Creativity as a starting point for innovation

Creativity as a starting point for innovation Stanislav Nemeržitski Tallinn University

Defining creativity ,[object Object],[object Object],[object Object]

Defining innovation ,[object Object],[object Object],[object Object],[object Object],[object Object]

Social innovation ,[object Object],[object Object],[object Object],[object Object]

Components theory of creativity (Amabile, 1996) and innovation Work environment Intrinsic motivation Field related knowledge Creativity related processes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],CREATIVE RESULT External component (independent of indiv.) Internal components (depending on indiv.) INNOVATION INNOVATION

Team motivation (West, 1997) INPUT GROUP PROCESSES (CREATIVE) OUTPUT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Supporting creativity in group leads to innovative ideas ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Creativity as a starting point for innovation

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Creativity as a starting point for innovation