Yonja Media Group company overview

1. Company Overview www.yonjamedia.com March 2010

3. One of the most engaged audiences worldwide; 77% of users are between 16 & 34 years old

4. Turkey is #3 on Facebook with 19.3M users; Social gaming hugely popular

5. 66M registered mobile subscribers in 2009. Strong traction in mobile payments

6. Advertising spend to grow to $4B in 2012; online ad spend projected at $250M in 2010Source: Nielson , Internet Advertising Board 2

8. Headquartered in San Francisco with sales, marketing and community operations in Istanbul

9. Backed by Tiger Global Management and leading Turkish investors

10. Seasoned executive management with experience from leading Silicon Valley companiesSERVICES Yonja.com – Leading local social network. New product focus on Location Services, Social Gaming & Mobile ADVenue – International advertising network for global publishers popular in Turkey including Games publishers Payment Network – Enabling a host of new payment options for games publishers: Mobile Payments; Electronic Funds Transfer (EFT) Publisher facing services 3

12. 5.8M members and growing

13. Highly engaged audience. Time spent per user is 1.5 hr/day

14. Social Gaming, Location Services & Mobile key focus in 2010

15. Turkey boast 3rd biggest audience on Facebook – 19.3M users

16. Games is leading activity for Turkish Facebook users

17. Local payment options include

18. Mobile Payments: Direct relationships with carriers – TurkCell; Avea

19. Electronic Funds Transfer

20. Business and tech support in Silicon Valley

21. Connects global publishers with local advertisers

22. Dual presence in Silicon Valley and Istanbul, Turkey facilitates collaboration

23. 6 year track-record of success in internet advertising sales

24. Breadth of relationships with local media agencies

25. Dedicated Sales team in Istanbul4

28. 5.8M members and growing

29. 1.5 hr daily avg. time spent/user5

30. Advertising supported revenue model along with subscription and gaming revenue6

31. Yonja Hosted President Obama’s Townhall in Turkey 7

32. Brands have Reached Millions of Yonja Users Since 2004 1500+ Campaigns in 5 Yrs. Collaboration with 25+ Media Agencies 8

34. Includes multi-player games; social features such as leader board

35. Strong traction with Okey, a popular local Turkish game

36. Monetization built in most games and supported by Yonja payment channels

37. Payment options include Mobile Payments in partnership with local carriers, credit card and EFT9

39. Seamless location status sharing across Yonja.com, Yonja Mobil, Yonja iPhone App and Yonja Facebook App

40. In 2010, Point of Interest data is being added. Strong monetization potential for retailers10

42. Optimized for mobile handsets

43. Includes basic profile browsing, messaging and content sharing capabilities

44. Yonja iPhone App (launched in January 2010) combines real-time location status sharing with popular social networking features11

45. ADVenue

46. Monetizing Advertising Inventory in Turkey Benefit to Global PublishersIncreased Value: Effective monetization of a large and growing user traffic from TurkeyImproved User Experience: Targeted promotions and campaigns to Turkish usersMarket Access: Opportunity to leverage Yonja Media Group’s presence, knowledge and agency and advertiser relationships in Turkey Benefit to Local AdvertisersGreater Reach: Brand exposure to millions of Turkey’s premium (savvy, high-income) users who frequent global publishersIncreased Value: Access to some of internet’s most sought after ad inventoryMarket Access: Opportunity to leverage Yonja Media Group’s presence, knowledge and publisher relationships in North America 13

47. YONJA MEDIA PAYMENT NETWORK

49. Publishers lack access to local payment options

50. Yonja Payment Network (YPN) offers:

51. Electronic Funds Transfer (EFT) in partnership with local banks

52. Mobile Payments in collaboration with local wireless carriers

53. YPN provides comprehensive operational support

54. All user invoicing as required by Turkish tax law

55. User support

56. Government relations management – Filing of Value Added Tax (VAT)

57. Banks and Wireless Carrier relationship management

58. Business support from Yonja Media’s Silicon Valley HQ

59. Yonja Media has scaled EFT and Mobile Payments for use within its own social network since 200515

60. www.yonjamedia.com For advertising inquiries: ads@yonjamedia.com For press related inquiries: info@yonjamedia.com