Foursquare success plan 2

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Technologie

Foursquare What’s all the buzz about? ,[object Object]

Check in at your favorite locations and earn badges to become the next mayor. These may be tied to frequent customer incentives.,[object Object]

It’s all about strategy The Mission Making unique from previous competitors (Loopt /Dodge ball) Local/international company involvement Getting users to “play the game” Game Plan ,[object Object]

Local campaign focus in major cities/ college campus

Offer more check-in incentives for users

Offer company’s cheap marketing tool,[object Object]

Tracking Foursquare Success rates Google Analytics = User tracking Twendz.com = Understanding above surface level info. -this info. can show developers where the most Traffic is surrounding

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Foursquare success plan 2

1. Juliana Ortiz NMDL Assignment 10

5. Local campaign focus in major cities/ college campus

6. Expand to gamers

7. Offer more check-in incentives for users

8. Link with social networking sites

10. Tracking Foursquare Success rates Google Analytics = User tracking Twendz.com = Understanding above surface level info. -this info. can show developers where the most Traffic is surrounding

11. SMBs Insider -a great way to look into the habits and actions of people who visit them.

12.

13. College Campus Advertisements

14. Promotional Banners

15. 1 Sponsored Foursquare Event

16. Regular Monthly Plus:

17. Concerts

18. Sponsorship

19. Promotional Events

20. Festivals*Seasonal Peak due to increased people activity during summer

21.

22. More users brings new usersCelebrity Endorsement Brings fan followers and more Celebrities