Create and use your own blogging and social media platforms to propel you into a career in new media - or build your own business. This was my annual lecture to online journalism students at QUT.

1. Your blog
Your career

2. The Styling You story - THEN

3. The Styling You story - NOW

4. The business of blogging

5. The business of blogging

6. The business of blogging

7. The business of blogging

8. The business of blogging

9. So why should YOU blog?

10. It COULD be your business

11. It WILL be your media
platform

12. Let’s talk BUSINESS

13. Blog business
• Advertising
• Sponsored posts
• Brand ambassadorships
• Collaborations off the blog
• Selling products or e-courses
• Affiliate sales
• Network advertising

14. Blog business
Network
advertising
Banner
advertising

15. Blog business
Sponsored posts

16. Blog business

17. Let’s talk PLATFORM

18. Blog platform
How can you get noticed to
get a job in media?

19. Blog platform
Showcase your skills

20. BUT

21. Successful blogging
Find your niche
Find your voice
Be consistent
Be persistent

22. Successful blogging
Create content that …
• adds value
• makes a difference
• entertains
• inspires

23. More information