3. Introduction of Junglee.com
Industries served Internet, Online retailing
Geographic areas Served Worldwide
Headquarters U.S.
Web address www.junglee.com
Current CEO Jeff Bezos
Revenue $ 61.09 billion (2012)
Profit $ 39 million (2012)
Employees 88,400 (2012)
Main Competitors eBay Inc., Apple Inc., Barnes & Noble,
Inc., Wal-Mart.com USA.
4. Timeline
• Junglee.com was
launched by
America’s top E-commerce
website Amazon
February
2012
• Junglee.com
announces
partnership with
Quikr.com
January
2014
6. Vision and Mission of Junglee.com
“Our vision is to be earth's most customer
centric company; to build a place where
people can come to find and discover anything
they might want to buy online.”
“We seek to be Earth’s most customer-centric
company for four primary customer sets:
consumers, sellers, enterprises, and content
creators.”
7. Organizational Structure
Board of
Directors
Corporate R&D
Jeff Bezos
Founder & CEO
Corporate HQs
staff
Amit Agrawal, Country Head & VP,
Amazon India
BOD
CEO
Marketing
CEO
Operations
CEO Business
Expansion
CEO
Development
CEO Editorial
8. Development in the Industry
Revenue Growth
E-commerce
Industry
(Revenue
Year-wise)
2009
$2.5Billion
2012
$8.5Billion
2013
$16 Billion
2023
$56 Billion
Top Cities in Online Shopping India 2013
9. Junglee.com users can compare prices of new
products across hundreds of online shopping
sites and also find locally available pre-owned
products listed on Quikr.com via Junglee.com.
Product reviews Seller ratings
Personalized
recommendations
10. Key Partners
Quikr.com is the only partner of Junglee.com
They share the database for pre-owned
electronic goods to give customers a wide variety
of choice.
The strategic partnership helped junglee to gain
already existing traffic of Quikr.com and
Quikr.com got an expanded platform for its
products.
11. A product for sale on junglee.com will have the
following details specified/listed
Description about the product,
Key Features of the product,
Target audience for the product,
Dimensions and weight of the product,
Information about the sellers,
Price of the product,
Shipping rate for the product (may be different for
different sellers),
Estimated Delivery Time,
Product Return policy,
Rating as per Amazon and Junglee (based on reviews by
consumers),etc.
26. Value Proposition
( For one product, all the retailers in market online/offline with prices )
1. Product discovery
2. Wide variety of items in stock
3. Price comparison
4. Best offers on major e-retailer sites
5. Convenience for the customer to find all brands they may aspire on
one platform
6. Discount Hubs
7. Seller information Section
8. Related Product Listings
9. 1700+ brands
10.60000 local retailers in 7major cities
27. Customer Relationships
Product Reviews
Feedback button on
every product page
Personalized
recommendations
Customer Care
Helpline
Automated Processes
for uploading new
products for sellers,
no need of contacting
anyone or anything.
28. Customer Segments
• Mass Market (Online Shoppers)
Early majority Internet shoppers
College students
Price conscious shoppers
Early Adopters (kindle)
• Sellers
Current low performing sellers
Third party retailers
Online sellers
29. Key Resources
• Revenue is generated by sellers who sell on this
website, the price is per unit basis.
• Distribution Channel is required only for the
fulfillment option
30. Channels
The awareness about the website was made
through ads on social media website only.
The channels of fulfilling the customer
requirements is through other sellers and
Amazon itself.
Amazon is relatively new in the market and
the traffic generated on junglee is helpful for
the Amazon to build new customer base.
31. Revenue Streams
• Subscription fees paid by sellers
• Referral fees paid by sellers on each unit sold
• This website deals in B2B so the revenue is
generated only by sellers.
Customer
Pay to
Junglee.com
Deduction
of referral
fees
Sellers
account
credited
32. Revenue Streams (Illustration)
To sell on Junglee i.e. the products will be listed and every item sold
will have its cost.
34. Cost Structure
Salaries
Warehousing
Cost-Rents,
Vehicles,
Distribution
and Logistics
Costs
Advertisement
Administration
Cost
Bank charges
on online
payments
Sales tax, VAT,
CST et al
35. What is ‘Junglee’ doing differently to increase its
market share in India?
We recently launched
the Junglee Android app.
auto-suggest feature, filters to help refine results by brand, price, item
condition, discount, average customer review and more attributes.
enables shoppers to search across online and local sellers together
as well as compare prices across new and used products,
checking prices, the app allows shoppers access to reviews
for millions of products that are listed on Junglee.com .
Shoppers can check prices and
read product reviews anywhere.
The seller ratings help customers
evaluate sellers and choose the right one
36. Advantages of shopping with junglee.com
Better Choice of products as well as choice of
sellers. Some products which were earlier
available only in foreign countries, are now
available for sale on junglee.com.
More options for shipment/delivery of
products, saving time and sometimes money.
Genuine Reviews from various customers of
the same product.
Well drafted product return policies.
Great packaging and customer service (based
on reviews of Amazon users).
Amazon offers great deals during Christmas,
Thanksgiving and Valentine's Day.Similarly,
junglee.com users can expect great deals
during these festivals as well as some Indian
festivals like Independence Day, Diwali,
Ganesh Chaturthi, Eid, etc.
37. Why the model is successful?
• Price discovery and end purchase at one spot.
• Unbiased image in customers
• Brands spending Crores to build brand and image but if featured on
junglee even if the brand is not known customer has the guarantee of
amazon quality and the product will sell.
• The idea is killer; as it is in accordance with Indian mindset of choice and
sasta.
• 1700+ Indian as well as global brands in more than 25 categories,
virtually anything an online shopper may think of.
• 150 million Internet users out of 1.5 billion population, lot of scope to
grow in E-commerce. Online Shopping is in its nascent stage.
• It is creating traffic for Amazon.In as well as running on no loss-no profit
for now.