L’intervento mira a presentare le opportunità offerte dalle tecnologie e dalle soluzioni Social & Cloud, con particolare riferimento a Salesforce.Com, affinchè le aziende possano beneficiare di una trasformazione della organizzazione e del business usando il social. Verrà illustrata una applicazione specifica che favorisce questa trasformazione, integrando tecnologie cloud e mobile technologies per connettere meglio le risorse umane aziendali e i vantaggi che derivano dalla sua adozione.

1. Stefano Edoardo Pancani
Metodi e Strumenti Collaborativi per la gestione delle
Risorse Umane

2. • The mission of Hitrea – Hidden Treasure is to lead
companies through the transformation from a
traditional model (hierarchical and beaurocratic) into
a “social organization”, inspired by the principles of
Management 2.0.
• Value creation embeds the capability to generate the
so-called “mass collaboration”, with the huge
potential offered by social media, through learning
communities organized around precise (and
measurable) business objectives.
HITREA and the Social Organization revolution

3. • This is the space, the environment, where HITREA is
developing a research platform aimed to push
collaborative culture within the organization
• The LAB is based on the introduction of advanced
Performance Management Tools;
HITREA and The Social Lab

4. Is Poor Collaboration Killing Your Company?

5. • HITREA can count on a consulting and technology partnership
with Salesforce.com and so on the opportunities offered by
the most advenced technologies and solution applications in
the Collaborative e Cloud arena;
• Salesforce.Com is a recognized leader in SAAS (Software As
A Service) applications and in Cloud Computing
• Thanks to Salesforce tools and applications , we are targeting
the field of SOCIAL HR;
• HITREA Social Lab integrates traditional collaborative
functionalities (like Salesforce Chatter) with the features
specific of performance management provided by WORK.Com
recently launched by Salesforce;
• WORK.Com is still growing in Europe, but it’s already a focus
in the world of social HR and Performance Management.
The Advanced Solution for the LAB

6. Salesforce, a leader in Cloud Computing and
Customer Relationship Management
#1
Sales, Service,
Marketing
Cloud
Computing
Innovation
2011, 2012

7. Social
New ways
to connect
Trust
New ways to
build relationships
Mobile
New ways to
reach customers
Big Data
New ways to
discover insight
Community
New ways to
collaborate
Apps
New ways to
build apps
New Ways To Connect With Customers
Customer Revolution
Employee Revolution
New ways to connect

8. Video Presentation: Salesforce Work.com
Salesforce Work.com.mp4

9. Work.com helps companies deliver performance
in three key areas
Motivation : Create a culture of meaningful
recognition at work. Now people can
recognize colleagues with custom badges that
reflect company culture and values. The
recognition a person receives becomes part of
their social profile in Salesforce, allowing
people to build their reputation and colleagues
to identify experts.
Alignment : Today’s workplace is more fragmented than ever. 40 percent of businesses
suffer from poor alignment of messaging, sales tools, and seller skills. With Work.com,
teams can manage in real-time, drive alignment with social goals, and solicit and receive
ongoing feedback and coaching
Performance & Calibration: Performance reviews are among the most hated processes
in business. Work.com enables painless, productive reviews that actually improve
performance by capturing all the achievements, recognition, and feedback a person
receives and calibrate performance across teams.

10. Aligning The Organization
• Load and manage Users & Organizations
• Set organizational Goals and Badges
• Monitor Organizational Activities

11. Meaningful Recognition
Recognition can be given or
requested directly within the system,
where it is consolidated and available
when it comes time to work on
reviews.

12. Appraisals (Performance Review)
A New Mindset
for people appraisals

13. Performance Appraisals
What
Impact, growth areas,
potential, rating
When
Montly, quarterly or bi-
annually
Why
Social, frequent, fast
Relevant

14. Organizing a Performance Review
Notification: Quarterly Performance Review
Performance Review Panel
Tab: Activity and Feedback

15. Meet to discuss

16. Calibration: look at the overall performance
Understand talent is not just a
question about one single
individual, it’s a matter of
collaboration, of how we relation
ourserlves to an ecosystem

17. The process of Calibration

18. Salesforce: Customer Company Architecture
Chatter
Data.com
Multi-Tenant Infrastructure
Sales Service Marketing Work.com AppExchange
Data Model
Force.com Heroku Touch
Any Social
Network
Any Device
Back End
Systems
Any App
AppExchange
Apps
ERP
Finance
Public or Private
Apps
Connected
Customers
Connected
Customers
Connected
Products
Connected
Products
Connected
Partners
Connected
Partners
Connected
Employees
Connected
Employees

19. • For us, Work.Com is not just a product
• This is about a cultural transformation and a vision
• HITREA can deliver these practises to customers:
– Help develop collaborative culture strategically throughout
the organization
– Perform organizational, technical, cultural assessment
– Develop the roadmap for change management
– Introduce, personalize and integrate WORK.Com based on
organizational needs and business objectives to introduce
high degree of «socialization»
Conclusion: The Value Added of HITREA

20. • HITREA is currently developing the Social Lab to
integrate a set of distinctive functionalities:
– Work.Com as the core application
– Embedded integration with Chatter and
Salesforce.com
– Set of tools for collaborative work (wiki-like for manuals
and procedures for collaborative document
management, blog functionalities for expert
contribution)
– Support integration of HR ERPs (i.e. Sap, Oracle,
Cezanne,…)
Social LAB: manage Integration and Application
Enhancement

21. Thank You