A subset of the presentation given by Susann Keohane & Nicola Palmarini at the SXSW 2016.
http://schedule.sxsw.com/2016/events/event_PP48742
People are living longer. By 2040 there will be more elderly people than children for the first time in history. Roughly 10,000 Baby Boomers will turn 65 today and every day for the next 15 years. This is creating a societal crisis as many countries face the challenge of supporting an aging population. Accessible technology has a profound purpose. It reinvents the relationship between computers and humans and levels the playing field so that all people have equal access to the information they need for work and life. Accessible technology will create the most positive impact on an aging person’s quality of life.
3. Diversity & Caring
are in our DNA
1914 / Rights for the disabled
1935 / Equal Pay
1937 / China
1943 / Our first woman VP
1953 / Policy Letter #4
1984 / Workplace LGBT equality
9. «The challenge is converting
a world built by and for the young into a world that supports
and engages population that live 100 years and beyond».
Laura Carstensen, professor of psychology and director of the Stanford Center, Time magazine February 23, 2015
10. Source: Booz&Co. New Demographics
Shaping a Prosperous Future as Countries Age, 2011
11. • Market for aging population is a >$20 Trillion WW
opportunity.
• US – Estimated assets for this demographic $8.4 to
$11.6 Trillion
• Aging in Place technological solutions can reduce
cost per Elder by $40K - $125K per year
• US - Elder fraud accounted for $36 Billion in losses
in 2014
• US Govt spent over $3 Billion to expand home-
and community-based services for the Elders
in 2015
• Rising Eldercare costs will disrupt economies 6% of
US GDP will account for social service costs for the
Elder. Double the current percentage.
Japan
Italy
Germany
Ireland
China
Brazil
US
India
Egypt
World
PercentageofPopulation65yearsandolder
2015
https://www.cbo.gov/publication/45543
http://datatopics.worldbank.org/hnp/popestimates
12. Muscles at 40
All of us lose muscle
and gain fat
Eyes at 40
Range of sight
declines
Brain at 70
Cognitive decline
accelerates
Ears at 60
Hearing loss
accelerates
Low vision,
blindness
Motion disability,
wounded people,
rehab
Cognitive disability,
Dislexya, autism
Deaf, low hearing,
associated cognitive
disability
Source: Time Magazine
14. At heart, human beings have a set
of unchanging, fundamental
needs and wants.
•Physical health
•Mental wellbeing
•Safety and security
•Connection to loved ones
Source: IBM, Trendwathcing
15. IoCT
Definition
A network of connected objects
(devices, sensors) and cognitive systems with
a clear mission: to actively care for people –
their physical and mental wellbeing, homes,
loved ones ..
Source: IBM, Trendwathcing
16. ...and…
when applied to the aging - to allow family
members, doctors and caregivers to proactively
monitor the health and well-being of the world's
aging population.
Source: IBM, Trendwathcing
17. At last, smart objects
that put people first.
Source: IBM, Trendwatching
18. Why now?
•The aging trend
•Cheaper and more efficient wireless
connectivity chips
•Rising adoption of cloud
•Ultra-precise geo-location
•The crowdfunding revolution
•Cognitive Era
Source: IBM, Trendwatching
25. •Heightened expectations of care
•Unstructured data
•Rising privacy Concerns
•New business models
The future
Source: IBM, Trendwatching
26. Can digital technologies driven by the cognitive era leverage a better
sense of care, enhancing human relations, predicting
events, involving users and caregivers and creating a
sustainable business model for the local public administration?
or
Can technology support
the pursue of dignity?
The challenge behind the City of Bolzano (Italy) project
27. Human Experience Unstructured Data: learning users’ behavior from ambient
Source: IBM
This scenario proves that leveraging
the power of Cognitive Computing
crucial informations can be obtained
from simple data like CO or CO2.
28. Care is getting an attention as never
before by the market (start-ups included)
The value of unpaid care nationwide at $691
billion in 2012, roughly 4.3 percent of the
country's GDP. That figure could rise to
$838.8 billion by 2050.
1/3rd of the U.S. population are informal caregivers
and collectively provide about 1.2 billion hours of unpaid work weekly
The rise of new business models Market opportunity
Source: AARP, Honor