You know that word of mouth is the most effective form of marketing. 70% of your customers trust a recommendation from a friend, but only 10% trust advertising. For years marketers have tried to get their customers to recommend their products and services with little success….now Shuttlerock has broken through with an effective solution. Shuttlerock is the new way to get your customers to actively promote your business to their friends. It’s the global leader in ‘crowd marketing’. We’ve developed a platform that is embedded onto your website. It provides incentives for customers to upload photos onto your website and to share with their friends using social networks. Importantly you control and own the content on your site. So why do you need Shuttlerock? You will get more people to your website AND they will come with an endorsement because their friends sent them there. It’s better than traditional advertising because that endorsement creates visitors who are more inclined to trust you (because their friend bought from you). More qualified visitors and more time on your site leads to more conversions. Shuttlerock also helps drive your search engine rankings with fresh content and more social activity. And it creates a high quality photo gallery containing real images from your customers - not only is it more authentic it also looks fantastic and it allows for way more engagement. Finally you will be able to gather your customers and friends email addresses which has up until now been challenging. Shuttlerock uses crowd marketing to drive your customer and their friends to your website. for more information contact support@shuttlerock.com

1. The next generation internet
engagement platform for your website
The Freedom to Engage

2. I struggle to produce enough
quality content to have a
conversation with my
audience.
I can’t reach my
customers on a personal
level; they think we are
just another business.
I need more
people to come to
my website
I just don’t have
the time to do all
of this stuff.
Social media is not
performing for me; it’s
changing and we need
more control or it’s going
to cost us too much to
reach fans.
I need to find a
way to generate
a database of
qualified leads.
I need to get up
the rankings for
my key search
terms.
What are the problems facing companies online in 2013?

3. Why do I need
Shuttlerock?
It helps you easily generate content
which keeps your website fresh,
relevant and engaging.
It enables your customers,
partners, supporters, staff and fans
to interact with your website and
keep them up to date.
2
It brings your customers back to
your most important digital asset –
your website.
1
3

4. How does
it work?
Shuttlerock is a white label photo
and content sharing platform
embedded on your website. It
allows you to generate, curate and
publish photos and stories.
It means that your website is no
longer one dimensional; it’s now
multi dimensional using customers,
staff and partners and their social
channels to bring your site to life.

5. How does it work?

6. What are the key
benefits?

7. What are the key benefits?
More high quality user
sessions leading to more
sales
Generates ‘real’ content
from ‘real’ people: content
marketing

8. Better interaction with
customers AND their friends:
a social platform on your
website.
And more control of the
customer relationship,
content and conversations.
What are the key benefits?

9. Creates an on-going source
on fresh content which you
can share to your company
social channels.
What are the key benefits?

10. Higher search engine
rankings.
Search engines require fresh
content and they rate the
social conversations that
Shuttlerock encourages.
What are the key benefits?

11. Opt in email address
database of your customers
AND their friends.
What are the key benefits?

12. What are the key
features?

13. It takes minutes to create
a content board and you
decide whether it’s open
to the public or staff only,
whether it’s open to voting
or not and where it appears
on your page.
What are the key features?

14. What are the key features?
It’s simple, two-step uploading
from a range of sources.
No more messing around
with cumbersome content
management systems or
resizing images.

15. Photos are renamed using
pre-determined key words to
help with SEO.
What are the key features?

16. Automatic content
generation using hash tag
from Twitter, Instagram and
Flickr and geotagging.
What are the key features?

17. Collection can be from
computer or smart phone
and we have apps for
Android and iPhone.
What are the key features?

18. Moderation: accept/reject
photos, edit comments or
change which board the
image appears in.
What are the key features?

19. Prompted sharing. Each time
someone shares a photo
your brand is centre stage
and each share encourages
people back to your website.
What are the key features?

20. What are the key features?
You no longer need to chase
several channels. Shuttlerock
lets you update multiple
social networks at once.
Create a schedule of posts
to your company Facebook
pages so something is
posted every day even when
you have the day off.

21. Our widgets mean the
latest images can appear
throughout your website or
other sites.
What are the key features?

22. What are the key features?
Demographic information
and statistics are presented
in an easy to view graph for
quick analysis.

23. Fraud Detection: Our
proprietary fraud detection
algorithm analyzes voting
information to ensure that
cheaters are caught red-
handed.
What are the key features?

24. What are the key features?
Integration with 3rd
party platforms including
Facebook, Mailchimp and
others.

25. Summary
• Software specifically built for
business.
• Storage is taken care of by
Shuttlerock.
• Easy to set up in a few hours.
• Account management
includes inspiration and
advice.
• SAAS model starting from
$500 a month.

26. Clients
Sports
NZ All Blacks
Canterbury Crusaders
Baseball NZ
Queensland Reds

27. Clients
Tourism
Tourism Auckland
Jucy Rentals
Snowplanet
Black Cat Cruises
Terrace Downs Resort
House of Travel
YHA
Skyline

28. ‘Our JUCY page looks great. We love the way that the
boards look, the fact that it’s easy for people to use and
upload pictures, the admin time this removes from my
day and that it creates constant fresh content to our
website.’
Amelia Humphrey
Social Media Manager, Jucy World

29. Clients
Retail
Fly Buys
Hunter Furniture
Hartnell Coolheat
Progear Photography

30. Clients
Others
Mike Pero Real Estate
Mike Greer Homes
Enderby Entertainment
Stadium Cars

31. Results
Uploading. Progear photography
generated 770 shares in the first
month getting their brand in front of
77,000 of their customers’ friends.
1
Black Cat Cruises created 850
photos in 6 months and lifted their
user sessions and on line sales by
50% year on year.
2
The Queensland Reds generated 233
images from 7 content boards in their
first 30 days.
3
Jucy increased their Google rankings
for ‘Christchurch rental car’ from
13 to 3.
4

32. sales@shuttlerock.com