This presentation is about the most successful entreprenure shubhash chandra, the CEO of ZEE tele network, and essel world, and play and win

2.  Subhash Chandra Born
30 November 1950
(age 61)
 Birth place- Hisar
Punjab(Present day
Haryana), India
 Occupation - Chairman
of Essel Group
 Religion –Hindu
 Residence- Mumbai,
Maharashtra, India

3.  Subhash Chandra was born on November 30th
1950 in Hisar, Haryana
 Chandra’s family was engaged in rice trading
 In class 12th he dropped out from the school
 He started vegetable oil unit
 After some time he took the reins of the family
business and began to export Food grains
 He along with his brothers got into rice trading
and exports.
 His company used to procure and supply rice to
Food Corporation of India
 He earned a fortune exporting rice to Russia.

4.  Subhash Chandra entered into the packaging business
of in 1981, with Essel Packaging Limited
 It later merged with the Swiss group Propack A.G
 Essel packaging was the first company in India to
introduce laminated tubes for packaging toothpastes.
 Today, Essel packaging is a world leader in laminated
tubes with factories in all the five continents
 It has a 38 % market share in toothpaste packaging
worldwide.
 In 1988, he set up the amusement park known as
Essel world.
 Maharashtra government of the day was very
oppressive compelling him to look outside the
amusement park business for growth

5.  He wanted to enter a business where there will be minimum
hindrance between the entertainer and the entertained. This
made him look at the television business.
 He decided to foray into broadcasting and was successful in
leasing a transponder on AsiaSat owned by Star TV.
 Subhash Chandra launched Zee Telefilms Limited in October 1992
India's first private satellite television channel
 Zee TV was the first Indian language channel on the satellite
television
 Before the launch of Zee TV viewers in India were under the firm
grip of Doordarshan
 Subhash Chandra and ZEE did face a lot of difficulties in dealing
with AsiaSat and later even broke away from STAR.
 Today it is among the top 3 General Entertainment channel along
with Star Plus and Colors.
 Zee TV became the first cable company in India to launch
Internet over Cable services.

7.  Zee TV network today has over 30 channels in
many languages
 9X,Zee TV, Zee Cinema, Zing, TEN Action+, TEN
Cricket, TEN Sports, Zee Premiere, Zee Action,
Zee Classic, Zee Smile, Zee Jagran, Zee Trendz,
Zee Café, Zee Drama etc
 As a network they have the largest number of
viewers and market-share in India.
 Zee TV has also launched regional channels in
several regional languages
 Today, the Zee Network reaches out to 32
million homes across India, besides reaching out
to countries like USA, the Caribbean islands,
the Middle East, Europe, Africa, Far East,
Australia and New Zealand.

8.  Subhash Chandra brought concept of online
lottery to India through his company Playwin
Infravest Private Limited.
 It was one of the first such lotteries to be
opened in India.
 Established in November 2001, it has
operations in many Indian towns
 Playwin had its brief period of success, later
got mired in various legal troubles, as many
states banned lotteries.
 Today it is only allowed to play in
Maharashtra and Goa

9.  Essel group also has a moderately
successful newspaper in DNA.
 A high-profile advertisement campaign with
the tagline "Speak up, it’s in your DNA"
preceded the birth of Daily News and
Analysis in 2005
 DNA is the first English broadsheet daily in
India to introduce an all-colour page format
 DNA is currently published from Mumbai,
Bangalore, Pune, Ahmedabad, Jaipur and
Indore
 IRS (Indian relationship survey)ranked DNA
as no. 6th among the Top Ten English
Dailies in India.

10.  Essel World is an amusement park
in Gorai, Mumbai
 It was started in 1986
 There are 34 major rides not including the
coin operated games and the rides
involving water
 It was the first amusement park in India

11.  Asia’s Largest Theme Water Park.
 EsselWorld and Water Kingdom offers an
opportunity to mix adventure with pleasure
 64 acres of fresh air, 30,000 specimens in
botanical garden, 79 racy rides and zippy
slides

12.  The 39th International Emmy Awards 2011on
Monday, November 21st at the Hilton New York in
New York City
 ZEE NEWS has won the coveted Consumer
World Awards for the "Best Business News
Channel“
 Business Standard’s Businessman of the Year’ in
1999.
 ‘Global Indian Entertainment Personality of the
Year’ by FICCI for 2004.
 Almost forgot to mention, he is ranked 16 in top
40 Indian Richest Business men by FORBES and
4th richest Asian in Britain by THE SUNDAY TIMES.

13.  Founder of Zee TV, India's first private TV
channel
 Zee TV became the first service provider in
India to launch Direct to Home (DTH)
services
 In 1981, Developed Asia’s largest amusement
and theme parks
 He was the first to start local T20 cricket
matches in India through ICL