan that identifies grant and community partnership opportunities
Goals for 2012:
– First Grand Application Submitted:
• Parks and Trails New York
• Capacity Building Grants for Parks and Trail Organizations
2/10/2012 Genesee Regional Off-Road Cyclists G.R.O.C. PO BOX 25674 Rochester NY 14625 18