3. The Solution
• I Called It!
– iOS and Android Mobile App
• Predict
– Stats, scores, plays
• Win
– Prizes, discounts, recognition
4. Predict
• Stats
– Rushing, passing, receiving
– Yards, TDs, Players
• Scores
– Halftime, Final
• Plays
– Every 3rd Down
– Run or Pass
– Play Type
Insert
Fan
Here
5. Win
• Prizes
– Top Scorers
– Signed football, Broncos tickets
• Discounts
– QR code for each reward tier
– $1 off beer, BOGO hot dogs, 20%
off merchandise, etc.
• Recognition
– Leaderboard on jumbotron
– Compete in groups w/ friends
Leaders
6. Benefits
• Fan
– Earn Rewards
– Compete with friends
– Cheer for your team
• NFL
– Boost fan engagement
– Sponsorships
– Fan demographic data
– Gets fans off the couch
7. Game Play
• Pregame
– Pick a WR/TE/RB
– Passing and Rushing Yards and TDs
• Halftime and final
– Defense Yards allowed and Sacks
• Halftime and final
• In-Game
– 3rd down
– Run or Pass
• Direction and Distance
8. Investment Needs
• Three rock star developers
– iOS, Android and Backend
– $100/hr for 3 months (~$150K)
• Designer
– $75/hr for 2 months (~$25K)
• Software services and overhead
– Github, S3, Hosting, Servers (~$25K)
$200,000 seed investment
10. NFL Airplay: Call the Play
• Predict every play
• Run or Pass?
• Which player gets the ball?
• Distance and Direction?
• Compete against friends/ across nation
• Prizes and weekly sweepstakes
• Friends List
• Chat live as you watch
2006-2008
12. But Screw Fantasy Football…
• Called It! Is the real deal
• Mobile application
• Home fans download before the game
• Use it to enhance their experience
13. Called It!
• Predict plays, stats and scores
• Get discounts, recognition and prizes
• Never cheer against your favorite team
• Can only be used by fans at the game
• Encourages spending money at the stadium
• Gets the fans watching the game
14. Predict
• Stats
– QB/RB/WR yards and TDs
– Lead rusher/reciever
• Scores
– Halftime
– Final
• Plays (every 3rd down)
– Run or Pass
– Type of Play
– Get first down?
15. Win
• Discounts
– Each reward tier would generate QR code
– $1 off beer, 20% off merch, BOGO hot dogs, etc.
• Recognition
– Leaderboard on Jumbotron during breaks
– Show up your friends
• Prizes
– Top scores at the end of each game
– Signed football/jersey, dinner with Peyton, etc.
16. What do we want?
• Broncos Season Tickets
**Picture of us holding Broncos sign here**
17. 3rd Down Trends
• On average 218 3rd down attempts in 2013
• This means 13.6 attempts a game
• With 5.3 of these attempts converted
• Broncos 6.2 of 12.8 conversion
