For Your Business!

Meet The Daily Hundred
The Daily Hundred has developed an innovative mobile marketing
platform, which businesses can use to turn customers into an extension
of their marketing team.
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Our platform helps businesses increase brand loyalty, store traffic, customer engagement (both in-store
and online) and most importantly, our platform helps increase sales. Marketing teams can use our
platform to run unique, location specific and time sensitive marketing campaigns, which encourage users
to either create or share branded content. Users receive cash and other great rewards instantly by
completing different actions for their favorite brands.

Problems Facing Businesses Today
Mobile Ads
Brand Loyalty
Content Generation
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It is no secret that the world is going
mobile and the traditional banner ad
model does not translate to mobile
devices.
Customers today no longer think that
receiving a free small drink after 10 full
priced purchases is a good reward for
their loyalty.
In order to reach consumers on mobile
devices, businesses need to look
beyond traditional advertising methods
and adopt more engaging models like
The Daily Hundred.
Companies spend a majority of their
marketing budget on the medium
instead of the actual customer.
Businesses of all sizes need to rethink
this model or risk losing customers.
Companies of all sizes today are
running photo contests in order to
directly interact with their customers and
fans. Unfortunately, even the biggest
companies are just hacking together
existing social media tools like
Instagram, Twitter and Facebook to run
these contests.
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Current offerings are not producing
consistent or controlled results. This has
led to several high profile photo contest
failures in the past year.

The Daily Hundred’s Solution
Empowering customers to become your most effective marketing tool!

Timed Contests
With Timed Contests users compete for big prizes by taking
awesome pictures that meet the contest description set by the
business. Users win by receiving the most votes, taking the most
creative photo or having the most viral photo.
Instant Reward
With Instant Reward users earn small rewards by completing
different actions set by businesses, such as taking a picture or
sharing a piece of content on Facebook and Twitter.

Instant Reward Shoutouts
Win a VIP Trip to Central Florida with airfare & luxury pool home! How how you would
#RockYourVacation with an Instagram video! rockyourvacation.com
1. Users click “Share” in the app and the brand’s
message is automatically posted to their Facebook
and Twitter accounts.
2. The respective user’s connections see the message is from
their friend, not a brand, and are more likely to interact with the
post by either liking or re-sharing it with their connections.
3. As soon as the user successfully shares the
message they receive their reward, so their is instant
gratification.

Instant Reward Pictures
1. Users click “Photo” in the app and take a picture
meeting the description of the type of photo the
brand wants.
2. A large number of users take awesome photos for your brand
and share those photos with friends on Facebook and Twitter.
3. As soon as the user successfully takes the photo they
receive their reward, but it remains pending in their wallet
for 24 hours. This allows brands to ensure the photo is
appropriate and reject photo that aren’t.

Timed Contests
1. Users browse through both local and national
campaigns. They can see what prize each campaign
offers and how they can win the prize.
2. Users enter contests by taking a photo that meets the contest
description. They can then share their photo on Facebook and
Twitter in order to receive more votes.
3. When the contest ends the user/users who receive
the most votes, shares or take the most creative photo
win the prize set by the business.

The Components
Consumers
Businesses
Consumers interact with The Daily Hundred through a mobile and
web app that is universally accessible.
Businesses interact with The Daily Hundred through a robust client
portal, which can be accessed with a smartphone, tablet or
laptop.
iPhone, Android & Web App
Web Dashboard

The Daily Hundred Client Portal
Dashboard
Live Photo Ticker
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View photo submissions in real time
while seeing who submitted them.
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Data Visualization
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Monitor and analyze your Daily
Hundred contests by keeping track
of entries, shares, votes and views.
Top Participants
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View the most active and influential
contest participants in one easy
view.

The Daily Hundred Client Portal
Actions
View Entries
Switch Actions
Take a bird’s eye view of all your
contest submissions and filter
submissions by date, # of shares, #
of votes and # of votes.
Along with viewing the stats for each
photo submission, you can also view
all of the shoutouts along with their
corresponding analytics. See how
many times each user’s share on Twitter
was favorited and retweeted. Also see
how many times each user’s share on
Facebook was liked and reshared.
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Entry Stats
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View the number of votes, shares
and views for each submission.
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The Daily Hundred Client Portal
Participants
View Participants
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View all contest participants on one
screen and understand which
participants are most influential and
effective at promoting your brand.
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Contact Users
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Easily contact your most influential
fans via email.
Winners Only
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Just like on the Entries Page we
allow you to view just contest
winners in order to easily view and
connect with your most influential
users.

The Daily Hundred Client Portal
Creating a Campaign
•Upload Banner Image
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•Create Contest Title
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•Set Description
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•Set Contest Location
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•Pick Start Date
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•Add Additional Rules
Select prize types and ways to win the contest

Why Us?
Industry data and trends show why The Daily Hundred is the future of advertising.

Why Us?
We Are Mobile First
There is currently a massive imbalance in mobile advertising as 10% of media is consumed on mobile devices, but only 1% of total ad spend is
allocated to mobile. This same imbalance existed in the late 90s for the Internet. Traditional digital ad formats do not work on mobile given the small
screen. Thus businesses need to use new mobile-first advertising tools like The Daily Hundred in order to advertise effectively in the mobile world.
50%
38%
Time Spent
Ad Spend
25%
13%
0%
Print
Radio
TV
Internet
Mobile

Why Us?
You’re Not Advertising. Your Customers Are!
Today’s consumer is smarter than ever and isn’t sold just because they saw your banner ad or TV commercial. In fact, 75% of people don’t
accept advertisements as truth! This fact is why using The Daily Hundred is the right choice. By running a Daily Hundred contest you are
empowering your customers to become an extension of your marketing team. Having your customers advertise for you is important because...
10%
Trust
Don’t Trust
90%
...90% of people believe brand recommendations from
friends, which is over 2x as effective as newspaper, TV,
Internet or radio ads.

Why Us?
Facebook and Twitter vs. The Daily Hundred
Both Facebook and Twitter have changed the world and provide business owners with powerful tools to connect with their fans. However,
advertising on their platforms still screams “this is a biased post from the brand”. On both Facebook and Twitter users see “sponsored” or
“promoted” attached to the post, which informs them that the content is not organically generated. With The Daily Hundred your brand is
creating an experience, not an ad, which provides users with real value. Thus you are promoting your brand in a more natural and effective way.

Why Us?
Groupon vs. The Daily Hundred
Groupon claims they help small business owners, but the data and customer testimonials tell a very different story. Here are just a few reasons
why your business should not use Groupon or any other daily deal platform and instead use The Daily Hundred.
• Groupon deals require a 50% discount and take 50% of the revenues. When all is said and done you are left with 25 cents for every dollar of
sales.
• We don’t require discounting, which means we drive the right type of customers to your store instead of driving deal seekers who will never return.
• Groupon’s targeting algorithm will ensure that after your business offers a deal, your competition will be targeted to run the next Groupon and take
your new traffic away.
• We don’t automate the sales process. Even if your competition runs a contest with us, it will not pull traffic away from you since we work to build
real brand loyalty instead of attracting deal seekers with no allegiance to any one brand.
• With Groupon you are exposing your business to uncapped losses as the more successful the Groupon is, the more money your business loses.
Not only does a successful Groupon increase losses, but it also increases lines and wait times. This can upset your loyal customers.
• We charge a set fee, which you can easily incorporate into your marketing budget. Every new customer that visits your business and participates in
your contest will be adding value, not hurting your bottom line.
“We estimate that for every 100 Groupons a restaurant sells it will lose almost $1,200, while the average day spa loses about $2,250 on
Groupon deals. If the deal goes “well” and sells 500 Groupons, the spa would lose about $11,250 while Groupon puts the same amount in
the bank.” - Bill Bice CEO, SpaBoom/CoverBoom on cnbc.com/id/49092709

Results
Here are some key facts and figures that demonstrate our success thus far.

Domino’s Campaign Results
Campaign #1
Campaign #2
Gator Domino’s asked Daily Hundred users to
take a picture of themselves trying their new deep
dish pizza.
Gator Domino’s asked Daily Hundred users to like their
Facebook page, post why they loved Gator Domino’s and
take a picture of their screen showing the like and post.
18%
35%
increase in sales
increase in likes
250
1,533%
orders from our users
increase in people talking about Gator Domino’s
25%
87
new customers
Facebook posts

Domino’s Campaign Results
Freddie Wehbe
Domino’s Franchise Owner
Runs 10 Domino’s in Florida
“I’ve never seen a one-day impact so powerful.”
- Quote from article in The Independent Florida Alligator

Platform Activity
Frequency of Use
6.0
10,000 users
29,600 votes cast
Sessions
3,800 photos submitted
4.5
3.0
1.5
0.0
Daily
Weekly
Daily Hundred
Average Lifestyle App
Monthly

Daily Hundred Customers
Some of our favorite National and Local customers.

Pricing for Campaigns
Monthly Subscription
Run unlimited campaigns and gain full access to our client portal
for a set monthly fee.
$199/month
Future Pricing
We are working on a secondary pricing model where customers
can pay per action, which removes the upfront cost and ensures
that the business is only paying for results.

Contact Us
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260 South Osceola Ave.
Suite 1406
Orlando, FL 32801
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Nick Haase
Email: nick@dailyhundred.com
Phone: 214-673-3067
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Maxwell Finn
Email: max@dailyhundred.com
Phone: 609-664-6630
facebook.com/DailyHundred
twitter.com/thedaily100
Brand Ambassador
Manager Play Book