This presentation looks at how six key business / tech trends - from industry globalisation and digitisation, to technology cost/capability, AI and automation - are changing tech leaders' worlds.

1. Six key business/tech trends and
how they’re impacting IT
investment and governance
Neil Ward-Dutton
Founder, Research Director

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#1: Business globalisation / digitisation
Multi-channel service,
instant information,
responsiveness,
transparency, …
Media, entertainment,
payments & banking,
travel & transport,
hospitality, telecoms, …
IP theft, human capital
risk, environmental risk,
business continuity,
product liability, credit
risk, ID theft, data
breach, …
Sustainability,
transparency, probity,
etc
Changingrisk
landscape
Newcustomer
expectations
Newdigital-native
competitors
Changingstakeholder
expectations

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#2: Customer power
43% of 16-24 year olds and
46% of 25-30 year olds are
attracted to personalised
goods and services
(Source: Deloitte survey, 2015)
Source: McKinsey

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#3: A new wave of automation
Interaction
Insight
Integration
LearningProgrammed
Sensing and responding in
more human ways
From ‘operator’ to ‘human’
interfaces
Interactive, predictive, advisory analytics
From static to interactive
From retrospective to predictive
From information to recommendation
Long-tail integration and automation
From IT-driven to business-driven
From programming to visual design

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#4: Digital reinvention of knowledge work
 System-recommended
decisions, tasks and
processes
 Open collaboration on tasks
and processes
 Digital fieldwork
 Bringing customers into
processes
 […]
Who?
When?Why?
How?
What?
Where?

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#5: From as-a-service to self-service

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#6: Digital resource abundance …

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… and scarcity
…
Graduations from UK
universities, by subject

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Beyond Digital-as-destination
Instrumentation
of products,
services,
processes
Agility of
services,
processes,
business models
Internet of
infrastructure,
products
Internet of
personal devices
Internet of
conversations
Internet of
applications,
platforms

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Corporate tech leaders’ expectations are changing
“We need ‘test-
and-learn’
platforms”
“We need
bridging
strategies and
platforms to
harden
innovations”“Fail fast, scale
fast”
“We’re carving
out budgets
with different
spending
parameters”
“Bimodal is
useless”
“We can’t
accept
business-as-
usual”
Retail, utilities, travel/transport, CPG, insurance,…

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Optimise for uncertainty
Design for stability Design for change
Serves the
business
Collaborates to
serve the customer
Corporate
standards
Visibility, shared
responsibility
Feature fetish
As simple and
open as possible
City planning Gardening
Organisation
Procurement
Capabilities
Governance
Strategy /
architecture

12. Neil Ward-Dutton, Founder and Research Director
@neilwd
neilwd@mwdadvisors.com
Thank you!