Panel Presentation Chris Boyd Simply Best Practice October 2014 Roseland NJ

1. CREATING YOUR PERSONAL BRAND:
The Mentoring Perspective
Chris Boyd
partner@simplybestpractice.com

2. “The only real voyage consists
not of seeking new
landscapes,
but in having new eyes;
in seeing the universe through
the eyes of another,
one hundred others—in seeing
the hundred universes that
each of them sees."
—Marcel Proust

3. Networking = Connecting
• Listen! It’s ALWAYS about the other person.
• How can I help you? Be specific.
• I’m interested. Tell me more…
• What have I not asked, that I should know?

4. Mentoring: Connecting The Dots
• Who Are You?
– Have we met before? Can I trust you?
• How Can I Help You?
– Why involve me? Will it be too much trouble?
• Why YOU?
– What makes this interesting? Mutual benefit?

6. Mentoring
• It could be the Next Big Thing.
• It could be the last little thing.
• YOU choose…it is what YOU want it to be.

8. Mentoring Is Changing…
• Literally!
• Career phases Learning, Earning, Returning
• Face-to-face being supplemented by virtual
– Huge plus as overcomes inherent misuse issues
– Today can strike up a conversation in real time

10. The Virtual Business World
“Real World”
• Show of hands please: Minecraft? MOOC?
• Shopping – Amazon? AppStore?
• Vacations – TripAdvisor? EpicMix?
“Real Work”
• Investor Relations– Quarterly Earnings Calls?
• Meetings – GoToMeeting? Webinars?
• Conferences TEDtalks? Dreamforce, BIF, CGI

11. The Dialogue: ‘Let Me Illustrate’
• Preempts ‘Show Me’!
– Preemptive is disarming (forgive me for asking…)
• You Don’t Need To Be A Great Artist
– Cartoonish, back of napkin, etch-a-sketch, PostIt
• Get Over It / Get It Over
• Invite Feedback
– What do you think? Am I missing something?
• CONGRATS! Now you are conversing*

13. The Mentor As A Catalyst
• Collaborate = bootstrap/closing the gap
• Convene = initiating/bringing together
• Co-create = content/products/services
• Critique = feedback/benchmarking
• Crowdsourcing = curating / community

14. What Is Your Next Chapter?
• Frustrated that the future is slow to arrive?
• Looking for common ground?
• Shared purpose – ‘get in the game’?
• Are you a connector?
• See yourself as a curator?
• Enjoy being a people developer?
• Need some ‘space’ to find yourself?

15. Introducing ‘The Studio’…

16. Thank YOU!