Mario Prada founded Prada in 1913 in Milan, Italy as a leather goods shop. The company is now led by Miuccia Prada, Mario's granddaughter. Prada designs luxury goods like leather accessories, clothing, perfumes and more. It is known for its clean designs and high quality materials. Some iconic Prada bags include classic boxy styles and embellished designs made with rich textures like boucle. Prada represents Italian craftsmanship and continues to be a leader in luxury fashion.
2. MARIO PRADA
Mario Prada born in MILNA. In the 1950s, Mario Prada died, but his
legacy still lives on today. Miuccia Prada, Mario's granddaughter now
heads the Prada industry.
Prada was started in 1913 by Mario Prada and his brother Martino
as a leathergoods shop – Prada Brothers – in Milan, Italy
3. The Prada brand, was founded in Milan in 1913 by the brothers Mario and
Martino Prada. Prada is an Italian fashion label specializing in luxury goods
for men and women ready-to-wear, leather and fashion accessories, shoes,
luggage, perfume etc.
Founding of Prada
4. The company as a leather goods shop – Prada Brothers in Milan, Italy.
The shop sold leather goods and imported English steamer trunks and
handbags
Miuccia began making waterproof backpacks out of Pocone. She met
Patrizio Bertelli in 1977, an Italian who had begun his own leathergoods
business at the age of 17, and he joined the company soon after.
5. Development of Prada
•She released her first set of backpacks and totes in 1979.
•Next, Miuccia and Bertelli sought out wholesale accounts for the bags in
upscale department stores and boutiques worldwide.
•In 1983, Prada opened a second boutique in Milan reminiscent to the
original shop, but with a sleek and modern contrast to it. It was opened
in the shopping district of Galleria Vittorio Emanuele II.
•Prada is now internationally known, and now has shops in
metropolitan areas such as Las Vegas, Beverly Hills, Waikiki,
Boston, Berlin, London, Milan, San Francisco, and others.
•Prada's popularity skyrocketed when the fashion world took notice
of its clean lines, opulent fabrics, and basic colors.
•Prada's originality made it one of the most influential fashion
houses, and the brand became a premium status symbol in the
1990s.
6. •Founded in 1913 by the eponymous designer Mario Prada, today the
company designs and retails ready-to-wear
Products
• Leather goods
• Clothing
• Cosmetics
• fashion accessories
• Jewelry
• Perfumes
• Footwear
• Watches
• Wines
7.
8.
9. In the collection of Prada, spring / summer 2010
There are three main types of bags, presented in
different forms.The clutches and tidy bags made of
leather, imitating suede texture are the most elegant
style. textile and plastic bags with shiny pebbles,
10. The color scheme for this bag is very whimsical,
light, and airy. Then there is the Foulard-Print, a
more colorful blue, red, and yellow print.
11. It is simple, but at the same
time practical and comfortable.
The combination of green, pink,
violet and white nylon grafts
attached to her flower and sets
the mood for playful mood.
It is made of amazing textured nappa
leather of warm milk colors, which looks
very soft, pliable. The color can easily be
combined both with trendy bright colors
12. The lightest bag of the line is
made of thin, black nylon; the
only ornament is gold logo and
huge leather bow with long
ribbons. The bag made of python
leather with textile nylon inset,
like a lining.
13. In the collection of Prada, spring / summer 2011
Color: Natural/Blue Canvas exterior with
pigskin contrast leather trim; gold tone
hardware Signature triangular logo plaque
at front Leather piped trim with studded
leather overlays at corners Magnetic disc
closure at top; detachable ID tag at
handle Dual rolled leather handles
14. Leather shoulder bag with
long detachable strap. This
bag features a magnetic
flap closure with metal
logo lettering and logo
badge on the back.
Magnetic flap closure.
Leather with metal
components.
PRADA - Stylish and
timeless - tuck Prada’s new
boxy shape under your arm
for an understated look. Or
embrace your more
ostentatious streak with the
label’s sister version,
covered in glittering crystals.
16. Spring summer 2013 collection
too much like beauty / travel cases.The
richly textured boucle as a material for her
handbags. contrast between rich and poor