No two web-based companies are alike. There are some that are tech-savvy and then there are some who are clueless. Which category does your company fall in?

1. Live Chat Support Goes Beyond Internet Marketing Efforts
No two web-based companies are alike. There are some that are tech-savvy and then there are some who are clueless. Which
category does your company fall in? If you know how to optimize the Internet for greater sales, then good for you! For those
that are falling behind their competitors, then it’s time you picked up the pace. But where do you start from? Some will advise
you to use various internet marketing techniques. You can use social media, pay-per-click, and search engine optimization to
get your company noticed. These are wise ideas that you should pay heed to! But your website will fall short if it doesn’t
integrate live chat support!
It does not matter how good your marketing efforts are. Once website visitors enter your website, they will judge it by what
they see. If they don’t like it, they will leave within a heartbeat. How will you close sales if you cannot convince visitors to stay?
You can eliminate this uncertainty with live chat support. It is an online CRM application which appears as a chat pop-up
window on your website. It becomes active as soon as a website visitor enters your online store. A non-intrusive greeting
message appears in the chat box. Although, customer service representatives (CSR) are operating the chat API, they do not
press the visitor to reply.
They simply wait for a response to the welcome message. Once a browser has replied, they commence a live chat conversation
with a customer service representative (CSR). Research shows customers now prefer to use live chat technology on e-
commerce websites. Traditional communication methods (i.e. telephone and e-mail support) have become outdated! With
those approaches, they had to wait upon a company representative to get back to them. Their waiting period could have taken
a handful number of days or even weeks! This only aggravates prospective buyers who want immediate answers to their
questions. It also makes it difficult for them to ask further questions unless they want to wait all over again.
Help desk eliminates this problem in a jiffy! The web-based tool empowers live chat representatives to immediately answer all
questions. Customers no longer have to wait for an indefinite period of time for resolutions. They use live chat to learn about
shipping and return policies. They can also ask if financing options are available. It doesn’t matter whether they have one or
many question to ask. Chat operators are prepared to answer all questions thoroughly! Studies show some company
representatives lose their cool when they talk to aggravated customers on the phone. This outburst of unprofessional
mannerisms can cost your company business and negative word-of-mouth advertising! With help desk, chat operators interact
with customers in text-messages. This enhances their ability to calmly resolve customer problems!