This document summarizes how the Dryden Rotary Club raised over $1 million for their local community over 10 years through their radio bingo program broadcast on CKDR radio. It details the program structure including broadcast times, revenue sources, expenses, profits, volunteer roles and time commitments, licensing requirements, and prize distributions. The bingo program generated $260,840 in revenue and $149,222 in profits in 2015-2016 alone, providing a high return on investment for the 320 volunteer hours contributed annually by Rotarians to run the successful fundraising initiative.

1. How we raised over 1 million dollars for
the local community in 10 years.
*Dryden Rotary
Radio Bingo

2. *The CKDR radio network
An area the size of Southwestern Ontario (Toronto-Windsor) Population <25,000

3. *The CKDR radio broadcast
An area the size of Southwestern Ontario (Toronto-Windsor) Population <25,000
Broadcast times
• 7:00 – 8:00 PM Thursdays
• Begin 1st Thurs. after Thanksgiving
• 1st “Monster” bingo last Thursday before
Christmas break
• Begin 2nd Thursday after Christmas
• 2nd “Monster” Bingo last Thurs. Of April
• 2016-17 24 regular + 2 “Monster” games
• 2015-16 25 regular + 2 “Monster” games

4. *Bingo
Card
Vendor
Network
● ●
●
●
10%
10%
24%
23 vendors
Very little turnover
Posters provided for each location

5. *Bingo
Card
Vendor
Terms
● ●
●
●
10%
10%
24%
23 vendors terms
• No commission
• Advantage increased traffic
• Free advertising on CKDR &
Club website

6. *Revenue 2015-16
Area # vendors gross $ gross as %
Dryden 13 $134,045 51.39
Red Lake/Ear Falls 3 $58,976 22.61
Sioux Lookout 6 $52,403 20.09
Ignace 1 $15,416 5.91
TOTAL 23 $260,840

7. *Expenses 2015-16
ITEMS EXPENSE IN $ EXPENSE AS %
Prize Money $72,500 27.8%
Air time $26,081 10.0%
Cards $1,017
Distribution $1,953
Licenses $2,175
CLA $3,000
HST $3,788
TOTAL $39,117
Total-minus HST $35,329 13.5%

8. *Profit 2015-16
Dollar Amount As Per Cent
$149,222.87 57.21%

9. *Radio Studio Set-up
The
caller
The ball
turner
Phone
line 1
Phone lines
2 & 3
CKDR
staff

10. *Radio Broadcast Set-up
The
caller
The ball
turner
Phone
line 1
Phone lines
2 & 3
• Reads from
script
• Calls #, 3 times
Old style- makes
noise
• 3 phone verifiers answer calls
• Often 3-4 calls all at once
• Each records numbers as called
• Verify winning card against “Key” binder
CKDR
staff

11. *Cards & Distribution
$10.00 regular or
$20.00 in “Monster”
week
• Community Living- stuffs envelop, sort by
vendor, mail to Red Lake, Ear Falls, Sioux
Lookout and distribute to Dryden city vendors
• Rotarians distribute to 3 east and 3 west of
Dryden by car-no cost
• Delivery truck takes them to Ignace-no cost

12. *Cards & Distribution
$10.00 regular or
$20.00 in “Monster”
week
• Must have license before order
• License # must be on all cards
• Ordered in Canada
• Printed in USA
• Card number must be prominent on card
• Number must be consecutive/serialized
• Print 1080 for regular game (25)
• Print 1500 for “monster” game (2)
• Only get one card, NOT multiple
• If use dabber must photocopy
• Purchase 3 copies of “KEY” binder $2,500
• Winner(s) phone in, verify “key” number first
• Verify winning numbers next
• Bring or mail card to CKDR to collect cheque

13. *
$500.00 $500.00 $1,500.00
Letter X Wee House Full House
Prizes increase to $1000.00, $1,500.00 & $2,500.00 for “Monster” Bingos
Regular Games
2015-16 Regular game sales between 73% to 90%. “monster” games 100%

14. *The License
•Regulated by the Alcohol and Gaming
Commission of Ontario (AGCO)
•The fee for the licence is 3% of the
prizes awarded.
•If prizes < $5,500 apply through
municipality.
•Media Bingo Licence Terms and
Conditions in Chapters 2 & 9 of
Lottery Licensing Policy Manual
• Apply for 1 regular & 2 Monster
game licenses 25x$75.00 + 2x$150.00

15. *Collection of Sales Proceeds
*Collection
• Community Living staff collect in Dryden - record # sold &
unsold;
• Rotarians collect rural locations: record # sold & unsold;
• Money & unsold returned to Bingo chair;
• Mailed vendors return cheque for sold items & unsold
envelopes & cards in prepaid envelope;
*Bingo Chair
• Deposits $ in TDRF bank account
• Files all receipts & records for reporting purposes
• Prepares reports for municipality & AGCO

16. *The Dryden Rotary Foundation
•A separate Board of 8 Directors
meets quarterly to manage Bingo
funds
(A)Dispersal of winnings
(B) Grants to community
organizations

17. *The Dryden Rotary Foundation
•A separate TDRF Board of 8 Directors
meets quarterly to manage Bingo funds
(A)Dispersal of winnings
•TDRF Treasurer verifies documentation from CKDR
•TDRF Treasurer issues cheques to winners & CKDR
•TDRF Treasurer assists Bingo chair in preparing
financial reports to the AGCO & municipality

18. *The Dryden Rotary Foundation
• A separate Board of 8 Directors meets quarterly to manage
Bingo funds
(A) Dispersal of winnings
(B) Grants to community
organizations
•TDRF receives applications for the funds
generated through bingos;
•Decisions to grant payment of funds are based
on the rules outlined by the AGCO in Chapter 2
of the Lottery Licensing Policy Manual;
• Club votes to confirm TDRF community grants.

19. *Rotary Volunteers & Hours
Tasks Number Hrs Wkly
Bingo chair-beginning of year prep 1 6 (annual)
• verification of vendors,
• preparation of letters and posters for each
vendor,
• preparation of self-addressed stamped envelopes
for out of town vendors, updating of
spreadsheets,
• review of radio scripts and caller script
Bingo Chair-– bi-weekly pick up,
packaging and mailing of bingo cards
1
Bingo Chair – weekly receipt of
proceeds, verification and reconciliation
of cards sold, deposit of proceeds
2
Bingo Co-Chair – Financial reporting 1
Bingo Chair TOTAL WEEKLY 1 4
Bingo chair Total Annual Volunteer Hours 110 (annual)

20. *
Tasks Number Hrs Wkly
TDRF Treasurer- licence application and
ordering of cards, envelopes, stamps
1 2 (annual)
TDRF Treasurer- preparation and
delivery of prize cheques
1 1
Various Rotary Volunteers – delivery &
collection of cards & money East & West
of Dryden
2 2
Various Rotary Volunteers – weekly CKDR
broadcast of 3 bingo games
5 5
Total volunteer hours per week 9 12
Total volunteer hours per year (12x26+8) 320 (annual)
?

21. *Is this a good investment of
our Rotary volunteer time?

22. *Is this a good investment of
our Rotary volunteer time?
ROI: (2015-16)
Gross $/volunteer hr. $815.13;
Net Profit/volunteer hr. $466.32