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PATRICK STOX
MARKETING PROJECT SUPERVISOR
http://www.TheeDesign.com
LINK RECLAMATION STRATEGIES
WHEN STARTING AN SEO
CAMPAIGN, IT’S ALWAYS A GOOD
IDEA TO GET IN A FEW QUICK
WINS!
SO MANY BUSINESSES HAVE
BEEN BURNED BY SHADY SEO
COMPANIES OR THOSE THAT
DON’T DELIVER RESULTS
BEFORE WORRYING ABOUT
CREATIVE WAYS TO GET LINKS,
DO YOURSELF A FAVOR AND GET
THE EASY LINKS
REDIRECTS
301 REDIRECTS ARE MEANT TO
INDICATE A CHANGE IN LOCATION AND
PASS THE VALUE OF LINKS AND THE
USER FROM ONE PAGE TO ANOTHER
OR ONE WEBSITE TO ANOTHER.
301 CALLED A “PERMANENT
REDIRECT” BUT IT’S NOT
301 REDIRECTS ARE
PERMANENT ONLY
AS LONG AS THE
REDIRECTS ARE
STILL IN PLACE
FAILED REDIRECTS
301 REDIRECTS ARE PERMANENT
ONLY AS LONG AS THE
REDIRECTS ARE STILL IN PLACE
FINDING OLD LINKS – AHREFS,
OSE, MAJESTIC, WEBMASTER
TOOLS
SALVAGING EVEN A FEW
QUALITY LINKS CAN BE A HUGE
WIN
CAN IT HURT?
TOO MANY REWRITES
ASK FOR LINKS WHERE YOU SHOULD
BE LINKED
BRAND MENTIONS
PRODUCT MENTIONS
PERSONNEL MENTIONS
SEARCH QUERIES
“brand name” –site:www.brand.com
BUZZSUMO AND MENTION.NET FOR
BRAND MENTIONS
SCALING
SCRAPEBOX CAN QUICKLY SEARCH FOR
NAME VARIATIONS, PRODUCTS,
PERSONNEL AND ADD A FOOTPRINT TO
ALL THE SEARCHES AND HARVEST THE
RESULTS RETURNED
SCREAMING FROG CAN USE A CUSTOM
CRAWL TO LOOK FOR LINKS
FIND MENTIONS WITHOUT A
LINK AND EMAIL THEM
GOOGLE ALERTS
REVERSE IMAGE SEARCH FOR
YOUR IMAGES, LOGOS,
INFOGRAPHICS
SEARCH FOR STOLEN CONTENT LIKE
QUOTES OR STATISTICS
THANKS
PATRICK STOX
http://www.TheeDesign.com

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