Personal Information
Entreprise/Lieu de travail
Greater St. Louis Area United States
Profession
CEO, Emotive Analytics
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.emotiveanalytics.com
À propos
EMOTIVE ANALYTICS is a consumer research company that uses specialized techniques to reveal the evident and hidden emotions that move people to buy products and services. This helps our clients develop more emotionally engaging brands, products, services, and their marketing.
Specialties:
Explicit Emotional Assessment (quantitative and qualitative)
Implicit Emotional Assessment (quantitative and qualitative)
Behavioral Economics
Psychophysiological Emotional Assessment (through key associative relationships)
Anthropological Ethnography (through key associative relationships)
Mots-clés
implicit
emotions
market
research
consumer
system 1
implicit association
neuromarketing
emotional marketing
emotional consumer research
implicit emotions
frozen food brand
emotional profile
emotional research
marketing
sony
emotion
samsung
unconscious
measurement
behavior
Tout plus
Présentations
(4)Documents
(2)J’aime
(1)Implicit Emotional Assessment: Uncovering What Consumers Can't or Won't Tell Us About Their True Feelings
Paul Conner
•
il y a 15 ans
Personal Information
Entreprise/Lieu de travail
Greater St. Louis Area United States
Profession
CEO, Emotive Analytics
Secteur d’activité
Advertising / Marketing / PR
Site Web
www.emotiveanalytics.com
À propos
EMOTIVE ANALYTICS is a consumer research company that uses specialized techniques to reveal the evident and hidden emotions that move people to buy products and services. This helps our clients develop more emotionally engaging brands, products, services, and their marketing.
Specialties:
Explicit Emotional Assessment (quantitative and qualitative)
Implicit Emotional Assessment (quantitative and qualitative)
Behavioral Economics
Psychophysiological Emotional Assessment (through key associative relationships)
Anthropological Ethnography (through key associative relationships)
Mots-clés
implicit
emotions
market
research
consumer
system 1
implicit association
neuromarketing
emotional marketing
emotional consumer research
implicit emotions
frozen food brand
emotional profile
emotional research
marketing
sony
emotion
samsung
unconscious
measurement
behavior
Tout plus