This presentation discusses the market trends of digital publishing. It gives examples of how through Singapore's skoob eBookStore http://www.skoob.com.sg and De!ite eMagazine Store, content publishers and authors could garner ancillary channels and revenues.

1. HOW DIGITAL PUBLISHING CAN
EXPAND ANCILLARY CHANNELS
Nelson Wee
Director, Business Development, Apps & Content
SingTel Multimedia Group
Profile: http://www.linkedin.com/in/nelsonwee
Twitter: @nelsonwee

2. Mobility > Growth | Reach | Engage

3. Market Trends in Digital Publishing
1. Digitization of books and
textbooks.
2. Proliferation & growth of tablets
and smartphones, over PCs,
laptops, netbooks.
3. Multi-functional devices are
gaining popularity for reading.
4. Cloud consumption, virtualization
& mobility are the lead emerging
trends for 2011, e.g. Kindle Cloud
Reader, Kobo cloud bookstore
5. Interactive learning – social
media, rich media etc.

4. skoob
Singapore’s Favourite eBookStore
1 2 3
• Up to 20% • 1 eBook, can • Local content
cheaper than be shared up (education
physical to 5 devices books, study
books. (PC, laptops, guides,
tablets, smart children
phones) stories, local
stories)
20%

5. Welcome to the skoob!
skoob Website skoob from your Android tablet or smartphone
skoob from your iPhone skoob from your iPad

6. eMagazines market adoption is picking up
Next growth in Rich Media interactive eMagazines
De!ite Ver 2.o
launch
iOS HoneyComb

7. De!ite yourself with your favourite Magazines!
• No more visiting stores or carrying heavy
BEST DIGITAL MEDIA
magazines around.
• Over 50 magazine titles to choose from.
• Up to 60% cheaper than physical copies.
• Average $5 per issue (starts from $1.99).
• Download De!ite app for FREE from the
iTunes App Store or Android Market.
• All SingTel Android Tablets come
preloaded with De!ite app.

8. eMagazines for Working Professionals
Working zbbz
The Edge Singapore
Professionals Business Today
Playworks
• Tablet owners Golf Malaysia
Jetgala
Hardware Mag (HWM)
• Tech-savvy PC.com
Amica
Singapore Tatler
• English-speaking 9tro Magazine
BLACK Magazine
Hypertune
• Male & Females Shift
Silverscreen
Epicure
• Consumers of Appetite
Wine & Dine
business and lifestyle PETS Magazine
Home Concepts
Home + Living
magazines Hiragana Times
Via
M2
F*** Magazine

9. eMagazines for Parents with Kids
FAMILY Young Reader Club
WaWa in Kids World
• Tablet owners Parents World
Today's Parent
• Mums & Kids Singapore's Child
TEENAGE
• English-speaking Epicure
Appetite
• Consumers of Wine & Dine
PETS Magazine
Parenting,
Home Concepts
Educational, Home & Home + Living
Adorn Home
Lifestyle magazines Health No.1
Ezyhealth & Beauty

10. Multimedia Group
Nelson Wee
l: http://www.linkedin.com/in/nelsonwee
t: @nelsonwee