1. LIAZON AND CONSUMER CENTRIC BENEFITS
“THE BENEFITS BUYING SOLUTION FOR THE 21 CENTURY”
ST
POTENTIAL BENEFIT COST SAVINGS OF
10% -30% FOR EMPLOYERS
THE PROBLEM
The current employer-centered benefits model, no longer meets the needs of American
employers or employees. Benefits costs continue to rise and that increased spend is
highly inefficient –the average employee only values employer benefit spend at 40% of
the actual cost. Employees too are dissatisfied with rising costs and limited benefit
options that rarely meet their personal needs. Today’s paradigm – where one entity
pays the cost and another derives the benefit – has fostered inflation, inefficiency,
and dissatisfaction for both employers and employees.
COMPANY VISION AND OFFERING
Liazon’s vision is that individual employees are best positioned to make highly personal
decisions regarding employee benefits. When activated as benefits consumers in a
transparent benefits marketplace, employees will make value-based decisions and build
their own personal benefits portfolios across health and wealth. Under a consumer-
centric benefits approach, employers will migrate into a defined contribution
funding model for all benefits and better control of long-term benefits cost.

2. THE LIAZON SOLUTION PROVIDED BY BENEFITS RETAIN PEOPLE, LLC
Five integrated elements that allow employers to easily and cost-effectively deliver this
consumer-centric model:
1. Defined Contribution Funding: Through the Company’s solution, employers
dramatically refocus their traditional role in benefits toward one in which a single
decision is made – how much money to allocate per employee for benefits. This
transforms today’s highly inefficient and parochial employer role in benefits into
one focused on managing financial and talent objectives.
2. Liazon Benefit Marketplace: “Plug-in” benefit options from leading national and
regional providers across health, savings, asset protection, credit, and other
programs. The marketplace enables even the smallest employer to easily offer
appealing benefit options that rival the offering at Fortune 500 employers. The
marketplace can accommodate group and individual insurance plans.
3. Liazon Bright ChoicesTM Portal: Proprietary consumer-centric technology with
innovative decision support, personalized education, and one-stop information.
Through Bright ChoicesTM, employees build and manage their own personal
benefits portfolios across health and wealth.
4. Liazon Consumer Advocacy: Expert “on-call” services delivered through
scalable telephonic (866-LIAZON-1) and online platforms to support Liazon’s
benefits consumers.
5. Automated Benefits Administration: Alleviate the significant strain on human
resource teams through electronic enrollment, eligibility, and billing/reconciliation
fully integrated with payroll, human resource information (HRIS), and insurance
carrier systems.
Liazon enables a true “win-win” partnership with a clear value proposition to both
employers (cost control, more choices, simplified administration) and employees
(ownership over dollars, increased choice, personalized guidance) and stimulates
greater overall economic efficiency in the purchase of benefits.
THE RESULTS
• Reduction in benefit costs for employers from 10-30%
• Employees choosing benefit offerings different from previous over 79% of time
• Direct bottom line impact for employers adopting model
For information: Norman@benefitsretainpeople.com