Enterprise Java Virtualization, Sacha Labourey

CloudBees®
How do you spell “IT” again?
Open Blend 2010
Sacha Labourey
October 7, 2010
©2010 Cloud Bees, Inc. All Rights Reserved

2
• The cloud is the new platform
• By 2020, >80% of the computing load will take place on
public clouds
– You will not acquire software anymore  SaaS
– On-premise custom computing will be legacy:
• slower, remote, less secure, less safe.
• What will happen between now and 2020?
– Applications + Data must become the focus
• Developers will lead the change (that’s you), not your CIO
– Remember Open Source?
The Cloud – Weather Forecast

3
The Cloud – some definitions
Community
Cloud
Private
Cloud
Public Cloud
Hybrid Clouds
Deployment
Models
Service
Models
Essential
Characteristics
Common
Characteristics
Software as a Service
(SaaS)
Platform as a Service
(PaaS)
Infrastructure as a
Service (IaaS)
Resource Pooling
Broad Network Access Rapid Elasticity
Measured Service
On Demand Self-Service
Low Cost Software
Virtualization Service Orientation
Advanced Security
Homogeneity
Massive Scale Resilient Computing
Geographic Distribution

4
The Cloud – IaaS/PaaS/SaaS
"Cloud computing is on-
demand access to virtualized
IT resources that are housed
outside of your own data
center, shared by others,
simple to use, paid for via
subscription, and accessed
over the Web.“
- John Foley, Information Week
Infrastructure as a
Services (IaaS)
(PaaS)
(SaaS)
consumer provisions
fundamental computing
resources
(“IT Lego blocks”)
Consumer
deploys apps
Consumer
uses apps
Resource Pooling
Broad Network Access Rapid Elasticity
Measured Service

From today’s Middleware to PaaS 2.0
They day developers got back in charge!

6©2010 Cloud Bees, Inc. All Rights
Reserved
Java today – Welcome to IT kingdom
Today: Developers build, IT deploys
and manages. Extra layers to support
the Cloud.
DEV + IT, IT, IT, IT, IT!!!
Configure OS Secure OS Setup JVM
Install AS on OS Configure AS Secure AS
provision nodes
Install load-balancer
(LB)
Configure LB
Secure LB Setup BC for cluster QA cluster
Configure DNS
Provision node:
Provision cluster:
 Provision node Install DB Configure DB
Secure DB Setup BC for DB
Provision DB:
 Provision cluster Provision DB Deploy schema
Deploy App to each
node
Deploy App:
(not a transparent update process)
Analyse sec.
bulletins
Analyse QA
bulletins
Analyse AS/OS logs
maintain OS maintain JVM maintain AS
maintain DB
Manage environment (recurring)
maintain FW Validate/QA stack
Measure App
performance
Acquire Hardware Provision node
Update Cluster Update LB
Metering/Scaling (recurring)
Update Security
Deploy App to traditional Java platform:

7
What’s the underlying DNA of a PaaS?
How do you apply the Cloud’s
5 essential characteristics to
a PaaS?
 Do you somehow inherit
those characteristics from the
underlying IaaS?
 Or do you apply them to
applications as first-class
citizens?
Infrastructure as a
Services (IaaS)
(PaaS)
(SaaS)
consumer provisions
fundamental computing
resources
(“IT Lego blocks”)
Consumer
deploys apps
Consumer
uses apps
Resource Pooling
Broad Network Rapid Elasticity
Measured Service
? ?

Cloud 1.0
The day you became your own IT

9
• You do not change the way you develop
and deploy applications
• Instead of using a SUN/HP/IBM/XYZ server,
you use a IaaS virtual server (à la EC2)
Cloud 1.0
?

10
Cloud 1.0 – Fire your data-center staff
“Great” news: you have suddenly become the data-center staff!

11
• Cloud 1.0 provides you with elastic
resources, but…
• The level of “IT” required is actually
HIGHER
– All traditional IT activities will need to be
performed + cloud-specific operations
– And guess what: you are going to be the one
doing it
• You might want to pass on that one…
Cloud 1.0

Cloud 1.5
Also known as Hosting 2.0

13
• You get access to pre-installed, pre-
configured middleware
– “Platform as a SOFTWARE”
• With some nice UI and scripting glue to
hide initial complexity
Cloud 1.5

Reserved
From today to Cloud 1.5
provision nodes
(LB)
Configure LB
Configure DNS
Provision node:
Provision cluster:
Provision DB:
Deploy App to each
node
Deploy App:
Analyse sec.
bulletins
Analyse QA
bulletins
Analyse AS/OS logs
maintain DB
Measure App
performance
Update Security
Deploy App to traditional Java platform:
Configure AS
provision nodes Configure LB
Setup BC for cluster QA cluster
Configure DNS
Provision node:
Provision cluster:
 Provision node
Setup BC for DB
Provision DB:
Deploy App to each
node
Deploy App:
Analyse sec.
bulletins
Analyse QA
bulletins
Analyse AS/OS logs
maintain DB
Measure App
performance
Provision node
Update Security
Deploy App to Cloud 1.5 Java platform:

15
• The unit of work remains IaaS-components
– Servers, VM, AS, load-balancer, DB, etc.
• YOU ARE STILL IN CHARGE
– You are still taking IT decisions
– You are now in charge of part of IT
• But your IT colleagues were probably better than you at
it
• Why wouldn’t you really outsource
EVERYTHING to a platform?
– Monitoring, business continuity, scalability,
backups, maintenance, etc.
Cloud 1.5 – Fire some of your IT guys

Cloud 2.0 – cloud-native PaaS
Welcome to true Application Virtualization

17
• Applications and Data are the center of the
universe
– Forget about servers, VMs, load-balancers, etc.
• Cloud-concepts applied to applications and
data as first-class citizens
– No need to handle scalability, HA, backup,
upgrade&maintenance, networking, etc.
• From DEV to PROD in a snap, NO IT.
This is a Service, not software.
Cloud 2.0 PaaS - Fire your IT!

Reserved
Cloud 2.0 - CloudBees
provision nodes
(LB)
Configure LB
Configure DNS
Provision node:
Provision cluster:
Provision DB:
Deploy App to each
node
Deploy App:
Analyse sec.
bulletins
Analyse QA
bulletins
Analyse AS/OS logs
maintain DB
Measure App
performance
Update Security
Deploy App DONE
(transparent,
multi-version process)
• No need to provision nodes, clusters,
load-balancers, databases, etc.
• Environment constantly managed and
monitored
• Metering/scaling updated in real-time
• Business Continuity built-in
Deploy App to traditional Java platform: Deploy App to CloudBees:

Why am I telling you all of this?
Enter CloudBees’ world!

Reserved
About CloudBees
Our Mission
Offering
Become the leading Java™ Platform as a Service (PaaS)
Why We’re
Different
CloudBees services the complete lifecycle of Cloud
application development and deployment.
No Servers. No Virtual Machines. No IT.
 DEV@cloud – Provide cloud-based developer tools
 Solve typical developers pain point in an elegant
fashion thanks to the power of the cloud
 RUN@cloud - Frictionless runtime PaaS for Java
applications
 Smooth transition from DEV@cloud to RUN@cloud

21
• Robust middleware
offering based on
proven foundation
(JBoss, Spring, Tomcat)
• Supports all Java
applications, including
JEE, spring and other
JVM-languages
• Complete lifecycle,
including dev & build
• Based on FOSS and
open standards
• Support for multiple
IaaS vendors
©2010 Cloud Bees, Inc. All Rights
Reserved
CloudBees Platform as a Service
CloudBees
SaaS Vendor
Application
Enterprise
Application
RUN@cloud
Java PaaS Runtime & Services
DEV@cloud
Developer
Services
IaaS Providers
Amazon Rackspace Terremark Others

22
Platform Services
Runtime Services
Reserved
CloudBees Platform as a Service
RUN@cloudDEV@cloud
Bench/
QE/Valid.
Staging
Prod.
Scale-
DUO
Watch
Code
Build
Test
Publish
RDB & NoSQL
Monitoring Metering Billing
Provisioning
On-Premise
Integration
SaaS
Integration
Management
GUI and APIs
Maintenance
Access points for Enterprises
and ISVs
Data & integration services
provide critical functionality
Comprehensive dev and
runtime services for the cloud
app
Runtime services make it easy
to manage & monetize apps

Reserved
Continuous Integration in the Cloud
• No disruption when code changes break things
• “Working” build always available for test,
demos, etc.
• Provides critical metrics about development –
quality, productivity, functional
Why Continuous Integration?
• Build machines always available when you
need them, lowers CAPEX
• Integration between CI modules reduces dev
complexity, lowers OPEX
• Seamless integration to runtime PaaS
Why in the Cloud?

24
CloudBees leverages Hudson, the
leading open source continuous
integration (CI) solution
Benefits of Hudson as a Service:
• Scale your Hudson environment with the
power of the Cloud
• Ease your Hudson management overhead
• Speed your Hudson builds
• Save money with on-demand Hudson
Service.
Reserved
CloudBees DEV@Cloud, Powered by Hudson
0
5'000
10'000
15'000
20'000
25'000
Hudson Adoption, by Builds
Source: Hudson Labs

25
Phase 1: Currently in Public Beta
• Continuous integration based on
Hudson - HaaS
– Multi-tenant Hudson Provisioning
– On-demand Hudson build agents
paid by-the-minute
• Private code repository (SVN, GIT)
• Private Maven repositories & proxy
• Grand Central management console
• Support infrastructure
• Runs on AWS
CloudBees DEV@cloud Features
Special OpenBlend offer: join this week and get 10h for free!
Register and send your confirmation e-mail to info@cloudbees.com

26
Hudson as a Service in action!

27
• IaaS-agnostic: our platform aims at supporting multiple IaaS vendors
in a transparent fashion
• Pay-per-use: you pay only for what you actually use, without being
concerned whether you need to scale-up,-out or –down  MIPS!
• Open: our platform leverages Open, Standard and Free/Open Source
software whenever possible, including for its data formats
• Friction-less: CloudBees aims to significantly reduce the IT overhead
required to develop, test, deploy and maintain applications. No IT is
our goal.
• Real applications: too many cloud platforms are cluttered with
restrictions and limitations that make no sense to developers
CloudBees RUN@cloud
Public beta expected in ~Q1-2011

28
 Complete Lifecycle Services for Dev and Production: Only offering for
end-to-end application development in the Cloud
 No IT: CloudBees is a next-generation cloud-native PaaS without the
legacy headaches – VMs, app servers, nodes
 No Limitations: True middleware offering satisfying real-life
constraints
 Higher developer productivity: Developers consume as much or as
little, for far less than currently available
Why CloudBees…
… and because we are the team that can deliver!

Special OpenBlend offer: join DEV@cloud this week and get 10h for free!
Register and send your confirmation e-mail to info@cloudbees.com
Thank You!

Enterprise Java Virtualization, Sacha Labourey

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