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PRESENTED BY: 
NEETU SINGH SATSANGI
Table of contents:- 
• Introduction 
• Key partners 
• Key activities 
• Processes 
• Value proposition 
• Customer relationship 
• Customer segment 
• Key resources 
• Channels 
• Revenue streams 
• Cost structure 
• Advantages of shopping with junglee.com 
• References
Introduction of Junglee.com 
Industries served Internet, Online retailing 
Geographic areas Served Worldwide 
Headquarters U.S. 
Web address www.junglee.com 
Current CEO Jeff Bezos 
Revenue $ 61.09 billion (2012) 
Profit $ 39 million (2012) 
Employees 88,400 (2012) 
Main Competitors eBay Inc., Apple Inc., Barnes & Noble, 
Inc., Wal-Mart.com USA.
Timeline 
• Junglee.com was 
launched by 
America’s top E-commerce 
website Amazon 
February 
2012 
• Junglee.com 
announces 
partnership with 
Quikr.com 
January 
2014
Logo
Vision and Mission of Junglee.com 
“Our vision is to be earth's most customer 
centric company; to build a place where 
people can come to find and discover anything 
they might want to buy online.” 
“We seek to be Earth’s most customer-centric 
company for four primary customer sets: 
consumers, sellers, enterprises, and content 
creators.”
Organizational Structure 
Board of 
Directors 
Corporate R&D 
Jeff Bezos 
Founder & CEO 
Corporate HQs 
staff 
Amit Agrawal, Country Head & VP, 
Amazon India 
BOD 
CEO 
Marketing 
CEO 
Operations 
CEO Business 
Expansion 
CEO 
Development 
CEO Editorial
Development in the Industry 
Revenue Growth 
E-commerce 
Industry 
(Revenue 
Year-wise) 
2009 
$2.5Billion 
2012 
$8.5Billion 
2013 
$16 Billion 
2023 
$56 Billion 
Top Cities in Online Shopping India 2013
Junglee.com users can compare prices of new 
products across hundreds of online shopping 
sites and also find locally available pre-owned 
products listed on Quikr.com via Junglee.com. 
Product reviews Seller ratings 
Personalized 
recommendations
Key Partners 
Quikr.com is the only partner of Junglee.com 
They share the database for pre-owned 
electronic goods to give customers a wide variety 
of choice. 
The strategic partnership helped junglee to gain 
already existing traffic of Quikr.com and 
Quikr.com got an expanded platform for its 
products.
A product for sale on junglee.com will have the 
following details specified/listed 
 Description about the product, 
 Key Features of the product, 
 Target audience for the product, 
 Dimensions and weight of the product, 
 Information about the sellers, 
 Price of the product, 
 Shipping rate for the product (may be different for 
different sellers), 
 Estimated Delivery Time, 
 Product Return policy, 
 Rating as per Amazon and Junglee (based on reviews by 
consumers),etc.
Key activities 
(Platform for retailers) 
• Post Ads free 
• Selling on Junglee
Key Activities(contd.) 
Selling on Junglee, Fulfillment by Amazon.
Value Proposition 
( For one product, all the retailers in market online/offline with prices ) 
1. Product discovery 
2. Wide variety of items in stock 
3. Price comparison 
4. Best offers on major e-retailer sites 
5. Convenience for the customer to find all brands they may aspire on 
one platform 
6. Discount Hubs 
7. Seller information Section 
8. Related Product Listings 
9. 1700+ brands 
10.60000 local retailers in 7major cities
Customer Relationships 
Product Reviews 
Feedback button on 
every product page 
Personalized 
recommendations 
Customer Care 
Helpline 
Automated Processes 
for uploading new 
products for sellers, 
no need of contacting 
anyone or anything.
Customer Segments 
• Mass Market (Online Shoppers) 
 Early majority Internet shoppers 
 College students 
 Price conscious shoppers 
 Early Adopters (kindle) 
• Sellers 
 Current low performing sellers 
 Third party retailers 
 Online sellers
Key Resources 
• Revenue is generated by sellers who sell on this 
website, the price is per unit basis. 
• Distribution Channel is required only for the 
fulfillment option
Channels 
The awareness about the website was made 
through ads on social media website only. 
The channels of fulfilling the customer 
requirements is through other sellers and 
Amazon itself. 
Amazon is relatively new in the market and 
the traffic generated on junglee is helpful for 
the Amazon to build new customer base.
Revenue Streams 
• Subscription fees paid by sellers 
• Referral fees paid by sellers on each unit sold 
• This website deals in B2B so the revenue is 
generated only by sellers. 
Customer 
Pay to 
Junglee.com 
Deduction 
of referral 
fees 
Sellers 
account 
credited
Revenue Streams (Illustration) 
To sell on Junglee i.e. the products will be listed and every item sold 
will have its cost.
Revenue Streams (Illustration) 
Fee structure for Fulfillment by Amazon
Cost Structure 
Salaries 
Warehousing 
Cost-Rents, 
Vehicles, 
Distribution 
and Logistics 
Costs 
Advertisement 
Administration 
Cost 
Bank charges 
on online 
payments 
Sales tax, VAT, 
CST et al
What is ‘Junglee’ doing differently to increase its 
market share in India? 
We recently launched 
the Junglee Android app. 
auto-suggest feature, filters to help refine results by brand, price, item 
condition, discount, average customer review and more attributes. 
enables shoppers to search across online and local sellers together 
as well as compare prices across new and used products, 
checking prices, the app allows shoppers access to reviews 
for millions of products that are listed on Junglee.com . 
Shoppers can check prices and 
read product reviews anywhere. 
The seller ratings help customers 
evaluate sellers and choose the right one
Advantages of shopping with junglee.com 
Better Choice of products as well as choice of 
sellers. Some products which were earlier 
available only in foreign countries, are now 
available for sale on junglee.com. 
More options for shipment/delivery of 
products, saving time and sometimes money. 
Genuine Reviews from various customers of 
the same product. 
Well drafted product return policies. 
Great packaging and customer service (based 
on reviews of Amazon users). 
Amazon offers great deals during Christmas, 
Thanksgiving and Valentine's Day.Similarly, 
junglee.com users can expect great deals 
during these festivals as well as some Indian 
festivals like Independence Day, Diwali, 
Ganesh Chaturthi, Eid, etc.
Why the model is successful? 
• Price discovery and end purchase at one spot. 
• Unbiased image in customers 
• Brands spending Crores to build brand and image but if featured on 
junglee even if the brand is not known customer has the guarantee of 
amazon quality and the product will sell. 
• The idea is killer; as it is in accordance with Indian mindset of choice and 
sasta. 
• 1700+ Indian as well as global brands in more than 25 categories, 
virtually anything an online shopper may think of. 
• 150 million Internet users out of 1.5 billion population, lot of scope to 
grow in E-commerce. Online Shopping is in its nascent stage. 
• It is creating traffic for Amazon.In as well as running on no loss-no profit 
for now.
References:- 
• http://www.junglee.com/f/1000734373 
• http://www.amazon.in/gp/feature.html?ie=UTF8&docId=1000723453 
• https://www.google.co.in/?gfe_rd=cr&ei=VCNnVKuiDunA8gftq4HYCw&gws_rd=ssl# 
q=+product+security+of+junglee.com 
• http://www.technuter.com/breaking-news/junglee-is-a-neutral-and-unbiased-platform-offering- 
a-single-convenient-place-where-customers-can-find- 
• http://www.junglee.com/?tag=googjuhydr- 
21&hvadid=45625452405&hvpos=1t1&hvexid=&hvnetw=g&hvrand=1759767668893 
1416159&hvpone=&hvptwo=&hvqm
Thank you..!

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Junglee.com

  • 1. PRESENTED BY: NEETU SINGH SATSANGI
  • 2. Table of contents:- • Introduction • Key partners • Key activities • Processes • Value proposition • Customer relationship • Customer segment • Key resources • Channels • Revenue streams • Cost structure • Advantages of shopping with junglee.com • References
  • 3. Introduction of Junglee.com Industries served Internet, Online retailing Geographic areas Served Worldwide Headquarters U.S. Web address www.junglee.com Current CEO Jeff Bezos Revenue $ 61.09 billion (2012) Profit $ 39 million (2012) Employees 88,400 (2012) Main Competitors eBay Inc., Apple Inc., Barnes & Noble, Inc., Wal-Mart.com USA.
  • 4. Timeline • Junglee.com was launched by America’s top E-commerce website Amazon February 2012 • Junglee.com announces partnership with Quikr.com January 2014
  • 6. Vision and Mission of Junglee.com “Our vision is to be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.” “We seek to be Earth’s most customer-centric company for four primary customer sets: consumers, sellers, enterprises, and content creators.”
  • 7. Organizational Structure Board of Directors Corporate R&D Jeff Bezos Founder & CEO Corporate HQs staff Amit Agrawal, Country Head & VP, Amazon India BOD CEO Marketing CEO Operations CEO Business Expansion CEO Development CEO Editorial
  • 8. Development in the Industry Revenue Growth E-commerce Industry (Revenue Year-wise) 2009 $2.5Billion 2012 $8.5Billion 2013 $16 Billion 2023 $56 Billion Top Cities in Online Shopping India 2013
  • 9. Junglee.com users can compare prices of new products across hundreds of online shopping sites and also find locally available pre-owned products listed on Quikr.com via Junglee.com. Product reviews Seller ratings Personalized recommendations
  • 10. Key Partners Quikr.com is the only partner of Junglee.com They share the database for pre-owned electronic goods to give customers a wide variety of choice. The strategic partnership helped junglee to gain already existing traffic of Quikr.com and Quikr.com got an expanded platform for its products.
  • 11. A product for sale on junglee.com will have the following details specified/listed  Description about the product,  Key Features of the product,  Target audience for the product,  Dimensions and weight of the product,  Information about the sellers,  Price of the product,  Shipping rate for the product (may be different for different sellers),  Estimated Delivery Time,  Product Return policy,  Rating as per Amazon and Junglee (based on reviews by consumers),etc.
  • 12. Key activities (Platform for retailers) • Post Ads free • Selling on Junglee
  • 13. Key Activities(contd.) Selling on Junglee, Fulfillment by Amazon.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26. Value Proposition ( For one product, all the retailers in market online/offline with prices ) 1. Product discovery 2. Wide variety of items in stock 3. Price comparison 4. Best offers on major e-retailer sites 5. Convenience for the customer to find all brands they may aspire on one platform 6. Discount Hubs 7. Seller information Section 8. Related Product Listings 9. 1700+ brands 10.60000 local retailers in 7major cities
  • 27. Customer Relationships Product Reviews Feedback button on every product page Personalized recommendations Customer Care Helpline Automated Processes for uploading new products for sellers, no need of contacting anyone or anything.
  • 28. Customer Segments • Mass Market (Online Shoppers)  Early majority Internet shoppers  College students  Price conscious shoppers  Early Adopters (kindle) • Sellers  Current low performing sellers  Third party retailers  Online sellers
  • 29. Key Resources • Revenue is generated by sellers who sell on this website, the price is per unit basis. • Distribution Channel is required only for the fulfillment option
  • 30. Channels The awareness about the website was made through ads on social media website only. The channels of fulfilling the customer requirements is through other sellers and Amazon itself. Amazon is relatively new in the market and the traffic generated on junglee is helpful for the Amazon to build new customer base.
  • 31. Revenue Streams • Subscription fees paid by sellers • Referral fees paid by sellers on each unit sold • This website deals in B2B so the revenue is generated only by sellers. Customer Pay to Junglee.com Deduction of referral fees Sellers account credited
  • 32. Revenue Streams (Illustration) To sell on Junglee i.e. the products will be listed and every item sold will have its cost.
  • 33. Revenue Streams (Illustration) Fee structure for Fulfillment by Amazon
  • 34. Cost Structure Salaries Warehousing Cost-Rents, Vehicles, Distribution and Logistics Costs Advertisement Administration Cost Bank charges on online payments Sales tax, VAT, CST et al
  • 35. What is ‘Junglee’ doing differently to increase its market share in India? We recently launched the Junglee Android app. auto-suggest feature, filters to help refine results by brand, price, item condition, discount, average customer review and more attributes. enables shoppers to search across online and local sellers together as well as compare prices across new and used products, checking prices, the app allows shoppers access to reviews for millions of products that are listed on Junglee.com . Shoppers can check prices and read product reviews anywhere. The seller ratings help customers evaluate sellers and choose the right one
  • 36. Advantages of shopping with junglee.com Better Choice of products as well as choice of sellers. Some products which were earlier available only in foreign countries, are now available for sale on junglee.com. More options for shipment/delivery of products, saving time and sometimes money. Genuine Reviews from various customers of the same product. Well drafted product return policies. Great packaging and customer service (based on reviews of Amazon users). Amazon offers great deals during Christmas, Thanksgiving and Valentine's Day.Similarly, junglee.com users can expect great deals during these festivals as well as some Indian festivals like Independence Day, Diwali, Ganesh Chaturthi, Eid, etc.
  • 37. Why the model is successful? • Price discovery and end purchase at one spot. • Unbiased image in customers • Brands spending Crores to build brand and image but if featured on junglee even if the brand is not known customer has the guarantee of amazon quality and the product will sell. • The idea is killer; as it is in accordance with Indian mindset of choice and sasta. • 1700+ Indian as well as global brands in more than 25 categories, virtually anything an online shopper may think of. • 150 million Internet users out of 1.5 billion population, lot of scope to grow in E-commerce. Online Shopping is in its nascent stage. • It is creating traffic for Amazon.In as well as running on no loss-no profit for now.
  • 38. References:- • http://www.junglee.com/f/1000734373 • http://www.amazon.in/gp/feature.html?ie=UTF8&docId=1000723453 • https://www.google.co.in/?gfe_rd=cr&ei=VCNnVKuiDunA8gftq4HYCw&gws_rd=ssl# q=+product+security+of+junglee.com • http://www.technuter.com/breaking-news/junglee-is-a-neutral-and-unbiased-platform-offering- a-single-convenient-place-where-customers-can-find- • http://www.junglee.com/?tag=googjuhydr- 21&hvadid=45625452405&hvpos=1t1&hvexid=&hvnetw=g&hvrand=1759767668893 1416159&hvpone=&hvptwo=&hvqm

Notes de l'éditeur

  1. Amazon, homeshop18, jabong, yepme, myntra, indiatimes shopping, croma,staples,ezone, fashionara