Óscar Muñoz García
45
Abonné
Personal Information
Entreprise/Lieu de travail
Madrid Area, Spain Spain
Profession
Data Architecture Director at GroupM
Secteur d’activité
Advertising / Marketing / PR
Site Web
omunozgarcia.blogspot.com%20
À propos
Óscar Muñoz-García is a Data Architecture Director focussed in Marketing Technology. He has 20 years of experience as a Software Engineer, more than 9 focussed in R&D&I projects related with Social Media Semantic Web and Programmatic Advertising, and more than 5 years of work experience in world-leading media agency groups (GroupM and Havas Media Group).
Óscar got his PhD and MSc in Artificial Intelligence and a degree in Computer Science from UPM (Spain). He is expert in Semantic Web technologies and Knowledge-based systems. In these areas, he has participated in a number of European R&D projects.
Specialties: Programmatic Advertising, Social Media, Semantic Web, Big Data, Knowledge En...
Mots-clés
social media
marketing
big data
social media marketing
semantic web
contentstrategy
twitter
tweet-norm
micropost normalisation
nlp
topic identification
dbpedia
análisis de emociones
redes sociales
opinion mining
análisis de sentimientos
social tv
Tout plus
- Présentations
- Documents
- Infographies