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What is Life in the Clickstream about?    ,[object Object],cut ,[object Object]
The Union then decided to held it’s third “Future of Journalism” in Melbourne andThey released a new report called ‘Life in the Clickstream’ ,[object Object],   changing media environment
This report based on: ,[object Object],and surveys of executives and Alliance members nationally. ,[object Object]
executives, journalists,
academics and
commentators,  to build an accurate picture of the extent and pace of industry change, ,[object Object],[object Object]
American newspapers have lost nearly a quarter of their circulation since average daily figures peaked in 1984 at 63.3 million. The most recent figures are 48.4 million for Monday to Saturday,with Sunday newspapers falling 15.3 per cent to 48.8 million. There is agenerational shift in US TV consumption. Youth is rejecting television in favour of the internet. This is particularly marked in under 25s, who spend more time online than watching television Emily Bell, The Guardian’s director of digital content, recently predicted two years of “carnage” and that between five and 11 newspapers would disappear, shrinking the market by about 25 per cent.
[object Object]
 Attitudes to online news vary widely: a majority (51 per cent) used websites and blogs to follow stories that matter to them or their family ,[object Object],   said they thought news sites and blogs,     by their very nature, were superficial and “    no substitute for quality journalism     and analysis”.
The Crisis Companies approach the crisis in different ways, but almost all have slashed significant numbers of journalists: 10 per cent at Newsquest (owned by the US Gannet); 120 at Midland News,  which owns regional newspapers and  radio stations; up to 500 at ITV, which has announced it will slash 17 regional broadcasters to nine. The list goes on: The Express announced in August it would do away with sub-editors and had bought software allowing journalists to file directly on to the page,  The Financial Times announced 60 redundancies, Trinity Mirror, which owns the Daily and Sunday Mirror and a group of regional papers has sacked 76 journalists and demanded its staff reapply for their jobs
The key concern for Alliance members is how the worsening global – and sector – forecasts will affect jobs The number of full-time Australian journalists has, by Alliance estimates,fallen 13 per cent since 2001, from just under 8500 across all media to around 7,500.
The Alliance commissioned Essential Media to survey shifts in dominant news sources in the past five years: Use of online news websites increased 13 per cent Use of radio news bulletins increased 3 per cent Use of TV news bulletins fell 8 per cent   Yet commercial TV remains the dominant source of news for most, with national and metropolitan dailies second

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Life in clickstream presentation

  • 1.
  • 2.
  • 3.
  • 4.
  • 7.
  • 8. American newspapers have lost nearly a quarter of their circulation since average daily figures peaked in 1984 at 63.3 million. The most recent figures are 48.4 million for Monday to Saturday,with Sunday newspapers falling 15.3 per cent to 48.8 million. There is agenerational shift in US TV consumption. Youth is rejecting television in favour of the internet. This is particularly marked in under 25s, who spend more time online than watching television Emily Bell, The Guardian’s director of digital content, recently predicted two years of “carnage” and that between five and 11 newspapers would disappear, shrinking the market by about 25 per cent.
  • 9.
  • 10.
  • 11. The Crisis Companies approach the crisis in different ways, but almost all have slashed significant numbers of journalists: 10 per cent at Newsquest (owned by the US Gannet); 120 at Midland News, which owns regional newspapers and radio stations; up to 500 at ITV, which has announced it will slash 17 regional broadcasters to nine. The list goes on: The Express announced in August it would do away with sub-editors and had bought software allowing journalists to file directly on to the page, The Financial Times announced 60 redundancies, Trinity Mirror, which owns the Daily and Sunday Mirror and a group of regional papers has sacked 76 journalists and demanded its staff reapply for their jobs
  • 12. The key concern for Alliance members is how the worsening global – and sector – forecasts will affect jobs The number of full-time Australian journalists has, by Alliance estimates,fallen 13 per cent since 2001, from just under 8500 across all media to around 7,500.
  • 13. The Alliance commissioned Essential Media to survey shifts in dominant news sources in the past five years: Use of online news websites increased 13 per cent Use of radio news bulletins increased 3 per cent Use of TV news bulletins fell 8 per cent   Yet commercial TV remains the dominant source of news for most, with national and metropolitan dailies second
  • 14. SALES
  • 15.
  • 19.
  • 20. Bibliography http://www.abc.net.au/rn/mediareport/stories/2008/2430574.htm ceoworld.biz/ceo/2009/02/06/online-vs-offline-media-webonline-newspaper-vs-print-news-who-will-win http://vodpod.com/watch/1546147-cbs-future-of-journalism MEAA Report 'Life in the Clickstream: The Future of Journalism‘ http://ezinearticles.com/?Newspapers-Vs-Internet-News&id=2078248 http://www.internetworldstats.com/news.htm http://techcrunch.com/2008/03/28/decline-of-us-newspapers-accelerating/ http://www.basearticles.com/Art/78630/290/Newspapers-Vs-Web-News.html http://www.allacademic.com/meta/p_mla_apa_research_citation/1/1/1/9/5/p111951_index.html