2. WHO AM I?
Co-owner of Agency Of Boom & Online Guru
Team of 8 based on Merseyside working 24/7
Manage Social Media & Web for 100+
Trained 100s of Business People
Coach CEO’s, Directors and Business
owners
3.
4. WHAT IS THE AIM OF THIS SESSION
RESEARCHING PROSPECTS
KEEPING PIPELINE ACTIVE
SHMOOZING
PERSONAL BRANDING
5.
6. LINKEDIN
It’s where most Fortune 500 decision-makers
and executives like to spend their spare time.
40% of LinkedIn members use the app daily.
61 million LinkedIn users are senior level influencers
and 40 million are in decision-making positions.
7.
8. RESEARCHING
Search on LinkedIn People
Search on Company Page
Connect with them
Look at mutual connections
Look at their posts
Look at their recommendations
Look for Twitter Link in contact
15. DO
• Fill your profile full of
information
• Particular attention to headline
• Fill in all contact details
• Ask ten connections for
recommendations
• Share industry good news
• Give recommendations
• Share company news
17. DO
Look to invest in Premium
WHY
HOW MUCH
Search deeper
Send 15 In Mails pm
See who has viewed you
Access great training
£49.99pm
18.
19. TWITTER
75% OF B2B BUSINESSES ARE ON TWITTER
71% OF TWITTER USERS ARE THERE TO READ NEWS
39% OF TWITTER USERS USE THE APP
OVER 20 TIMES A DAY
BIGGEST DRIVER OF TRAFFIC TO WEBSITES
20.
21.
22.
23.
24.
25. SHMOOZE OR LOSE!!
LIKE, COMMENT AND SHARE POSTS
SEND ARTICLES:
“I THOUGHT YOU MAY LIKE THIS”
TAG THEM IN RELEVANT POSTS
26. SHARE GOOD NEWS STORIES
SET UP GOOGLE ALERTS
www.google.co.uk/alerts
27. LONG GAME
AM AND PM CHECK FEEDS
TO SCHMOOZE
POST AT LEAST TWICE A WEEK
TWITTER FOLLOWS 20 AT A
TIME