A guide on successfully selling documents and presentations online. Visit https://www.payloadz.com to know more and start selling your documents and presentations.

1. Sell Documents and Presentations Online
The demand for documents and presentations has grown with the ability to share,
view and download them over the Internet. Users often look for documents and
presentations online because of the convenience and ease of access. This guide tells
you how to sell documents and presentations online.
Types of Documents and Presentations to Sell Online
A variety of documents and presentations are sold online; many are provided for
free. The list below represents some of the documents and presentations people
likely want and would be willing to pay for. The key to your business should be
instant downloads, not creating custom documents or presentations per customer
request.
• Legal & Business Documents—Documents related to lease, employment,
trusts, wills and incorporation
• Forms—Forms can be used for a host of topics such as nondisclosure
agreements with fields for names and signatures of signing parties, warranty
deeds and guaranty agreements
• Training Presentations—Presentations meant for conducting training
programs on general subjects such as soft skills, leadership and team
building.
File Formats
Selling your documents and presentations in an old format or a format that is used
only by a few people is not a good idea. You want customers to open the documents
and presentations without trouble. Formats that sell more often online are ones that
buyers can download the necessary software to open them and ones that users
already have on their computers or mobile devices.
Here is a list of formats used to sell documents and presentations:
• .PPT or .PPS for presentations
• .DOC, PDF or .RTF for documents
The .DOC, a typical file format for Microsoft Word and other word processors,
means you have saved a document. PDF is the Adobe version of files, which provides
print-ready documents. PDF is designed to be downloaded easily on any computer
that has the free Adobe software. RTF, or rich text format, was designed so that any
computer with a word processor, even computers that don’t have Microsoft-Word,
could open the file. RTF is used to a lesser degree today than it was in the early
2000s. The best thing you can do regarding presentations and documents is to
supply multiple download options for the file format to ensure your customers have
a choice. Let your customers decide what is best based on the computer, operating

2. system and software they have to open the file format.
Security of Documents and Presentations
Security is an issue for people who work with online documents and presentations.
You need to consider that files could be downloaded without your being paid for
them. The biggest problem historically has been photographs, but document and
presentation files have also suffered from piracy and unauthorized free sharing. A
major complication is trying to sell documents from an independent website, such
as using a Web host to set up your own website and then uploading to the server
without the proper security in place. The server might have security to protect your
file from being hacked, but when the file is posted on the site instead of with a link
for after purchase, someone can unlock the document without paying for it. Good
digital goods websites exist that offer automated delivery of files only after payment
has been received. That means there is no link on the website unless you want to
offer a trial of the document in which most of the important features are redacted.
For presentations, provide one slide as a picture and keep the rest of it locked.
While no security system is foolproof, you should use as many as options to secure
your files as possible.
Marketing
Marketing strategies are important if you want to sell documents and
presentations online. Some activities work better for marketing documents and
presentations online than others. Here are some of the ways you can market your
documents and presentations:
• Search Engine Optimization (SEO)— SEO involves writing keyword-rich
and useful content for readers. This content is then captured by search
engines, and whenever someone searches with keywords related to your
content, your website shows up in search results.
• Pay-Per-Click (PPC) Ads—Another marketing activity related to search is
using PPC ads, paid advertising on search engines. Based on your keywords,
you decide to pay a certain amount to search engines for each click, and your
ads are shown in response to search queries, usually above the normal
search results.
• Social Media—People use social networks, such as Facebook, Twitter and
Linkedin, to share and promote the content they like within their personal
network. Those sites allow you to promote content on a paid basis through
ads. You can also create previews of your documents and presentations and
share them on social media networks. If people like your work, they might
share and purchase it.
• Blogging and Guest Blogging—Having a blog on your website keeps it fresh
and updated, which makes it interesting for site visitors and attractive to
search engines. Another option is guest blogging; find someone with a blog

3. relevant to what you sell, write a useful article and publish it on the site. The
blog provides a link to your page that helps with SEO and drives traffic to
your site.
To create a marketing campaign, come up with an idea yourself or hire someone
with creative juices to help you. You need something eye-catching, something that
has a good potential to go viral and to explain the importance of your product. A
marketing campaign takes some work, but if you can find a niche to market to, you
are likely to sell your documents and presentations successfully.
Selling Presentations and Documents Online
You can sell presentations and documents on your own website. If you do, consider
backing your product by a digital goods service. That way, your product is more
likely to be secure.
Digital goods services offer you a secure service to sell and deliver digital goods
online. You have access to a storefront on the digital goods website to sell your
goods. You can also use your own website with a digital goods service so that you
can sell on your site with enhanced security, automated delivery, secure downloads,
more than 10 payment systems and secure file storage.
Several digital goods services are available online but not all have what you need.
Some charge you for an account and per transaction. Others offer free tools until you
reach a certain income from your sales. PayLoadz and E-junkie are leading services.
PayLoadz offers the best features. It provides a free account when you sign up. You
would obtain a paid account once you start making money. That way, you don’t need
to spend money until you are making some. PayLoadz has a secure file server with a
bulk upload option; you can save all your files to the server at once. PayLoadz makes
it easy, secure and profitable to sell documents and presentations online.
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