In 15 minutes our Director of Social Media, Ja-Nae Duane and Social Media Specialist Jill Jankowski explain in detail the changes to the Facebook Brand Pages and the new best practices for companies.

1. Taking Advantage of Facebook Timeline for Brands
in 15 minutes
Presented by
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2. Got Questions?
• Submit Questions:
• Via the GoToWebinar “Questions” Box
• Twitter: @ovrdrv or #timelinechat
• Join Our Google+ Hangout Afterwards
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3. Overdrive: Integrated Online Marketing Agency
Search Engine
Optimization
Search Engine
Analytics
Marketing
Marketing
Online
Automation,
Advertising,
Email
Media
Marketing, etc.
Creative, Social Media,
Website Design Blogs
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4. Overdrive Clients
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5. Presenters:
Ja-Naé Duane Jill Jankowski
Director, Social Media Social Media Specialist
Overdrive Interactive Overdrive Interactive
@TheSunQueen @icanhazjill
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6. Facebook Stats
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7. 7
Source: minutesteak.co.uk .

8. CHART OF THE DAY:
Facebook’s Unbelievable Effect on The Rest of the Web (June 24, 2011)
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9. How to Activate Timeline for Pages
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10. Activate Timeline for Pages
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11. Activate Timeline for Pages
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12. Activate Timeline for Pages
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13. Cover Photo
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14. Creating and Uploading a Cover Photo
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15. Cover Photo Dimensions
Source: http://www.skandnet.com/newsletter/new-facebook-pages-timeline-size-recommendations-for-perfect-
images-every-time
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16. Cover Photo
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17. “About” Section
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18. The “About” Section
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19. Optimizing the “About” Section
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20. Optimizing the “About” Section
“Places” Page
Regular Page
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21. Apps – How are they Different in Timeline?
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22. Apps – How are they Different in Timeline?
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23. Apps – How are they Different in Timeline?
Before After
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24. Apps – How are they Different in Timeline?
Source: http://www.skandnet.com/newsletter/new-facebook-pages-timeline-size-recommendations-for-perfect-
images-every-time
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25. Apps – How are they Different in Timeline?
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26. Messaging – Talk Privately with Your Fans
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27. Messaging – Talk Privately with Your Fans
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28. Messaging – Talk Privately with Your Fans
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29. The Core of Timeline: Your Posts and Activity
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30. The Core of Timeline: Your Posts and Activity
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31. The Core of Timeline: Your Posts and Activity
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32. The Core of Timeline: Milestones
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33. The Core of Timeline: Pin It
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34. The New Admin Panel
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35. The New Admin Panel
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36. Best Practices for Timeline
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37. Storytelling through Milestones
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38. Always on Top
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39. Behind-the-Scenes
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40. Make the Most of Apps
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41. Emphasize Visualization
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42. Questions and Discussion
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43. http://www.facebook.com/overdriveinteractive
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44. Upcoming Overdrive Events
Jane Maas
“The Art of Advertising”
March 15th, 5:30 PM
http://www.ovrdrv.com/janemaas
NEDMA
Marketing Technology Summit
March 21, Boston Common Hotel
http://www.nedma.com
“Opportunities in Online Advertising”
Webinar
Date and Time TBA
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45. Please fill out the online evaluation!
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46. Thank you!
Moderator: Louis Gudema
Overdrive Interactive, Vice President of Business Development
lgudema@overdriveinteractive.com
P: 617-254-5000, x1103
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47. Thank You
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