The #1 reason why startups fail... and why you can't acquire customers. Find out the 5 easy questions that will put you and your business back on track

1. The #1 Reason Why
Startups Fail…
And Why You Can’t Acquire Customers
and… 5 easy questions that will put you back on track
Issue # 1

2. If we focus on making a
good product, then the
customers will come.
“
”

3. If only it was that easy…
But if no one knows you,
Who will buy from you?
nobody.

4. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
A good product or
service is not your #1
priority…

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+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
Identifying your ideal
customer is.

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+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
You can’t solve problems if
you don’t know who you’re
solving it for.
what “good” is until you know what good means to a customer
You don’t know

7. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
Reason Why Startups Fail
is because they focus on their product
or service and forget about their
customer.
#1

8. Customers always come first And have
questions5 they demand answers to

9. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
1
What problem are you solving
for me?

10. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
2
Why is your product or service
better at solving this problem
than other products or services?

11. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
3
How are you going to make it
easy for me to find out about
your product or service?

12. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
4
How are you going to
demonstrate that you’re better?

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5
How are you going to make it
easy for me to buy?

14. Answer the questions…
then
VALIDATEThey are only good answers… if your ideal customers
think they are good answers too.
Do not rely on your opinion, rely on theirs.

15. www.BFEconsulting.com
+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
Making things better, faster and easier isn’t a matter of native talent, it’s how you use and leverage
knowledge to fundamentally change the way you do things. It’s about knowing where to put your time
and effort, understanding how your environment operates and devising strategies to develop an
advantage.
This is exactly what BFEconsulting delivers to our clients. We help you achieve superior business
results by analyzing your current environment and optimizing your business to outperform. More
importantly, we do this by taking time tested methods that have helped our clients achieve their
desired outcomes.
about us
our philosophy

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+1(604) 563 5028 | e-mail: contactme@BFEconsulting.com
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