8. • Demographics
• Neighborhoods
• Destinations: where residents work, play,
shop, go to school, and hang out
• Technology availability/usage
• Quality of life goals and priorities
10. Member profile
• Age range
• Neighborhood
• School (add to patron record)
• Other demographics or target audiences (add
to patron record) e.g. Spanish speakers,
business owners, new residents, etc.
• Recruitment rate
• Retention rate
14. Consensus
The process was fair
I understood the decision criteria
There was an opportunity for my voice to be
heard
Even if the direction isn’t exactly what I would
have chosen, I will support it with positive
communications and actions
15.
16. Strategic profile
• Mission, vision, values
• Alignment with broader
community goals
• Positioning with respect
to other service providers
• Desired impact
20. Service profile
• Complete list of services available
• When each service was introduced
• How each service relates to the library’s
strategic profile
• Where each service is offered – in the library,
out in the community, online/virtual
22. Demand data
• Number and percentage of members who are
using each service
• Types/groups of members who are using each
service
• Seasons, days, or times of heaviest demand
• Services for which community demand
exceeds the library’s capacity to respond, with
an estimate of the gap
23. Bonus: What is a “typical” transaction
for members of different groups?
34. 6. Gather brief, compelling stories
about the impact of library services
Critical pieces:
1. Person – Caden was a bright 6 year old boy.
2. Problem – Caden had a stutter, and was having
trouble in school.
3. Library intervention – Caden’s Mom took him to
the library, and he saw a library program where
children were reading to service dogs. Caden
began reading to Toby, and eventually overcame
his stutter.
4. Happy ending – Caden’s Mom called last week,
and he’s doing much better in school!